At a Glance
- Tasks: Manage content and campaigns for the Pokémon Trading Card Game, optimising online shopper experiences.
- Company: Join The Pokémon Company International, a leader in children's entertainment since 1996.
- Benefits: Enjoy competitive salary, employer-paid healthcare, generous leave, and a hybrid work environment.
- Other info: Dynamic culture with opportunities for growth and collaboration.
- Why this job: Be part of an innovative team that shapes the future of Pokémon TCG and engages fans worldwide.
- Qualifications: 5-7 years in e-Commerce, strong project management skills, and a passion for Pokémon.
The predicted salary is between 30000 - 40000 £ per year.
Get to know The Pokémon Company International. The Pokémon Company International manages the Pokémon property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world.
Job Summary: Join the digital journey of the Pokémon Trading Card Game (TCG) and be part of our exciting growth! The TCG Content & Campaign Manager will be responsible for ensuring our product content and digital campaigns are impactful and optimized for online shopping, providing the best-in-class shopper experience and driving engagement on E-Commerce platforms such as Amazon.
What you’ll do:
- Understand the online shopper journey of Pokémon TCG products.
- Establish detailed specifications of content needs for online retailers in line with best practices.
- Drive discussions with internal teams (Marketing, Localization, Design) to create and optimize content (assets & copy) adapted to e-Commerce.
- Create an online content calendar to plan assets and copy of the whole TCG line-up to ensure a timely delivery in line with company launches and key events.
- Upload content and create product pages within required deadlines.
- Create best-in-class digital shops in shops and track key metrics for continuous improvement.
- Execute Cross-Regional Brand Moments on digital shops, in line with Pokémon launches and retailers’ key events.
- Maintain relationships with online retailers to ensure their merchandising needs are met.
- Budget, plan and execute sponsored and DSP campaigns with the support of our dedicated agency.
What you’ll bring:
- Five (5) to seven (7) years of professional experience with at least three (3) years of experience in e-Commerce working as a content manager and digital ads manager with emphasis on optimizing the online shopper journey.
- Experience with Amazon back-end portal (Vendor Central) or similar platform.
- Proficiency in Microsoft Office Suite.
- Intermediate level in Photoshop required – Ability to reformat, amend, edit, and create basic graphics.
- Fluent in English both written and spoken.
- Strong project management, organizational, and problem solving/troubleshooting skills.
- Team player, willing to support and enhance the activities of other members of the team and wider business.
- Proficiency with CSS and HTML preferred, but not essential.
- Fluent in Arabic is a plus.
- Basic level in Illustrator preferred – Ability to create basic documents, use shapes, and utilize selection and drawing tools.
Base Salary Range: For this role, new hires generally start between £54,000.00 - £65,000.00 per year. The full range is £54,000.00 - £97,000.00 per year. This range is applicable for the labor market where the role is intended to be hired. The final base salary is directly related to the candidate’s qualifications and professional experience uniquely.
How you’ll be successful:
- Passion for Pokémon: Develops an understanding of the Pokémon brand, the impact it has on our people, culture, business, fans, and communities, and applying that knowledge and passion to everything you do.
- Challenging the Expected: Approaches challenges with curiosity and creativity, embracing the possibility of failure as an opportunity to learn something new, develop innovative ideas, solve complex problems and identify unique opportunities.
- Integrity and Respect: Demonstrates integrity and respect by leading with empathy, listening to others, seeking out different perspectives, and taking personal responsibility for decisions, actions, and results.
- Dedicated to Quality: Takes ownership to maintain and promote high standards, looks for new ways to learn and improve, and embraces a growth mindset to seek and apply feedback from others in an effort to continuously improve.
- Building Relationships: Develops and strengthens relationships, adopting a “team first” mentality and working collaboratively to solve problems and meet shared goals.
- Delighting Customers: Listens and understands the interests and needs of our customers and stakeholders, making them feel heard and important, and embracing these learnings to continue delivering a unique Pokémon experience.
What to expect:
- An innovative culture driven by impact, delivering meaningful outcomes.
- Company events that celebrate the spirit of Pokémon.
- Competitive cash-based compensation programs.
- 100% employer-paid healthcare premiums for you.
- Generous paid family leave.
- Employer-paid life insurance.
- Employer-paid long and short-term income protection insurance.
- US Employees: 401k Employer Matching.
- UK/IRE/MX Employees: Pension Employer Contributions.
- Fitness reimbursement.
- Commuter benefit.
- LinkedIn learning.
- Comprehensive relocation package for certain roles.
- Hybrid work environment.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this role. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. Employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.
The Pokémon Company International is committed to the inclusion of all qualified applicants for consideration in our job application process. If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview, or to otherwise participate in the hiring process, please contact the Talent Acquisition team.
TCG Content & Campaign Manager in London employer: Pokemoncareers
The Pokémon Company International is an exceptional employer, offering a vibrant work culture that celebrates creativity and passion for the iconic Pokémon brand. Employees enjoy a collaborative environment with ample opportunities for professional growth, as well as the unique advantage of working in a globally recognised company that values innovation and quality in every product. Located in a dynamic area, this role as a Brand Services Specialist allows you to immerse yourself in the world of Pokémon while contributing to its legacy in fashion and home products.
StudySmarter Expert Advice🤫
We think this is how you could land TCG Content & Campaign Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Pokemoncareers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Pokemoncareers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Pokemoncareers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Pokemoncareers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace TCG Content & Campaign Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Pokemoncareers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Pokemoncareers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Pokemoncareers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Pokemoncareers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Pokemoncareers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Pokemoncareers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
