At a Glance
- Tasks: Drive traffic and sales through SEO, PPC, and social media strategies.
- Company: Join Playful Promises, an award-winning brand known for inclusivity and diverse lingerie.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for creativity.
- Why this job: Be part of a dynamic team shaping the future of online retail.
- Qualifications: Experience in digital marketing and a passion for fashion is a plus.
- Other info: Collaborative environment with room for growth and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Company Description
Playful Promises is an award-winning, omni-channel business that designs and produces a diverse range of lingerie and swimwear, offering 90 bra sizes and UK dress sizes 8-26. We proudly operate several distinct brands, including Playful Promises, Wolf & Whistle, Peek & Beau and Playful Promises Retro, catering to various styles, from luxury and retro to larger cup and plus-size collections. Our production takes place in our own factory in Foshan, China, as well as at partner factories, with partnerships including leading British high street stores like ASOS. Playful Promises strives to deliver exceptional design and inclusivity to suit every customer's needs.
Role Description
We are seeking a full-time Digital Executive to join our London-based team in a hybrid capacity. Working closely with the Digital Manager, this role focuses on driving traffic, sales and conversion across our online stores, playing a key part in implementing our digital multi-channel marketing strategy to achieve KPIs.
Responsibilities include:
- Executing day-to-day activity across SEO, PPC and social.
- Proactively planning and creating content.
- Updating and optimising on-site content.
- Supporting UX improvements.
- Ensuring timely and accurate product launches across all platforms.
Additional Responsibilities:
- Carry out day-to-day activity across traffic acquisition, sales, conversion, and reporting.
- Assist with data collation to support data-driven strategies and achieve KPIs.
- Work alongside the Digital Manager and external developers to deliver UX updates to the website.
- Implement and refresh on-site content, including homepage and landing pages, to keep content relevant and engaging.
- Support SEO and PPC channels, including assisting with strategy creation and implementation.
- Manage day-to-day activity across the marketing calendar and all marketing channels (email and social) to achieve KPIs.
- Create content and graphics, and attend photoshoots.
- Prepare imagery and write product descriptions.
- Manage the RB team to ensure products are launched accurately and on time across all D2C sites.
Digital Executive in London employer: Playful Promises
Contact Detail:
Playful Promises Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Digital Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing projects, especially those related to SEO, PPC, and social media. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Playful Promises and understanding their brands. We want to see your passion for inclusivity and design, so be ready to discuss how you can contribute to their digital strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Digital Executive in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for digital marketing shine through! We want to see that you’re genuinely excited about the role and our brands. Share why you love what we do at Playful Promises and how you can contribute to our mission.
Tailor Your CV: Make sure your CV is tailored to the Digital Executive role. Highlight relevant experience in SEO, PPC, and content creation. We’re looking for specific examples of how you've driven traffic and sales in previous roles, so don’t hold back!
Be Creative with Your Cover Letter: Your cover letter is your chance to stand out! Use it to showcase your creativity and personality. We love innovative thinkers, so feel free to share any unique ideas you have for our digital strategy or how you’d approach the role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Playful Promises!
How to prepare for a job interview at Playful Promises
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of SEO, PPC, and social media marketing. Familiarise yourself with the latest trends and tools in digital marketing, as well as how they apply to the lingerie and swimwear industry. This will show that you're not just interested in the role but also passionate about making a real impact.
✨Showcase Your Creativity
As a Digital Executive, creativity is key! Prepare examples of content you've created or campaigns you've worked on. Bring along a portfolio if you have one, and be ready to discuss how your ideas can help Playful Promises stand out in a competitive market.
✨Understand the Brand
Do your homework on Playful Promises and its various brands. Understand their target audience, values, and what makes them unique. This will help you tailor your answers and demonstrate that you're a great fit for their culture and mission.
✨Prepare Questions
Interviews are a two-way street! Prepare thoughtful questions about the role, team dynamics, and future projects. This shows that you're genuinely interested in the position and helps you assess if it's the right fit for you too.