Customer Growth Manager in Aberdeen

At Places Leisure, part of the Places for People family, we believe in hiring people, not numbers. If you’re passionate about making a difference, we’d love to hear from you. Experience and track record matter, but what truly sets you apart is living our People Promises:

• Doing the right thing – acting with integrity and care.
• Being enthusiastic and motivated to grow – bringing energy and a drive to improve.
• Believing in community spirit – fostering connections and inclusivity.
• Showing respect – valuing colleagues, customers, and the wider community.
• Enjoying your work – creating positive experiences every day.

As the UK’s leading Social Enterprise, we’re dedicated to building inclusive, thriving communities for both our customers and colleagues. Whether you’re supporting fitness, wellbeing, or leisure activities, you’ll be part of a team that cares about people first.

As our Customer Growth Manager, you will take ownership of creating and delivering an ambitious customer growth strategy by turning budgets and targets into clear plans for acquisition, retention and revenue improvement. You’ll work closely with sales and marketing teams to set goals, drive engagement, and ensure consistent delivery across our centres. Using market and competitor insight, you’ll shape offers, partnerships and strategies that enhance loyalty, prevent churn, and maximise value. You’ll analyse performance data and provide actionable insight to inform decisions. You will also lead continuous improvement, implementing processes and initiatives that balance customer value with business sustainability and support a data-driven, performance-focused culture.

Essential Criteria

• You have proven experience in customer growth, retention, sales, or commercial roles, with accountability for delivering measurable results.
• You’ve worked in customer-facing, multi-site, or membership-based organisations such as leisure, retail, hospitality, or fitness.
• You understand customer acquisition, lifecycle management, retention, and loyalty strategies.
• You use data and insight to identify opportunities, solve problems, and drive continuous improvement.
• You have experience managing loyalty programmes, campaigns, or customer engagement initiatives that deliver ROI.
• You collaborate effectively across Sales, Operations, Marketing, Product, and Customer Experience teams.

More About you

You bring proven experience in customer growth, retention, sales or commercial roles, with a track record of delivering measurable results. You understand customer acquisition, lifecycle management and loyalty strategies, and can use data to identify opportunities, solve problems and drive improvement. You’ve developed and executed growth plans, managed campaigns or engagement programmes, and collaborated effectively across Sales, Operations, Marketing, Product and Customer Experience teams. Commercially astute, organised and resilient, you can interpret performance data to guide decisions while thriving in a fast-paced environment. You’re passionate about health, wellbeing and helping people live more active lives.

Benefits

We are a large diverse and ambitious business, which will give you all the challenge you could wish for. We know that there’s always more we can do to make you smile, that’s why we offer a comprehensive benefits package with each role, yours will include:

• Competitive salary, with a salary review yearly
• Pension with matched contributions up to 7%
• Excellent holiday package – 33 days annual leave (including bank holidays) with the option to buy or sell leave
• Cashback plan for healthcare costs – up to £500 saving per year
• A bonus scheme for all colleagues at 2%
• Training and development
• Extra perks including huge discounts and offers from shops, cinemas and much more.

What’s next?

If you meet the criteria and are ready to make the next step in your career then click apply. You will be redirected to our careers site where you can discover more about the role, read a full job description and apply directly to us. As part of our commitment to diversity and inclusion, we offer a guaranteed interview to candidates who are disabled, neurodiverse, or have served in the Armed Forces, provided they meet the essential criteria for the role. If you would like to be considered under this scheme, please indicate this in your application. We are dedicated to creating a supportive and accessible recruitment process for all. We are committed to creating an inclusive and accessible recruitment process. If you require any reasonable adjustments to support your application or interview experience, please let us know. We’re happy to work with you to ensure you have the opportunity to perform at your best.

If you are a Places for People customer and you’re looking for support with your application, please contact our skills and employment team. If you are a recruitment agency please note we operate a PSL and do not take cold calls.

Safeguarding

At Places for People, safeguarding is everyone’s responsibility. We are committed to creating safe communities for our customers and colleagues by protecting children, young people, and adults at risk from harm, abuse, and neglect. We follow robust safeguarding policies and procedures, ensuring all employees, volunteers, and contractors uphold the highest standards of safeguarding and accountability. Our recruitment process includes pre-employment checks, including Disclosure and Barring Service (DBS) checks where applicable, to promote a safe and secure working environment. By joining Places for People, you are expected to contribute to our safeguarding culture, following our policies and reporting concerns to protect those in our communities.