At a Glance
- Tasks: Lead UK and Europe marketing strategies, executing multi-channel campaigns and building partnerships.
- Company: Fast-growing fintech lender with a people-first culture and international expansion.
- Benefits: Ownership of marketing remit, broad campaign scope, and visibility in a growing business.
- Other info: Opportunity to work in a high-growth environment with a focus on innovation.
- Why this job: Join a dynamic team making a real impact in the fintech space.
- Qualifications: 5+ years B2B marketing experience with strong campaign management and communication skills.
The predicted salary is between 60000 - 80000 £ per year.
This is a high-growth fintech lender providing fast, flexible capital to SMEs across Australia, New Zealand, Asia, and Europe. The UK business is an important part of its international expansion, with an established local team and clear growth momentum.
What you’ll do:
- Own the UK and Europe marketing agenda end to end, turning global strategy into regional plans and hands-on execution.
- Plan, localise, and deliver multi-channel campaigns across acquisition, retention, and partnerships.
- Build partner-facing marketing programs and content for brokers, advisers, and referral networks.
- Grow external market presence through content, award nominations, reviews, and broader brand communications.
- Work with specialist teams on website, SEO, conversion, and digital growth initiatives, while managing agencies, budgets, and internal stakeholders.
- Lead regional product and market launches and act as the in-region marketing lead day to day – this is a solo regional role, not one with a large local team underneath you.
Who we’re looking for:
- You’ll probably be a hands-on B2B marketer who likes real ownership and is comfortable switching between planning and doing.
Must-haves:
- 5+ years of marketing experience, with the seniority to own a region largely solo while staying close to the work.
- Broad full-funnel B2B marketing experience across brand, content, campaigns, digital, and partnerships.
- Strong multi-channel campaign management skills.
- Strong content and thought-leadership capability, with fluent English writing and communication skills.
- Proven stakeholder and agency management experience.
Nice-to-haves:
- Experience in financial services, fintech, or B2B services.
- Familiarity with broker, adviser, referral, or SME customer ecosystems.
- Experience in a high-growth or scale-up environment, especially in a lean or region-of-one setup.
- Working fluency in SEO, website, and performance marketing, even if you haven’t been the channel specialist.
- German or French language skills.
What’s in it for you:
- Real ownership of the UK and Europe marketing remit, rather than a narrow channel brief.
- A broad scope across campaigns, brand, partnerships, launches, and external profile-building.
- A visible role in a growing UK business that sits within a wider international expansion story.
About the Company:
A fast-growing international fintech company providing flexible funding solutions to support SME growth. Originally launched in Australia, the business has expanded across APAC and Europe, building a high-performing, people-first team. The company has funded over $1.5B in loans and continues to scale rapidly, with strong recognition for its culture, diversity, and customer experience.
Senior Marketing Manager UK employer: Ploomo
As a Senior Marketing Manager at this dynamic fintech lender, you'll be part of a high-growth SME-focused company that values real ownership and flexibility in your role. With a strong emphasis on employee growth and a people-first culture, you will have the opportunity to lead impactful marketing initiatives across the UK and Europe while enjoying a collaborative work environment that supports innovation and diversity.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager UK
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ploomo and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ploomo are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ploomo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ploomo. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager UK
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ploomo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ploomo:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ploomo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ploomo
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ploomo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ploomo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
