At a Glance
- Tasks: Drive brand growth and innovation in a dynamic FMCG environment.
- Company: Join a leading food manufacturer with a focus on career progression.
- Benefits: Competitive salary, health care, pension, and generous holiday allowance.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
- Why this job: Make a real impact on exciting brand strategies and connect with consumers.
- Qualifications: Experience in brand management and a passion for food and innovation.
Our client is a well-known food manufacturer offering excellent career progression and job satisfaction. They are currently looking for an FMCG Brand Manager to be based at the head office in West London.
This is an excellent opportunity to support the product range which has grown steadily over the past few years and to be involved in the full marketing mix. You will join a supportive team reporting into the Chilled Marketing Manager alongside a Marketing Executive to create and implement the marketing strategy and deliver against ambitious growth opportunities for their desserts range. The successful candidate will further support the Marketing Manager in the planning and delivery of the annual Marketing and Brand strategies for the brand.
You will have the chance to support across a wide range of activities such as brand planning, full mix communications, strategic planning as well as NPD. You will be a creative and commercially savvy, professionally mature person with strong influencing skills to direct and motivate people at all levels, both in and outside of your immediate team to deliver positive solutions.
Detailed Job DescriptionThis role will suit someone who enjoys taking responsibility and ownership and is looking for an opportunity to work in an entrepreneurial environment where they can really make a difference. Reporting to the Marketing Manager, the successful candidate will be part of a progressive marketing team and collaborate enthusiastically with multi-functional stakeholders.
Main tasks and responsibilities:- Contribute to the delivery of the company’s vision and business plan and input into the development and execution of the annual marketing plans
- Establish consumer & customer insights and make sound strategic recommendations
- Develop compelling stories for growing the brand in existing categories
- Own key innovation projects, working with production to manage process from concept to launch
- Accompany and support the Commercial Manager at customer meetings, bringing to life the brand for the trade working alongside the shopper Marketing Manager
- Develop optimum consumer communication plans to deliver both marketing and business objectives, exploring new and different ways to connect with the target consumer
- Support Marketing Manager in development of a future vision for the brand in the UK
- Management of the external Marketing Agencies
- Monitor and control the marketing budget for consumer spend
- A passionate brand advocate with a natural affinity for brands and how they connect with consumers
- Proven success in brand management in a branded FMCG company
- A passion for food combined with a natural curiosity for consumers & new products
- Able to work with ambiguity and be flexibly minded and offer innovative solutions
- A self-starter, able to work alone and collaborate with a team
- Dynamic with ability to inspire others
- Excellent communication and influencing skills
- Analytical, inquisitive and innovative
- Persuasive, determined & makes things happen
- Understanding of the UK multiple grocery channels and their associated trading issues
- Knowledge of panel/continuous data and exposure to a wide range of market research techniques used in building brands & innovation
- Market Leader in their products and sector
- Salary DoE
- Health care single cover
- Private Health Insurance 70% of Contractual pay
- Company pension 6% employer contribution (Salary exchange)
- Childcare vouchers (Salary exchange)
- 25 days holiday + 8 Bank holidays
- Company sick pay – 3 months full contractual pay
- 4 x Death in Service
- Mobile Phone
- Company Credit card for expenses
- Wellbeing – Free eye tests and £90 towards glasses, Flu Jabs, Wellbeing tests
- Long service recognition and rewards
If you would like to apply for this role, please send an up to date copy of your CV to Kate Evans as soon as possible quoting reference GP306.
Brand Manager (FMCG) in London employer: Planet CIC
Our client is a leading food manufacturer based in West London, renowned for its commitment to employee development and job satisfaction. With a vibrant work culture that encourages creativity and collaboration, employees enjoy excellent benefits including private health insurance, generous holiday allowances, and opportunities for career progression within a supportive team environment. This role as an FMCG Brand Manager offers the chance to make a significant impact on the brand's growth while working alongside passionate professionals in a dynamic setting.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager (FMCG) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Planet CIC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Planet CIC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Planet CIC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Planet CIC. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager (FMCG) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Planet CIC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Planet CIC:Show us that you’ve done your homework! In your application, briefly mention what you admire about Planet CIC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Planet CIC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Planet CIC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Planet CIC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
