At a Glance
- Tasks: Support creative campaigns, manage social media, and write engaging PR copy.
- Company: Join Platform Media, a dynamic entertainment company creating hit shows and brands.
- Benefits: Enjoy 26 days annual leave, hybrid working, and a Cycle to Work scheme.
- Other info: Embrace a diverse environment that values unique perspectives and experiences.
- Why this job: Dive into the exciting world of PR and marketing with top talent and brands.
- Qualifications: 1+ year in marketing/PR, strong communication skills, and a creative mindset.
The predicted salary is between 32000 - 32000 £ per year.
Platform Media is an entertainment company creating shows, channels and brands across video, social and beyond. It builds worlds around the people, stories and ideas audiences care about most, bringing production, distribution, marketing and monetisation together under one roof. With original hit shows spanning sports, comedy and culture, Platform Media's slate stars household names including Graham Norton, Paul Scholes, Alan Carr, and Olivia Attwood. Trusted by the world’s leading brands, talent, platforms and rights holders, the company produces visualised companion formats for Netflix, the BBC and Disney+ around global IP including Wednesday, The Traitors and Rivals.
About The Role: We're looking for a PR and Marketing Executive to support the Marketing team across creative campaigns, show launches, talent campaigns and brand partnerships. The role is broad and offers space to learn and deepen skills in a busy, growing environment. You will support in managing social media, writing promotional and PR copy, create content calendars, research trends and identify opportunities to raise the profile of shows and talent. The role also involves hands-on PR support, including researching journalists, building media lists, assisting with events, pitching stories, managing coverage and supporting campaign reporting. We're looking for someone creative, culturally curious and passionate about PR and marketing, who is proactive, organised and excited to take ownership of projects while learning from senior team members.
Key Responsibilities:
- PR, Talent & Guest-booking: Researching journalists and publications, building bespoke media lists and assisting with pitching and securing PR opportunities. Build and maintain relationships with relevant journalists and industry contacts. Maintain the guest booking opportunities spreadsheet, monitoring inbound press releases and researching and recommending potential guests for our IP shows. Attend shoots, events, launches and PR activities as required, providing on-the-ground support. Write clear and engaging talent briefing documents for PR activity, show launches, interviews, events and other external appearances. Take ownership of select PR projects from brief through to delivery, with support and guidance from senior members of the team.
- Social & Website: Develop and maintain a social media content calendar, identifying creative opportunities to showcase our shows, talent, clients, company news and industry expertise. Manage the planning, scheduling and writing engaging copy for LinkedIn and Instagram. Assist with website management and updates, including company news, PR coverage, new shows and talent announcements.
- Marketing, Events & Communications: Draft compelling promotional copy for Platform Media's shows and wider company communications. Support event planning, including invitations, guest lists, RSVPs, venue liaison, suppliers and event communications. Draft and submit award entries, panel pitches, conference submissions and guest speaking opportunities. Support the creation of marketing materials and presentations for new business, client meetings, campaigns and internal use.
- Research and Creative: Support creative concepts, campaigns and marketing ideas across show launches, talent campaigns and brand partnerships. Support the creation of visual mood boards and creative references for shoots and social content. Stay on top of podcast, media, and wider cultural trends, bringing fresh ideas, references and opportunities to the team. Proactively spot cultural and creative moments that could inspire marketing, PR or content opportunities to feed into campaigns.
- Campaign Reporting & Administrative Support: Support campaign reporting and PCAs, collating media coverage, campaign data and social metrics and creating clear, visually engaging presentations. Create and maintain content calendars across releases, awards and industry events.
What We're Looking For:
- 1+ year of experience in a marketing and PR role, with a genuine interest in developing your skills, taking on greater responsibility and progressing your career.
- Strong analytical and communication skills, with the ability to interpret information and data and present reports with informed learnings.
- Proven experience of copywriting skills, with the ability to adapt tone of voice and messaging for different contexts.
- Strong relationship-building skills, with the confidence to build positive relationships and communicate effectively with journalists, talent, agents, internal teams and external partners.
- Highly organised and able to manage lots of key dates and calendars effectively.
- Strong creative instinct with a good eye for what makes compelling packaging, thumbnails, formats and promotional assets.
- Proactive, adaptable and collaborative, with the ability to thrive in a busy, fast-moving environment, take on feedback and contribute to a small, close-knit team.
At Platform Media, we're committed to giving everyone a fair chance, no matter their background. We create content for a wide range of people, and we know that having a team with different experiences and perspectives makes our work better. Therefore, we encourage people from all backgrounds to apply, especially those from communities that have been historically underrepresented.
What's On Offer:
- 26 days annual leave (with yearly option to buy 5 days more)
- Hybrid working with flexible hours
- Cycle to Work scheme
The Process:
- Screening: Initial chat with our People team for us to share more about the role and get to know you
- 1st interview: This first stage will involve meeting with the hiring manager
- 2nd interview: Meet with more of the team and some of your potential key stakeholders
PR and Marketing Executive New London (Hybrid) employer: Platform Media
Platform Media is an exceptional employer that fosters a vibrant and inclusive work culture, offering employees the chance to grow their skills in a dynamic environment. With a commitment to creativity and collaboration, the company provides generous benefits such as 26 days of annual leave, hybrid working options, and top-tier private medical insurance, making it an attractive place for those looking to thrive in the entertainment industry.
StudySmarter Expert Advice🤫
We think this is how you could land PR and Marketing Executive New London (Hybrid)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Platform Media and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Platform Media are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Platform Media on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Platform Media. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PR and Marketing Executive New London (Hybrid)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Platform Media. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Platform Media:Show us that you’ve done your homework! In your application, briefly mention what you admire about Platform Media’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Platform Media
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Platform Media will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Platform Media, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
