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- Tasks: Create and manage click-worthy Google and Facebook ad campaigns for diverse clients.
- Company: Join Platypus, a fun PPC agency in Gateshead, specializing in effective online advertising.
- Benefits: Enjoy a four-day work week, flexible hours, and a pet-friendly office environment.
- Why this job: Be part of a creative team that values curiosity, testing, and personal growth.
- Qualifications: 12 months of experience in Google Ads or Facebook Ads; familiarity with analytics tools required.
- Other info: Work-life balance is prioritized, with 5 weeks paid leave and optional overtime.
The predicted salary is between 16200 - 19800 £ per year.
Hey, we\’re Platypus 👋 A small PPC agency based in Gateshead specialising in Google + Facebook Ads. We’re in need of a Paid Media Specialist (£27k) to help us create click-worthy ads that drive results for our wonderful clients.
Ideally you\’ll have 12 months\’ experience behind you (in either Google Ads or Facebook Ads) and know your RoAS from your CPA. You\’ll be confident with Google Analytics, Google Sheets and formulas like vlookups won\’t scare you. But most importantly you’ve got to be a glass-half-full person who’s super curious, creative and loves testing new things.
At Platypus Media we help businesses grow by delivering Google + Facebook ads that work–swimmingly well. We work with some of the loveliest people on the planet and have a lot of fun creating, testing and analysing ads. Our wonderful clients are from a range of different industries including kid’s toys & clothing, fashion, education, charities, professional bodies and even builders merchants.
As a Paid Media Specialist you’ll spend your days planning and creating ad campaigns for clients that get them closer to their business goals. A typical week will include chatting with clients about their products/services and ad performance, researching competitors, reviewing audiences and keywords, as well as writing ad copy and coming up with new ad creatives. You\’ll be responsible for monitoring budgets and ad performance, and you\’ll get to create insightful and actionable reports for clients, too. We\’re all about testing at Platypus, so analysing data will be second nature to you and always trying to improve performance will be in your dna.
Want to dive in deeper? Here\’s a look at the role responsibilities and success profile.
Why Platypus?
Let’s be honest, this is likely the first time you’ve even heard of this little company, so why would you want to work here? Hopefully this helps….
Four Day Working Week
Thursdays are the new Fridays, yep that’s right, our working week is only four days. Best thing is you don’t have to cram five days into four either, standard working week is 30 hours, 9:30am to 5pm.
Flexible Working
There’s a desk with your name on it at our office in Gateshead, but if you prefer working from home, that’s cool too.
Room to Grow
You’ll get time (and budget) to work on your personal development. Whether that’s time spent reading the latest industry books/blogs, online training or heading to a conference. You’ll get the support you need to be your best.
Pets are Welcome
The office may be small but it’s pet friendly! Yep, you can bring your pup to the office with you or if you’re working from home, a video call appearance from your furry friend would be ace. We currently have two resident office dogs, Kona & Milo, who love tennis balls and belly rubs.
Work/Life Balance
Whilst marketing isn’t physically demanding, it is mentally challenging and being able to rest and recharge is essential. You won’t be guilted into any evening or weekend work (isn’t that the worst!), but on the occasion that overtime’s available—it’ll be completely your choice and you’ll be paid for it. We believe everyone deserves paid sick leave and you’ll get 5 weeks paid leave each year plus bank holidays.
Sound like you? We\’d love to hear from you!
Platypus Media | Paid Media Specialist employer: Platypus Media
Contact Detail:
Platypus Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Platypus Media | Paid Media Specialist
✨Tip Number 1
Familiarize yourself with the latest trends in Google Ads and Facebook Ads. Since Platypus Media is a PPC agency, showcasing your knowledge of current best practices and innovative strategies can set you apart from other candidates.
✨Tip Number 2
Prepare to discuss specific campaigns you've worked on in the past. Be ready to share how you approached ad creation, monitored performance, and optimized results, as this will demonstrate your hands-on experience and analytical skills.
✨Tip Number 3
Show your curiosity and creativity by coming up with a few ad ideas or concepts for potential clients. This proactive approach will highlight your enthusiasm for the role and your ability to think outside the box.
✨Tip Number 4
Emphasize your adaptability and willingness to learn. Since Platypus values personal development, expressing your eagerness to grow within the company and explore new tools or techniques will resonate well with the team.
We think you need these skills to ace Platypus Media | Paid Media Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and Facebook Ads. Include specific metrics or results from past campaigns to showcase your skills in driving RoAS and managing CPA.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your curiosity and creativity, and provide examples of how you've tested new strategies in previous roles.
Showcase Analytical Skills: Demonstrate your proficiency with Google Analytics and Google Sheets. You might want to include a brief example of how you've used data analysis to improve ad performance in the past.
Highlight Team Collaboration: Since the role involves chatting with clients and collaborating with team members, mention any relevant experiences where you successfully worked in a team or communicated effectively with clients.
How to prepare for a job interview at Platypus Media
✨Show Your Passion for Paid Media
Make sure to express your enthusiasm for paid media during the interview. Share specific examples of campaigns you've worked on, what you learned from them, and how they drove results. This will demonstrate your genuine interest in the field and align with Platypus Media's creative and curious culture.
✨Be Ready to Discuss Analytics
Since you'll be working with Google Analytics and reporting on ad performance, come prepared to discuss how you've used analytics tools in the past. Highlight any experience you have with interpreting data and making data-driven decisions to improve campaign performance.
✨Demonstrate Your Creativity
Platypus Media values creativity in ad creation. Think of innovative ideas or unique approaches you've taken in previous roles. Be ready to brainstorm new ad concepts during the interview to showcase your creative thinking skills.
✨Ask Insightful Questions
Prepare thoughtful questions about the company culture, team dynamics, and the types of clients you'll be working with. This shows that you're not only interested in the role but also in how you can contribute to the team's success and fit into their fun and collaborative environment.
