Associate Marketing Director

Location: UK – Remote

Duration: 12 months

Start Date: ASAP

Company Overview

Join a rapidly growing, innovation‑driven global biopharmaceutical organisation committed to transforming the lives of patients worldwide. The company is renowned for its deep scientific expertise, strong pipeline, and people‑centred culture. With significant momentum across Europe, this is an exciting opportunity to be part of an organisation where collaboration, integrity, and patient focus drive every decision.

Role Overview

We are seeking an experienced and strategic Senior Haematology Brand Lead to oversee the UK & Ireland brand strategy and launch execution for a key haematology asset. This is a pivotal leadership role responsible for guiding cross‑functional teams, driving commercial excellence, and shaping the long‑term success of the portfolio across multiple future indications.

Key Responsibilities

• Brand & Strategy Leadership: Lead the UK & Ireland Haematology Brand Team to deliver a successful launch across multiple indications. Shape the long‑term commercial strategy, brand plans, tactical execution, and associated marketing budgets. Develop differentiated marketing strategies and ensure flawless delivery of tactical plans.
• Cross‑Functional Collaboration: Provide strong matrix leadership across commercial, medical, and scientific stakeholders. Partner closely with Business Analytics to generate insights, KPIs, and forecasts that inform decision‑making. Communicate effectively across teams, fostering collaboration, clarity, and shared purpose. Oversee financial planning, monitor performance, and identify key variances. Manage budgets responsibly and ensure delivery of targeted profit contribution. Align UK&I execution with broader regional and global franchise strategies. Lead the development of all core marketing deliverables including brand plans, tactical programmes, and market research. Build and maintain impactful relationships with external KOLs and strategic partners. Champion omnichannel engagement, grounded in customer insight, segmentation, and channel feedback.
• Governance & Values: Uphold the highest standards of compliance, ensuring all activity meets applicable laws, regulations, and internal codes of conduct. Act as an ambassador for the company’s values, driving a patient‑centric mindset across initiatives. Represent the organisation at national and European congresses, meetings, and events as needed.

Skills & Experience Required

• Core Skills & Leadership Experience: Proven ability to build meaningful relationships with KOLs and internal stakeholders across commercial, medical, and clinical functions. Strong influencing skills with experience managing cross‑functional teams. Excellent communication skills, with the ability to synthesise complex data and present clear, actionable insights. Demonstrated capabilities in strategic thinking, achieving results, and collaborative teamwork.
• Education & Background: Minimum 8 years’ experience in pharmaceutical marketing or related disciplines (e.g., sales, market research, forecasting, agency, consulting). At least 3 years’ experience in haematology marketing and/or sales preferred. Prior UK & Ireland launch experience strongly preferred.

Interested? Apply now for immediate consideration or contact James Allen on +44 203 868 8607 – jallen@planet-pharma.co.uk

We are an equal opportunities Recruitment Business and Agency. We welcome applications from all suitably qualified candidates regardless of their race, sex, disability, religion/belief, sexual orientation or age. Planet Pharma is an Employment Business providing Global Staffing services.