At a Glance
- Tasks: Lead innovative marketing strategies to attract and retain supporters for a global children's charity.
- Company: Plan International UK, a leading charity promoting girls' rights and equality.
- Benefits: Competitive salary, dynamic work environment, and the chance to make a real impact.
- Other info: Collaborative culture focused on growth and making a difference.
- Why this job: Join a mission-driven team and help create a world where every child can thrive.
- Qualifications: Proven experience in fundraising, team leadership, and managing marketing budgets.
The predicted salary is between 38050 - 46506 £ per year.
The Talent Set are delighted to be working with Plan International UK to recruit a Head of Supporter Marketing & Public Fundraising, 14 month Maternity Cover Contract.
This role is responsible for how Plan International holistically considers its supporters and how different interactions with the organisation can influence support.
As Head of Supporter Marketing & Public Fundraising you will be responsible for leading the teams that focus on how Plan International attracts, retains and stewards its supporters, delivering successful integrated marketing campaigns that grow public fundraising income and impact.
Plan International UK currently benefits from c.66,000 sponsors, c.42,000 campaigners and a wealth of regular supporters.
You'll lead a team of 22 (3 direct reports) to identify and think about the potential crossover of these audiences, developing and executing innovative marketing strategies that maximise the potential for their support, ultimately growing income and supporter lifetime value.
By adopting a whole funnel approach you will lead with a growth marketing mindset, considering the bigger picture and marketing campaigns needed to increase brand awareness and draw in new audiences, alongside the multi product approach required to convert them into new supporters.,
- Lead the Supporter Marketing and Mass Fundraising team, managing an agile/solutions-focused culture and growth mindset that works collaboratively to establish great supporter experiences and maximises opportunities to grow income/increase support.
- Oversee the planning, execution and evaluation of acquisition and retention across multiple channels including digital, direct mail, events and face to face - tailoring communication and engagement strategies as necessary.
- Lead the team to develop and deliver innovative marketing strategies that attract, retain and inspire supporters - raising funds and increasing brand awareness accordingly by identifying opportunities and optimisations across the entire marketing funnel and customer journey.
- Manage the income/expenditure budgets effectively, allocating resources optimally to achieve maximum growth and ROI.
- Act as an effective senior leader within the wider directorate and collaborate cross-organisationally with senior colleagues in Plan International UK to solve problems, innovate and deliver on shared objectives., Considerable experience leading an individual giving/marketing/digital fundraising function, demonstrating success and a results-orientated approach.
- Established team leader, able to build and develop high performing teams and motivate them to achieve ambitious growth targets.
- Experienced in managing complex multi-product supporter journeys, maximising ROI by ensuring resource is invested effectively across multiple campaigns and different audience segments.
- Proven expertise of managing multi-million pound marketing budgets and effective allocation of resources.
- Committed to Plan International UK's position on promoting girls' rights and gender equality, diversity and inclusion and anti-racism and integrating this into all aspects of your work.
Plan International UK is a global children's charity, working across more than 80 countries to deliver long-term development programmes, respond to emergencies and campaign with young people on issues that matter to them.
They call on governments to do more to protect children's rights, recognising that poverty, violence and discrimination still holds back millions of children and that these inequalities disproportionately affect girls.
Plan International UK strives for an equal world.
One where every child can reach their full potential and every girl can choose her own future.
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Head of Supporter Marketing & Public Fundraising - Maternity Cover Contract in City of Westminster employer: Plan International
Plan International UK is an exceptional employer, offering a dynamic and inclusive work culture that prioritises the growth and development of its employees. With a strong commitment to promoting girls' rights and gender equality, staff are empowered to make a meaningful impact through innovative marketing strategies and collaborative teamwork. Located in a vibrant environment, employees benefit from a supportive atmosphere that encourages creativity and maximises opportunities for professional advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Supporter Marketing & Public Fundraising - Maternity Cover Contract in City of Westminster
✨Get Involved in Local Volunteering
Dive into some local volunteering opportunities! Nonprofits often look for temp workers who have a connection to the community they serve. By getting involved, you not only gain experience but also make valuable contacts in the sector.
✨Tap into Nonprofit Networks
Use platforms like Idealist or local nonprofit job boards to find temporary gigs. These spaces are buzzing with opportunities specifically tailored for social impact projects, making it easier for us to spot the ideal role at companies like Plan International!
✨Attend Sector-Specific Events
Join meetings, workshops, or talks hosted by organisations in the nonprofit realm. These events are perfect for making connections and learning about temporary roles that might not be widely advertised. Plus, you can showcase your passion for social impact right there!
✨Don’t Forget Online Applications!
When you spot a temporary role at Plan International that piques your interest, go ahead and apply through their website! Tailor your message to highlight how your skills align with their mission – it shows you care about the cause, which is key in this field.
We think you need these skills to ace Head of Supporter Marketing & Public Fundraising - Maternity Cover Contract in City of Westminster
Some tips for your application 🫡
Show Your Passion for Social Impact:In the world of nonprofits, it's all about the passion and commitment to making a difference. Make sure your cover letter speaks genuinely about why you're excited about this role at Plan International. Share any experiences you've had with social impact projects or volunteering — it shows you live and breathe the cause!
Highlight Relevant Experience and Skills:For a temporary position in the nonprofit sector, focus on showcasing any specific skills or experience related to project management, community engagement, or fundraising. List any relevant work or volunteer roles on your CV, and consider including quantifiable achievements that demonstrate your impact in previous positions.
References from the Sector:Including references from previous roles in the nonprofit world can really bolster your application. If you've worked on similar social-impact projects before, ask those colleagues or supervisors if they'd be willing to vouch for your skills. This adds credibility and shows you're trusted in the sector, which can be a big plus for Plan International.
Be Ready for a Quick Turnaround:Since this role is temporary, let your interest shine through in your application! Mention in your cover letter your availability to start immediately or at short notice. It shows you're keen and ready to dive right into the exciting work at Plan International!
How to prepare for a job interview at Plan International
✨Show Your Passion for the Cause
When interviewing for a role in the non-profit sector, especially for a temporary position, it's crucial to convey your genuine passion for social impact. Discuss why the mission of Plan International resonates with you and share personal experiences that reflect your commitment to similar causes.
✨Demonstrate Your Flexibility and Adaptability
Non-profit projects often require quick pivots and resourcefulness. Be ready to share examples from your past where you've adapted to changing circumstances or tackled unexpected challenges. This will show your potential as a valuable, nimble team member for the Head of Supporter Marketing & Public Fundraising - Maternity Cover Contract position.
✨Know Your Community Tools
Familiarise yourself with any tools or platforms that are widely used in the non-profit sector like project management software or stakeholder engagement tools. Show your readiness to hit the ground running in your temporary role by discussing any experience you have with these or similar platforms.
✨Be Prepared for Scenario-Based Questions
Expect to field scenario-based questions during your interview to assess your problem-solving skills in real-world situations. Think about how you would handle challenges typical of the non-profit sector, such as engaging with diverse stakeholders or managing project timelines effectively.
