At a Glance
- Tasks: Lead and optimise affiliate, influencer, and partnership marketing across multiple markets.
- Company: Join Plum, a smart saving and investing app with over 2 million users.
- Benefits: Stock options, private health insurance, flexible remote work, and generous holiday.
- Other info: Enjoy team trips, sabbaticals, and a vibrant company culture.
- Why this job: Make a real impact in a fast-paced environment while growing your career.
- Qualifications: 5+ years in affiliate marketing or partnerships, strong negotiation skills.
The predicted salary is between 50000 - 60000 £ per year.
We are looking for a Partnerships Marketing Manager with a strong background in affiliate, influencer, and partnership marketing. In this role, you will lead and optimise affiliate, partnership, and influencer channels across all 10 of our markets, with a primary focus on the UK market. You will sit within our User Acquisition team, and your primary goal will be to maximise the volume of customers we onboard within a ROI constraint. You will also be expected to scale the channel further by onboarding more partners and influencers, and working jointly with our product squad to build the tech needed to onboard affiliates, partners, and influencers at scale.
What You Will Do:
- Own, execute, and optimise the Partnerships marketing channel, which comprises affiliate, influencer, and B2B2C partners across all our markets.
- Set the foundation to launch and scale this channel beyond the UK market.
- Define and implement an integrated strategy to scale our affiliate, partnership, and influencer marketing further.
- Build and update our partner deck and webpage.
- Create and scale a new B2B2C channel through employee rewards platforms or other potential large scale partners.
- Proactively engage B2B2C partners and work with the product team to grow and strengthen our subscription perks program.
- Track and analyse performance to scale our partnerships channel within ROI constraints.
- Identify, negotiate, and onboard a large number of quality partners and influencers.
- Create an ambassador program, working alongside our brand and product teams to onboard influencers with minimal ops overhead.
- Collaborate with local marketing managers to expand your channel in key markets, such as France.
- Stay up to date on industry developments, competitor activities, and emerging marketing trends to identify new growth opportunities.
What we look for:
- 5+ years in affiliate marketing, partnerships, or influencer management, preferably for a mobile app.
- A self-starter who thrives on hitting performance targets, capable of managing multiple projects simultaneously in a fast-paced environment.
- A data-driven mindset with the ability to analyse and optimise campaign performance.
- Strong negotiation, relationship-building, and communication skills to onboard and nurture key partners.
- A natural curiosity and enthusiasm for diving deep into different user cohorts, with the ability to understand how to positively shape your campaign briefs to maximise your ROI.
Plum's Perks:
- Own part of the company you’re helping grow through stock options.
- Private health insurance.
- Plum Premium for free.
- Flexible approach to remote working: we encourage at least 2 days a week in one of our beautiful offices in London, Athens or Cyprus.
- Team breakfasts and team lunches.
- 25 days holiday + bank holidays.
- 45 work-from-anywhere days to give you flexibility to work your way.
- 2 weeks sabbatical after 4 years to take the break you deserve.
- Enhanced parental leave.
- 1 paid volunteering day annually.
- Annual team trip to a surprise destination!
If you think this sounds like you, don’t hesitate to get in touch!
Partnerships Marketing Manager employer: Plum
Plum is an exceptional employer that prioritises a collaborative and innovative work culture, making it an ideal place for a Senior iOS Engineer to thrive. With a focus on employee growth, Plum offers equity options, private health insurance, and flexible working arrangements, ensuring that team members feel valued and supported in their professional journey. Located in a vibrant environment, Plum encourages creativity and data-driven decision-making, making it a rewarding workplace for those passionate about enhancing user experiences in finance.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Plum and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Plum are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Plum on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Plum. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Partnerships Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Plum. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Plum:Show us that you’ve done your homework! In your application, briefly mention what you admire about Plum’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Plum
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Plum will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Plum, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
