At a Glance
- Tasks: Create engaging content and strategies for social media and brand campaigns.
- Company: Join Planthood, a fast-growing health food company on a mission to promote plant-based living.
- Benefits: Enjoy hybrid working, 24 days holiday, free healthy meals, and discounts on our products.
- Other info: Open to part-time or freelance candidates; apply even if you don't meet all qualifications!
- Why this job: Be part of a dynamic team that values creativity and personal growth in a vibrant culture.
- Qualifications: 3+ years in a creative role with strong writing skills and a passion for wellness.
The predicted salary is between 36000 - 60000 £ per year.
Do you love turning data and insights into big ideas and compelling copy? Can you turn a product benefit into a viral hook? We're looking for a Creative Strategist to join our growing marketing team and shape the next generation of Planthood's content – from paid ad creatives to organic social, brand campaigns and beyond.
We're Planthood - one of the fastest growing health food companies in the UK. Our mission is to help people eat more plant-based whole foods and transform their health in the process.
We're now looking for a creative and technically brilliant Creative Strategist to join our London studio.
OPPORTUNITY
Full-Time (Open to part-time / freelance candidates). Salary: Competitive based on experience. Location: Hybrid – mix of remote and at our HQ in Bethnal Green.
As our Creative Strategist , you'll work closely with our head of brand to research, ideate, script, and guide the production of content that stops thumbs, drives conversions and builds love for Planthood.
THE ROLE
Develop creative concepts for paid and organic social that drive engagement and sales.
Brief and storyboard content ideas to our designer and videographer.
Conduct customer research and trend analysis to identify insights for ideation.
Write compelling copy for social media, ads and email campaigns.
Concept and brief UGC-style content for creators and influencers.
Support broader brand campaigns across PR, influencer and OOH, alongside Head of Brand.
Stay plugged into trends, platform shifts and creative best practices.
ABOUT YOU
3+ years in a content, creative or strategy role for a DTC or lifestyle brand.
Strong track record of creating high-performing ad creatives and social content.
Excellent creative writing and storytelling skills.
Experience briefing creatives and working cross-functionally with design and video.
Deep understanding of content formats across Meta, TikTok and email.
A strategic thinker who can balance performance and brand.
Passionate about food, wellness and the power of plant-based living.
If you're worried you don't tick all of the boxes above but you're really passionate about the opportunity and working with us, please still apply and let us know what you can/can't do.
WHY WORK AT PLANTHOOD
Join a close-knit, high-performing team that punches well above its weight.
We are growing fast, so you will have lots of opportunities for personal growth and promotion.
24 days paid holiday plus bank holidays and extra paid time off at Christmas.
Bonus opportunity.
Enhanced maternity and paternity leave & pay.
Hybrid working model – mix of remote and at our HQ in East London.
Free healthy lunches and meals anytime you are working at our HQ.
Discount on Planthood's healthy plant-based food and drinks.
Planthood is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.
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Creative Strategist in London employer: Planthood Ltd
At Planthood, we pride ourselves on being a dynamic and innovative employer that fosters creativity and collaboration within our close-knit team. Located in the vibrant area of Bethnal Green, London, we offer a hybrid working model, competitive salaries, and ample opportunities for personal growth, all while promoting a healthy lifestyle through our plant-based products. Join us to make a meaningful impact in the health food industry and enjoy benefits like free healthy meals and generous holiday allowances.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist in London
✨Tip Number 1
Familiarise yourself with Planthood's brand voice and values. Understanding their mission to promote plant-based living will help you align your creative ideas with their goals, making you a more attractive candidate.
✨Tip Number 2
Stay updated on the latest trends in social media and content marketing. Being able to discuss current trends and how they can be applied to Planthood’s strategy will demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare to showcase your previous work that highlights your ability to create high-performing ad creatives. Having specific examples ready will allow you to illustrate your skills effectively during discussions.
✨Tip Number 4
Network with professionals in the health food and wellness industry. Engaging with others in this space can provide insights and connections that may benefit your application and show your commitment to the field.
We think you need these skills to ace Creative Strategist in London
Some tips for your application 🫡
Understand the Role:Before applying, make sure you fully understand the responsibilities of a Creative Strategist at Planthood. Familiarise yourself with their mission and how your skills can contribute to their goals.
Craft Your Responses:Planthood has specific questions they want you to answer in your application. Keep each response under 80 words, be concise, and ensure you highlight your relevant experience and passion for plant-based living.
Showcase Your Creativity:As a Creative Strategist, creativity is key. Use your application to demonstrate your creative writing and storytelling skills. Consider including examples of past work or ideas that align with Planthood's brand.
Tailor Your CV:Make sure your CV reflects your experience in content creation, strategy, and any relevant roles in DTC or lifestyle brands. Highlight achievements that showcase your ability to drive engagement and sales through creative concepts.
How to prepare for a job interview at Planthood Ltd
✨Showcase Your Creative Process
Be prepared to discuss your creative process in detail. Share examples of how you've turned data and insights into compelling content, and explain the steps you took from ideation to execution.
✨Know the Brand Inside Out
Research Planthood thoroughly before the interview. Understand their mission, values, and current marketing strategies. This will help you tailor your responses and demonstrate your genuine interest in the brand.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think about how you would approach creating a campaign for a new product or responding to a trend in the health food industry.
✨Highlight Cross-Functional Collaboration
Emphasise your experience working with different teams, such as design and video production. Provide examples of successful collaborations that led to high-performing content, showcasing your ability to work cross-functionally.
