Website and Digital Manager

Website and Digital Manager

Full-Time No working from home possible
Plum

Hey! We're Plum, your smart saving and investing app on a mission to help grow money for life. Whether you're stashing the cash for tea and toast in your first home or catching some rays during retirement, Plum's got your back.

Since 2016, over 2 million people in 10 European markets have set aside more than £2 billion with our clever automation and AI – that's the magic of Plum! As recognition for our work, we've received awards from the likes of Deloitte, Finder, and more.

That's all down to our passionate team of 200+ Plumsters, who work around Europe to help us achieve our mission. And now we're looking for more brilliant people to join us on our journey.

The Role

As our Website and Digital Manager, you'll take ownership of Plum’s web presence to deliver an outstanding, seamless customer experience across our digital estate. You’ll help shape our future growth through innovative Search Engine Optimisation (SEO) and Generative Engine Optimisation (GEO) strategies . This is a fantastic opportunity to join a fast-paced, customer-obsessed team that champions innovative thinking, design excellence and creative new ways to achieve growth targets for site traffic and customer acquisition.

What You Will Do

  • Take the reins of Plum's storefront: Champion customer needs through excellence in content design and ensure our digital estate/website offers a flawless customer experience, helping customers easily find the information they’re looking for.
  • Drive SEO & GEO strategy: Use industry-standard tools (like Semrush, Peec.AI, and STAT) to generate fresh SEO and GEO analysis, insights, and recommendations.
  • Collaborate and influence: Participate in cross-functional working groups, present exciting proposals, and generate buy-in across the business for search-led content creation.
  • Get hands-on with content: Manage the design and deployment of web content by taking on authoring tasks within our Content Management System (CMS) and working closely with the Design team so it reflects our brand identity.
  • Setup, analyse and optimise: Complete page performance analysis and setup using Google Analytics (GA4) and related management activities, actively feeding your insights back into our wider SEO/GEO strategy.
  • Innovative with AI: Use and manage AI agents to help locate content gaps and address them.
  • Be our search champion: Act as the go-to expert for SEO and GEO at Plum, engaging with new stakeholders and supporting their projects in a constantly evolving environment.
  • Proactively ensure content is up-to-date: Ensure that our websites across 10 markets have updated product and service information, including regulatory content and T&Cs working closely with compliance.

Who You Are

  • A search visionary: You're incredibly passionate about the future of search and excited by the opportunities that AI and generative experiences are creating.
  • Data-driven: You have strong experience in SEO, GEO, GA4 and content optimisation, and you're highly comfortable using data and insights to identify opportunities and improve performance.
  • A brilliant communicator: You are talented and curious, able to influence, inspire, and engage both customers and your fellow Plumsters. You can explain and rationalise the reasons for your decisions, and can receive and give constructive feedback.
  • Influencer: You work well within cross-functional teams, including engineers, including communicating requests clearly to web developers.
  • An autonomous owner: Highly organised, detail-oriented, and proactive, you can independently manage campaigns from planning through to execution and measurement without losing focus on quality.
  • Experimentation-focused: You take a hypothesis-driven approach to SEO and GEO, with a strong focus on testing (including A/B testing).
  • UX savvy: You possess a deep awareness of how user experience and conversion rates impact SEO performance.
  • Technically sharp: You have advanced prompt and keyword research skills, strong search intent mapping capabilities, and a sharp awareness of SERP and GEO/ASO trends.
  • A content master: You have stellar content optimisation skills, with a strong grasp of site structure and content management systems.
  • Adaptable: You have a proven ability to adapt to a rapidly changing scale-up environment, learn at pace, and encourage others to do the same!

Plum Perks

  • We're all in this together! Own part of the company through stock options
  • Private health insurance
  • Annual training budget
  • Plum Max subscription for yourself and Boost for 2 friends or family members
  • Referral scheme: earn competitive rewards up to 4k
  • Flexible approach to remote working: we encourage at least 2 days a week in one of our beautiful offices in London, Athens or Cyprus
  • Team breakfasts and team lunches
  • 25 days holiday + bank holidays
  • 45 work-from-anywhere days: giving you the flexibility to work your way
  • 2 weeks & 6 weeks sabbatical after 4 years and 8 years respectively to take the break you deserve
  • Enhanced parental leave
  • Wedding allowance
  • 1 paid volunteering day annually
  • Annual team trip: to a surprise destination!
  • A fun, inclusive company culture (think )

* Plum is an Equal Opportunity Employer. Plum does not discriminate on the basis of age, race, religion, sex, gender identity, sexual orientation, non-disqualifying physical or mental disability, national origin or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit and business need.

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Website and Digital Manager employer: Plum

Plum is an exceptional employer that prioritises a collaborative and innovative work culture, making it an ideal place for a Senior iOS Engineer to thrive. With a focus on employee growth, Plum offers equity options, private health insurance, and flexible working arrangements, ensuring that team members feel valued and supported in their professional journey. Located in a vibrant environment, Plum encourages creativity and data-driven decision-making, making it a rewarding workplace for those passionate about enhancing user experiences in finance.

Plum

Contact Details:

Plum Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Website and Digital Manager

Get to Know Your E-commerce Community

Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Plum are looking for when hiring for a Website and Digital Manager.

Showcase Your Skills with an Online Portfolio

In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Plum for the Website and Digital Manager, a tangible demonstration of your skills could make a huge difference.

Attend E-commerce Events and Conferences

Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Plum as a Website and Digital Manager, rub shoulders with their representatives when possible!

Utilise Company Resources

Don’t forget to check out Plum’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Website and Digital Manager.

Some tips for your application 🫡

Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Plum, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.

Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Plum's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.

Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.

Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Plum. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.

How to prepare for a job interview at Plum

Show Off Your E-commerce Know-How

In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Plum uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.

Portfolio Power: Showcase Your Results

For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.

Technical Questions: Prep for the Specifics

Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!

Engage in a Conversational Style

Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Plum. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!