At a Glance
- Tasks: Drive demand for AI-powered solutions in the Defence and Intelligence sector across EMEA.
- Company: Join Planet, a pioneering space and data company transforming how we see the world.
- Benefits: Enjoy competitive salary, remote work options, wellness programmes, and tuition reimbursement.
- Other info: Hybrid role based in London with excellent career growth opportunities.
- Why this job: Shape narratives that influence military leaders and contribute to global security.
- Qualifications: 6+ years in marketing, experience in defence, and strong communication skills required.
The predicted salary is between 77500 - 96900 £ per year.
Welcome to Planet. We believe in using space to help life on Earth. Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one. Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles. As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains. We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.
About the Role: Planet is looking for a strategic Industry Marketing Manager to help grow our business in the Defense and Intelligence sector. In this role, you will work closely with stakeholders from across the global Defense and Intelligence business group to drive demand for our AI-powered solutions among government audiences in Europe, the Middle East and Africa. This role sits on the Industry Marketing team and is responsible for developing and maintaining resources that resonate with military, defense and national intelligence audiences. On a day-to-day basis, you will deeply understand customer challenges, determine effective engagement strategies, and arm sales and marketing stakeholders with the right messaging, content, and competitive insights. This role offers the opportunity to directly shape our regional defense and intelligence narrative in EMEA.
Impact You’ll Own:
- Grow the market for our unique AI-powered solutions that detect threats across globally dispersed military, commercial sites, and open water.
- Support new GTM initiatives (product launches, solution development, partnerships) and our Constellation Services business; assess gaps and identify opportunities for market expansion.
- Ensure we bring compelling positioning and messaging to intelligence and defense audiences.
- Produce and maintain a portfolio of industry specific marketing assets and sales enablement tools (presentations, data sheets, demos, battlecards, etc.).
- Partner with Account-Based Marketers to strategize on account-specific marketing campaigns and content to support pipeline growth and expansion.
- Partner with product and pre-sales engineering teams to build interactive demos and narratives demonstrating product value for proposals, industry events, and executive meetings.
What You Bring:
- 6+ years of experience in Product, Solutions or Industry Marketing
- Bachelor’s degree in a relevant field
- Direct experience working within the intelligence or defense sector
- Track record positioning and marketing B2G/enterprise products
- Exceptional listening and influence skills
- Excellent writing, communication, and presentation skills
- Creative and analytical thinking skills; ability to synthesize information
- Excellent attention to detail
- Experience partnering with product, sales, and executive stakeholders and communicating across leadership
- Excellent organizational skills, self-starter with ability to collaborate across departments
What Makes You Stand Out:
- Experience working with international sales teams
- Active, current, or previously held security clearance
Application Deadline: December 13, 2026 by 11:59p / 23:59 CET (Central European Time)
Benefits While Working at Planet:
- Paid time off including vacation, holidays and company-wide days off
- Employee Wellness Program
- Home Office Reimbursement
- Monthly Phone and Internet Reimbursement
- Tuition Reimbursement and access to LinkedIn Learning
- Equity Volunteering Paid Time Off
Compensation: The expected starting gross salary range for this role is listed below. Individual placement within this range is determined objectively based on gender-neutral criteria such as your skills, qualifications, and professional experience. This position may also be eligible for discretionary bonuses, commission, and/or equity. United Kingdom Salary Range £77,500 — £96,900 GBP
Why we care so much about Belonging. We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging—dreaming big as we approach our ongoing work. If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply! At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description.
EEO statement: Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.
Accommodations: Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.
Industry Marketing Manager, Defense & Intelligence (EMEA) employer: Planetlabs
At Planetlabs, we pride ourselves on being an exceptional employer that fosters a collaborative and inclusive work culture. As a Global D&I Program Manager, you will have the opportunity to lead impactful projects while enjoying comprehensive benefits such as generous paid time off and wellness programs. Our commitment to employee growth and development ensures that you will thrive in your career while making a meaningful contribution to our mission.
StudySmarter Expert Advice🤫
We think this is how you could land Industry Marketing Manager, Defense & Intelligence (EMEA)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Planetlabs and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Planetlabs are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Planetlabs on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Planetlabs. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Industry Marketing Manager, Defense & Intelligence (EMEA)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Planetlabs. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Planetlabs:Show us that you’ve done your homework! In your application, briefly mention what you admire about Planetlabs’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Planetlabs
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Planetlabs will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Planetlabs, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
