Brand Image Specialist, UK

Brand Image Specialist, UK

London Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Execute store changeovers and installations, ensuring brand image standards are met.
  • Company: Join Ralph Lauren, a global leader in premium lifestyle products with a rich heritage.
  • Benefits: Enjoy a creative work environment with opportunities for growth and collaboration.
  • Why this job: Be part of a culture that values inclusion and creativity while shaping brand aesthetics.
  • Qualifications: 5 years in visual merchandising, strong attention to detail, and excellent communication skills required.
  • Other info: Willingness to travel and work flexible hours is essential.

The predicted salary is between 28800 - 43200 £ per year.

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Responsible for executing store changeovers and installations for interiors in the UK Region RLS doors, including daily maintenance and creative updates through product merchandising. This position requires expertise in visual merchandising and maintaining strong relationships with store teams while ensuring brand image standards are consistently met.

Responsibilities:
  • Execute interior changeovers and installations for stores, including product mapping, product placement, lifestyle presentations and outfit building.
  • Conduct daily maintenance walkthroughs of locations, identifying opportunities to improve and maintain the overall aesthetic and creative appearance of the site, including the overall tidiness of each store.
  • Partner closely with creative counterparts before and during installs to ensure that the product and creative presentations reinforce each other, are cohesive, and aligned with the seasonal business strategies.
  • Take responsibility for staying connected to the Corporate Office via the Team Site, including updates to the directives, showrooms, advertising, product deliveries and buys.
  • Actively participate in the timely updating of the Team Site with window and interior photo recaps and regional calendars.
Experience, Skills & Knowledge:
  • 5 years in visual merchandising experience, preferably in a luxury retail environment.
  • Strong visual skills and eye for detail.
  • Creative personality and business acumen.
  • Fast learner, team player with strong work ethic.
  • Proactivity, autonomy, strong time management and organizational skills in order to execute a running punch list, maintain and install a rolling calendar and meet fast-paced deadlines.
  • Ability to travel to multiple store locations and conduct installations outside of standard working and retail store hours (i.e., evenings after 7 PM/weekends).
  • Excellent communication skills, both verbal and written, with supervisors and peers.
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Contact Detail:

Polo Ralph Lauren Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Image Specialist, UK

✨Tip Number 1

Familiarise yourself with Ralph Lauren's brand identity and visual merchandising standards. Understanding their aesthetic will help you align your approach during interviews and discussions, showcasing your ability to maintain their brand image.

✨Tip Number 2

Network with current or former employees of Ralph Lauren, especially those in visual merchandising roles. They can provide valuable insights into the company culture and expectations, which can give you an edge in your application process.

✨Tip Number 3

Prepare a portfolio that highlights your previous visual merchandising projects, particularly those in luxury retail. This will not only demonstrate your skills but also your understanding of how to create compelling brand presentations.

✨Tip Number 4

Stay updated on current trends in visual merchandising and luxury retail. Being able to discuss recent developments or successful campaigns during your interview will show your passion for the industry and your proactive approach.

We think you need these skills to ace Brand Image Specialist, UK

Visual Merchandising
Attention to Detail
Creative Thinking
Product Mapping
Product Placement
Strong Communication Skills
Time Management
Organisational Skills
Team Collaboration
Proactivity
Autonomy
Ability to Travel
Luxury Retail Experience
Business Acumen

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your visual merchandising experience, particularly in luxury retail. Emphasise your strong visual skills and any relevant achievements that align with the responsibilities of the Brand Image Specialist role.

Craft a Compelling Cover Letter: In your cover letter, express your passion for Ralph Lauren's brand image and culture. Discuss how your creative personality and business acumen make you a perfect fit for the role, and provide specific examples of past experiences that demonstrate your skills.

Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application reflects your ability to communicate effectively. Use clear and concise language, and consider including examples of how you've successfully collaborated with teams in previous positions.

Highlight Your Proactivity and Organisation: Demonstrate your proactive approach and strong organisational skills in your application. Mention any experiences where you managed multiple projects or deadlines, especially in fast-paced environments, to show you can handle the demands of the role.

How to prepare for a job interview at Polo Ralph Lauren

✨Showcase Your Visual Merchandising Skills

Prepare to discuss your previous experience in visual merchandising, especially in luxury retail. Bring examples of your work, such as photos or case studies, to demonstrate your eye for detail and creativity.

✨Understand the Brand

Familiarise yourself with Ralph Lauren's brand image and values. Be ready to explain how you can contribute to maintaining and enhancing their distinctive aesthetic across various store locations.

✨Highlight Your Communication Skills

Since the role involves collaborating with store teams and creative counterparts, be prepared to discuss how you effectively communicate and build relationships. Share examples of successful teamwork from your past roles.

✨Demonstrate Proactivity and Organisation

The job requires strong time management and organisational skills. Be ready to talk about how you prioritise tasks and manage multiple projects, especially under tight deadlines. Consider sharing a specific instance where your proactive approach led to a successful outcome.

Brand Image Specialist, UK
Polo Ralph Lauren
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  • Brand Image Specialist, UK

    London
    Full-Time
    28800 - 43200 £ / year (est.)

    Application deadline: 2027-08-02

  • P

    Polo Ralph Lauren

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