Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London
Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London

Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London

London Temporary 72000 - 108000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead the Store Planning & Proposition Team to optimise PlayStation Store's commercial strategy.
  • Company: Join PlayStation, a global leader in entertainment and innovation under Sony Interactive Entertainment.
  • Benefits: Enjoy a hybrid work environment with opportunities for growth and development.
  • Why this job: Be part of a dynamic team that drives player engagement and revenue in the gaming industry.
  • Qualifications: 18+ years in digital environments with expertise in commercial operations and trading plans required.
  • Other info: This is a 4-6 month contract role based in London.

The predicted salary is between 72000 - 108000 £ per year.

Senior Director, Store Planning & Proposition (4-6 Month Contract)

United Kingdom, London

Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.

Contract – Inside IR35
Duration – 4-6 Month Interim AssignmentLocation – London/Hybrid

Role overview:

The Store Planning & Proposition Senior Director will lead the Planning & Proposition Team on an interim basis. They will take accountability for optimising the PlayStation Store commercial plan and will be responsible for leading the teams delivering Store end-to-end planning, pricing and promotional plans and activity to optimise Player LTV. They will collaborate with teams to deliver a cogent and impactful commercial strategy and will lead all Store commercial trading activities.

The role will ensure the effective operational execution of all store pricing and promotional activities, aligning plans with budgeted revenue and margin targets. Collaborating with multi-functional teams, the Interim Senior Director will create compelling value propositions and integrated campaigns that showcase promotions and offers, while balancing revenue growth and margin delivery.

They will be accountable for maximising the Store Player LTV. They will support teams to target distinct player groups with tailored messaging and promotions and will deliver impactful campaigns across Player life stages including early life, in-life and point of churn – ensuring that promotions and offers profitably improve retention and churn and deliver growth. The Senior Director will lead teams to deploy activities against a clear experimentation and testing approach and will support the development of frameworks to support learning and growth delivery.

What you’ll be doing:

  • Accountable for developing, delivering, and optimising Store operational commercial plans.
  • Responsible for leading the teams delivering Store end-to-end planning, operational pricing, and promotional plans to maximise player LTV, revenue, and profit.
  • Responsible for translating the Planning & Proposition plans into OKR frameworks, building well defined programmes to positively impact objectives. Establishing and developing a clear set of performance indicators for all team members.
  • Accountable for leading end-to-end store planning, ensuring that Publisher and Player strategies are supported through short, mid and longer-term activations and executions. Responsible for clearly communicating Store trading plan and performance
  • Accountable for designing and delivering promotional campaigns and sales initiatives that drive player traffic, conversion rates, and player retention to improve revenue and margin.
  • Monitor and measure the effectiveness of pricing and promotional strategies through KPIs and adjusting approaches based on performance metrics and market feedback.
  • Responsible for optimising operational pricing decisions across the Store team, ensuring pricing delivers maximum revenues and margin.
  • Accountability for overseeing, developing, and optimising the Store player growth performance on an ongoing basis.
  • Working with the Store leadership to develop data driven decision making across the Store, further developing experimentation, and testing approaches.

What we’re looking for:

  • 18+ years of experience in digital-focused environments, with extensive expertise in leading direct-to-consumer commercial operations and developing and executing end-to-end commercial and trading plans. Proven track record in building and managing forecasts is essential.
  • Experience in delivering profitable commercial growth and operating across multiple disciplines to drive performance.
  • Experience in developing and managing commercial targets, and experience in coordinating and presenting trade performance review packs for a wide spectrum of audiences. Ability to analyse the detail but to also communicate key business initiatives in an elevated way.
  • Experience of leading pricing and promotions focused functions, with a demonstrable track record of delivering growth through impactful commercial and customer focused strategies.
  • Experience of developing deep understanding of customer trends and behaviours and building personalised, targeted digital programmes to drive growth.
  • Able to use analytics to drive performance and trading plans.
  • Demonstrates high commercial instinct and passion for the games industry.
  • Experience of delivering in a high energy/ fast paced /changing environment.

