At a Glance
- Tasks: Support and optimise marketing operations using HubSpot to drive data-driven growth.
- Company: Join a rapidly expanding Enterprise Services company with a global presence.
- Benefits: Competitive salary, supportive environment, and opportunities for career growth.
- Other info: Innovative culture that values continuous learning and development.
- Why this job: Make an impact by improving marketing strategies and collaborating with dynamic teams.
- Qualifications: Experience in CRM management and marketing operations; quick learner of new platforms.
The predicted salary is between 35000 - 45000 £ per year.
Platned is a rapidly expanding Enterprise Services company with a global presence, headquartered in the UK. We are business transformation experts who specialise in serving clients utilising the world-class IFS product suite. We do this by providing comprehensive solutions and IT consultancy to help them maximise their investment and achieve their business objectives.
Role Overview
CRM Specialist will be responsible for supporting and optimising our marketing operations. This role is ideal for someone with strong CRM and marketing operations experience who may be new to HubSpot but is confident learning new platforms quickly. You will play a key role in improving how we manage data, execute campaigns, and measure performance across the funnel.
Responsibilities
- Manage and optimise the HubSpot platform to support marketing and sales activity.
- Build and maintain marketing workflows, email campaigns, and lead nurturing programmes.
- Ensure data quality, segmentation, and lifecycle stage management across the CRM.
- Collaborate with sales and marketing teams to align processes and improve lead handover.
- Create and manage dashboards and reports to track campaign and pipeline performance.
- Support campaign execution, including email, landing pages, and forms.
- Identify opportunities to improve automation, efficiency, and user adoption.
- Assist with integrations between HubSpot and other tools where required.
- Document processes and provide training and regular support to internal users.
Knowledge, Skills, and Abilities
- Proven experience in marketing operations or CRM management.
- Strong understanding of CRM systems such as Salesforce, Dynamics, or similar.
- Experience with marketing automation, lead scoring, and segmentation.
- Ability to analyse data and translate insights into actionable improvements.
- Experience working with cross-functional teams, particularly sales and marketing.
- Comfortable learning new platforms and technologies quickly.
- Strong attention to detail and data accuracy.
- Excellent organisational and communication skills.
Desirable (not essential)
- Experience with integrations or tools such as Zapier or middleware platforms.
- Familiarity with GDPR and data compliance in marketing systems.
What We Offer
- An opportunity to join a leading Enterprise Services company.
- A supportive and collaborative work environment that values innovation and continuous learning.
- A competitive remuneration and benefits package.
- Opportunities for career growth as we continue to expand our global presence.
CRM & Marketing Ops Specialist: Data-Driven Growth employer: Platned Ltd
Platned is an excellent employer, offering a dynamic and supportive work environment that fosters innovation and continuous learning. As a rapidly expanding Enterprise Services company, we provide our employees with ample opportunities for career growth and development, particularly in the exciting field of CRM and marketing operations. Located in the UK, our collaborative culture encourages teamwork and creativity, making it a rewarding place to contribute to meaningful business transformation projects.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Marketing Ops Specialist: Data-Driven Growth
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM and marketing ops projects. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their needs, especially around data-driven growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace CRM & Marketing Ops Specialist: Data-Driven Growth
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of CRM & Marketing Ops Specialist. Highlight your experience with CRM systems and marketing operations, and don’t forget to mention any relevant tools you’ve used, like HubSpot!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your skills align with our needs. Be sure to mention your ability to learn new platforms quickly – we love that!
Showcase Your Data Skills:Since this role is all about data-driven growth, make sure to highlight your analytical skills. Share examples of how you've used data to improve marketing campaigns or CRM processes in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Platned Ltd
✨Know Your CRM Inside Out
Make sure you’re familiar with the CRM systems mentioned in the job description, like HubSpot, Salesforce, or Dynamics. Brush up on how they work and be ready to discuss your experience with them. If you’ve used any marketing automation tools, be prepared to share specific examples of how you’ve optimised campaigns or improved data management.
✨Showcase Your Data Skills
Since this role involves a lot of data analysis, come prepared with examples of how you've used data to drive decisions in past roles. Think about times when you identified trends or insights that led to successful marketing strategies. Being able to articulate these experiences will show your potential employer that you can add value from day one.
✨Collaboration is Key
This position requires working closely with sales and marketing teams, so highlight your teamwork skills. Prepare anecdotes that demonstrate how you’ve successfully collaborated with cross-functional teams in the past. Discuss how you’ve aligned processes or improved lead handover to show you understand the importance of teamwork in achieving business objectives.
✨Be Ready to Learn
The job mentions being comfortable learning new platforms quickly, so express your enthusiasm for continuous learning. Share examples of how you’ve adapted to new technologies or processes in previous roles. This will reassure the interviewers that you’re not just capable but also eager to grow and contribute to their success.
