Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead innovative B2B marketing campaigns, focusing on email, LinkedIn, events, and ABM strategies.
- Company: Join POLARIS, a top marketing consultancy driving SEO success for global brands.
- Benefits: Enjoy a hybrid work model with flexible days in our vibrant London office.
- Why this job: Make a real impact in a fast-paced environment while showcasing your creativity and expertise.
- Qualifications: 2-3 years in B2B marketing, with skills in email campaigns, LinkedIn strategies, and event management.
- Other info: Be part of a passionate team dedicated to helping businesses grow through expert marketing strategies.
The predicted salary is between 36000 - 60000 £ per year.
About POLARIS:
POLARIS is a leading marketing Consultancy specialising in SEO campaigns and consultancy, guiding organisations to increase their market share online. Based in London, we work with global businesses such as Dune London, Sodexo, Thomson Reuters, and Mars, delivering expert SEO strategies that drive measurable results. Our approach to marcomms focuses on user profiling, channel optimisation, and enhancing customer experiences. By bringing these capabilities to the heart of our campaigns, we drive an average return of 720% within the first year of engagement for our clients.
About the Role:
Are you a skilled B2B marketer looking to take the lead in crafting innovative campaigns for a fast-growing Digital Marketing & SEO Agency? As the Senior Marketing Campaign Executive at POLARIS, you’ll be at the forefront of our marketing efforts, driving brand visibility and engagement for our business targeting businesses in the UK and beyond. In this role, you’ll be responsible for creating and executing impactful email marketing campaigns, managing LinkedIn strategies, organising standout events and webinars, and developing Account-Based Marketing (ABM) initiatives. Your focus will be to market POLARIS as a trusted leader in SEO and Digital Marketing by driving engagement, nurturing relationships, and delivering measurable results. If you’re passionate about B2B marketing and thrive in a fast-paced environment where your creativity and expertise can make a real impact, we’d love to hear from you!
Key Responsibilities:
- Email Marketing: Design and execute email campaigns to engage and nurture leads, driving conversions. Analyse performance metrics (open rates, CTRs, etc.) and optimise for continuous improvement.
- LinkedIn Campaigns and Content: Plan, manage, and execute LinkedIn campaigns to showcase POLARIS’s expertise in SEO and Digital Marketing. Develop and post engaging LinkedIn content, including case studies, thought leadership pieces, and success stories. Utilise LinkedIn analytics to refine campaigns and grow engagement with target audiences.
- Events and Webinars: Organise and execute events and webinars aimed at engaging and educating B2B prospects. Manage end-to-end logistics, including content creation, speaker coordination, and post-event follow-ups. Leverage event outcomes to create ongoing marketing opportunities and relationships.
- Account-Based Marketing: Develop and execute ABM campaigns targeting key accounts and decision-makers. Collaborate with the sales team to align marketing efforts with sales goals. Track and analyse ABM campaign performance, adjusting tactics as necessary. Collaborate with leadership to develop a cohesive B2B marketing strategy aligned with POLARIS’s growth objectives. Conduct market research to identify opportunities and refine targeting. Measure the success of campaigns and provide insights to inform future strategies.
About You:
At least 2-3 years of proven experience in B2B marketing, with a strong track record in delivering email marketing campaigns, LinkedIn strategies, Account-Based Marketing (ABM) initiatives, and event management. Strong understanding of lead generation and nurturing strategies. Proficiency with marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms (e.g. Salesforce). Expert with LinkedIn’s tools for campaigns, webinars, events, and audience targeting. Excellent written and verbal communication skills with a flair for crafting engaging content. Data-driven mindset with the ability to analyse performance metrics and pivot strategies when needed.
Preferred Qualifications:
Proven track record in driving leads through digital for a B2B tech/marketing/professional services business. Familiarity with SEO principles and their role in modern marketing. Familiarity with CRM platforms like Salesforce or similar tools. Knowledge of the ecommerce and B2B sectors is a bonus.
Reporting to: Business Coordinator
Join POLARIS and become part of a team passionate about helping businesses grow through expert SEO and Digital Marketing strategies. If you’re ready to make an impact and thrive in a role where your creativity and marketing expertise will shine, we’d love to hear from you! This is a hybrid role, working a minimum of 3 days from our London office. To apply please email us your CV and covering letter at info@polarisagency.com
Senior Marketing Campaign Executive employer: Polarisagency
Contact Detail:
Polarisagency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Campaign Executive
✨Tip Number 1
Familiarise yourself with POLARIS's recent campaigns and case studies. Understanding their approach to SEO and digital marketing will help you tailor your discussions during interviews, showcasing your knowledge and enthusiasm for their work.
✨Tip Number 2
Engage with POLARIS on LinkedIn by following their page and interacting with their posts. This not only shows your interest in the company but also helps you stay updated on their latest initiatives, which can be useful for conversations during the interview process.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous marketing campaigns. Since the role focuses on measurable outcomes, being able to demonstrate your data-driven mindset with concrete examples will set you apart from other candidates.
✨Tip Number 4
Network with current or former employees of POLARIS if possible. They can provide valuable insights into the company culture and expectations, which can help you align your application and interview responses more closely with what they are looking for.
We think you need these skills to ace Senior Marketing Campaign Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly in email campaigns, LinkedIn strategies, and event management. Use specific metrics to demonstrate your impact, such as conversion rates or engagement statistics.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for B2B marketing and your understanding of POLARIS's mission. Mention specific campaigns or projects you've worked on that align with the responsibilities outlined in the job description.
Showcase Your Skills: Emphasise your proficiency with marketing automation tools and CRM platforms. If you have experience with SEO principles, make sure to include that as well, as it aligns with POLARIS's focus.
Highlight Data-Driven Achievements: Include examples of how you've used data to inform your marketing strategies. Discuss any performance metrics you've tracked and how you've adjusted campaigns based on those insights to drive better results.
How to prepare for a job interview at Polarisagency
✨Showcase Your B2B Marketing Experience
Be prepared to discuss your previous B2B marketing roles in detail. Highlight specific campaigns you've executed, particularly those involving email marketing and LinkedIn strategies, as these are crucial for the Senior Marketing Campaign Executive position.
✨Demonstrate Data-Driven Decision Making
Since the role requires a data-driven mindset, come equipped with examples of how you've used performance metrics to optimise campaigns. Discuss any tools you've used, like HubSpot or Salesforce, to track and analyse results.
✨Prepare for Creative Problem Solving
Expect questions that assess your creativity and problem-solving skills. Think of instances where you had to innovate or pivot a campaign strategy based on market research or performance data, especially in fast-paced environments.
✨Engage with Their Brand
Research POLARIS thoroughly before the interview. Familiarise yourself with their recent campaigns, client success stories, and overall brand messaging. This will not only show your interest but also allow you to discuss how you can contribute to their goals.