OPPORTUNITY
Full Time
Salary: Competitive based on experience
We’re looking for someone who LOVES food and has a passion for creating and curating content across multiple channels, with a strong focus on socials.
Reporting into the Founders and Creative Director, you will be creating new content from scratch, as well as repurposing existing content and briefing external talent and creators.
Your content will help to tell our brand story in an authentic and engaging way, as well as improve brand and marketing metrics such as engagement, reach, CAC and LTV.
You will be experienced in shooting high quality video content, as well as short-form UGC-style reels.
RESPONSIBILITIES
Contribute to and implement Planthood’s overall social content strategy, adhering to our brand guidelines and business objectives
Produce weekly content based on the content calendar, alongside responding to trends to create viral moments
Create high quality content for Planthood that showcases our content pillars (e.g. food, health, nature) to captivate and engage our audience on organic and paid channels
Develop concepts, storyboards, scripts and voice overs that deliver on KPIs such as engagement, growth, reach, CTR and CAC
Confident being in front of the camera yourself when required, excited and passionate to talk about Planthood and our products, and to become a key personality within our brand story and social identity
Identify and brief external talent such as content creators and influencers, adding in tweaks and additional shots where required
ABOUT YOU
3-5 years of experience in content production as either a videographer, marketer, social media manager and/or content creator
Proven track record of creating/curating high-quality content that drives engagement and growth
Videography skills - exceptional shooting skills on iPhone are a must; ability to shoot on professional cameras is a bonus
Strong editing skills and experience using editing software (e.g. Adobe Premiere & After Effects)
Creative and conceptual - you will be constantly generating new ideas and have your finger on the pulse of current trends on social, in and out of the food category
Analytical and know how to track performance, communicate results and adjust strategies accordingly
Strong writing and communication skills, with the ability to create clear, concise and punchy messaging
Love and passion for food and ideally a strong interest in healthy, plant-based eating
If you're worried you don't tick all of the boxes above but you're really passionate about the opportunity and working with us, let us know what you can/can't do.
WHY WORK AT PLANTHOOD?
Join a close-knit, high-performing team that is obsessed with making incredible work
We are growing fast, so you will have lots of opportunities for personal growth and promotion
Bonus opportunity
Hybrid working model - mix of remote and at our HQ in East London
Free healthy lunches and meals anytime you are working at our HQ
Discount on Planthood’s healthy plant-based food and drinks
Planthood is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.
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