Please refer to ourCandidate Privacy Notice for more information about how we process your personal information, and your data protection rights.

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

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UK Diversity & Inclusion – Voluntary Equal Opportunity Monitoring

Sony Interactive Entertainment Europe Limited (‘SIEE ’) is committed to ensuring that all job applicants and members of staff are treated equally, without discrimination because of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. Collecting diversity data is intended to help SIEE maintain equal opportunities best practice and identify barriers to workforce equality and diversity. Please read this notification and consent before you decide whether to submit your diversity data in the survey below.

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Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London employer: PlayStation

At PlayStation, we pride ourselves on being not just the Best Place to Play, but also the Best Place to Work. Our London-based team thrives in a dynamic and inclusive environment that fosters innovation and creativity, offering employees exceptional growth opportunities and the chance to work on cutting-edge projects in the gaming industry. With a strong commitment to diversity and a culture that empowers every individual, we invite passionate professionals to join us in shaping the future of entertainment.
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Contact Detail:

PlayStation Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London

✨Tip Number 1

Familiarise yourself with PlayStation's products and services, especially the latest offerings like PlayStation5 and PlayStationVR. Understanding their commercial strategies and how they optimise player lifetime value will give you an edge in discussions during interviews.

✨Tip Number 2

Network with current or former employees of PlayStation to gain insights into the company culture and expectations for the Senior Director role. This can provide you with valuable information that may not be publicly available and help you tailor your approach.

✨Tip Number 3

Prepare to discuss your experience in leading pricing and promotional strategies, particularly in digital environments. Be ready to share specific examples of how you've driven growth through impactful commercial strategies in previous roles.

✨Tip Number 4

Showcase your analytical skills by being prepared to discuss how you've used data to inform decision-making in past positions. Highlight any frameworks or KPIs you've developed to measure success in commercial operations.

We think you need these skills to ace Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London

Commercial Strategy Development
End-to-End Planning
Pricing Strategy
Promotional Campaign Management
Data Analysis and Interpretation
Key Performance Indicator (KPI) Monitoring
Team Leadership and Development
Direct-to-Consumer Operations
Customer Behaviour Analysis
Forecasting and Budget Management
Cross-Functional Collaboration
Market Trend Analysis
Digital Marketing Expertise
Adaptability in Fast-Paced Environments
Strong Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital-focused environments, particularly in direct-to-consumer commercial operations. Emphasise your track record in delivering profitable growth and managing forecasts.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the gaming industry and how your skills align with the role's requirements. Mention specific examples of successful campaigns or strategies you've implemented that relate to store planning and proposition.

Highlight Key Achievements: When detailing your work experience, focus on quantifiable achievements. Use metrics to demonstrate how you have maximised player LTV, improved revenue, or enhanced retention rates through effective pricing and promotional strategies.

Showcase Leadership Skills: Since this role involves leading teams, be sure to highlight your leadership experience. Discuss how you've developed performance indicators, communicated trading plans, and fostered collaboration across multi-functional teams.

How to prepare for a job interview at PlayStation

✨Showcase Your Experience

With 18+ years of experience required, be ready to discuss your past roles in detail. Highlight specific projects where you led commercial operations or developed trading plans, and how these experiences align with the responsibilities of the Senior Director position.

✨Understand Player LTV

Familiarise yourself with concepts around Player Lifetime Value (LTV). Be prepared to discuss strategies you've implemented in previous roles that maximised customer retention and revenue growth, as this is a key focus for the role.

✨Demonstrate Analytical Skills

The role requires a strong ability to analyse data and market trends. Prepare examples of how you've used analytics to drive performance in past positions, particularly in pricing and promotional strategies.

✨Communicate Clearly

You’ll need to communicate complex ideas to various stakeholders. Practice articulating your thoughts on commercial strategies and performance metrics in a clear and concise manner, ensuring you can convey your insights effectively.

Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London
PlayStation
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  • Senior Director, Store Planning & Proposition (4-6 Month Contract) New United Kingdom, London

    London
    Temporary
    72000 - 108000 £ / year (est.)

    Application deadline: 2027-08-04

  • P

    PlayStation

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