At a Glance
- Tasks: Lead innovative marketing campaigns to engage audiences for POLITICO Live events.
- Company: Join a dynamic team at POLITICO, shaping global political narratives.
- Benefits: Competitive salary, healthcare, training opportunities, and flexible work options.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of a creative team that challenges the norm and drives impactful events.
- Qualifications: 6+ years in events marketing with strong social media and CRM skills.
The predicted salary is between 33750 - 41250 £ per year.
Join POLITICO’s Events team in Europe to grow, engage and amplify audiences for POLITICO Live. The Senior Marketing & Audience Manager is a hands-on, all-round event marketer responsible for delivering marketing and audience recruitment campaigns and leading event amplification across POLITICO’s European events portfolio. We’re looking for someone with fresh ideas, energy and creativity—someone ready to challenge the traditional event marketing playbook, experiment with new approaches and find innovative ways to engage audiences before, during and after our events. The ideal candidate combines strong events marketing experience with a broader marketing background, including social media, CRM and digital campaigns, and experience mentoring or managing others. They will understand who needs to be in the room across the French, British, Spanish and EU policy communities.
What You'll Do
- Working with the Executive Director of Audience and Growth, lead the event audience team and deliver integrated marketing and audience recruitment campaigns.
- Drive registrations and attendance while attracting the right audiences for each event.
- Lead event amplification, finding creative ways to extend the reach and impact of our events before, during and after they happen.
- Bring fresh ideas, test new approaches and challenge established ways of working.
- Develop campaigns across email, CRM, social media, newsletters and other POLITICO channels.
- Use CRM and event marketing tools to effectively segment, target and engage audiences.
- Track performance and use data and insights to improve results.
- Collaborate with Events, Marketing, Editorial and Commercial teams to maximize the reach of POLITICO Live.
What You'll Need
- 6+ years of experience in events marketing, audience development or wider marketing.
- Team management experience.
- Strong all-round marketer with hands-on event promotion experience.
- Creative and curious, with the confidence to experiment and bring new ideas.
- Strong understanding of social media, email, CRM and digital marketing.
- Strong copywriting, organizational and project management skills.
- Data-driven and comfortable measuring and optimising campaigns.
- Able to manage multiple campaigns in a fast-paced environment.
- Fluent English; French and/or Spanish is a plus.
- Experience in media, policy, journalism or political events is an advantage.
We value our people
Our benefits package is built for you, and includes: Our teams benefit from country-specific, competitive compensation and benefits packages—including pension, healthcare, training opportunities and more. With a multinational team, strong ties to EU institutions, and flexible work options including working from abroad, we offer our employees an environment that supports both professional and personal development.
Let’s keep in touch
You can view our list of open positions here. We hope to see your application soon!
Senior Marketing & Audience Manager in London employer: Politico
POLITICO is an exceptional employer that fosters a dynamic work culture in the heart of London, offering competitive compensation and a comprehensive benefits package tailored to support both professional and personal growth. With a multinational team and strong connections to EU institutions, employees enjoy flexible work options and opportunities for continuous training, making it an ideal environment for those looking to thrive in the fast-paced world of politics and policy. Join us to be part of a pioneering media organization that values innovation and empowers its employees to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing & Audience Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Politico and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Politico are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Politico on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Politico. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing & Audience Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Politico. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Politico:Show us that you’ve done your homework! In your application, briefly mention what you admire about Politico’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Politico
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Politico will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Politico, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
