At a Glance
- Tasks: Lead data-driven marketing strategies to boost brand growth and optimise efficiency.
- Company: Join Sony Interactive Entertainment, a leader in gaming and innovation.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Dynamic role with a chance to influence major marketing decisions.
- Why this job: Be part of a legacy that shapes the future of entertainment and gaming.
- Qualifications: Proven experience in marketing analytics and leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
- Director, Brand and Growth Marketing Analytics
- United Kingdom, London
Why Sony Interactive Entertainment?
Sony Interactive Entertainment isn't just the Best Place to Play - it's also the Best Place to Work.
Sony Interactive Entertainment (SIE) is the company behind the Play Station brand.
As a subsidiary of Sony Group Corporation, we're part of a proud legacy of innovation and excellence.
SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world.
Our role at SIE is to create and nurture the experiences under the Play Station brand, a name synonymous with entertainment excellence and creativity.
The Role
The Director of Brand and Growth Marketing Analytics is a senior leadership role responsible for driving data-informed decision-making across all marketing channels.
This role leads the strategy, development, and execution of analytics frameworks to optimize marketing efficiency, maximize ROI, and accelerate growth for Product, Hardware, Store and Services lines of business.
- What you’ll be doing: \
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Director, Brand and Growth Marketing Analytics employer: PlayStation Global
PlayStation Global is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about the entertainment and gaming industry. With a strong emphasis on employee growth, you will have access to continuous learning opportunities and the chance to collaborate with talented teams on impactful projects. Located in a vibrant environment, PlayStation offers competitive benefits and a commitment to work-life balance, making it an ideal place for professionals seeking meaningful and rewarding careers.