About the Role
Our client is looking for a strategic and experienced Senior E-commerce Social Media Manager to lead their social media strategy from their Randburg office. This role is responsible for developing, implementing, and managing innovative social media campaigns that drive brand awareness, engagement, and e-commerce sales. You will lead a team, oversee content creation, manage advertising budgets, and analyze performance to ensure optimal results. The ideal candidate is a seasoned professional with a deep understanding of social media trends, e-commerce best practices, and a proven ability to deliver measurable business outcomes in a competitive market.
Key Responsibilities
- Develop and execute a comprehensive social media strategy for e-commerce growth.
- Lead and mentor a team of social media coordinators and content creators.
- Oversee the creation of engaging and high-quality content across all relevant platforms.
- Manage and optimize paid social media advertising campaigns to achieve ROI targets.
- Analyze social media performance data, generate reports, and provide strategic recommendations.
- Stay abreast of the latest social media trends, tools, and platform updates.
- Collaborate with cross-functional teams to ensure integrated marketing efforts.
Requirements
- Minimum 7 years of experience in social media marketing, with at least 3 years in a management role, preferably in e-commerce.
- Proven track record of developing and executing successful social media strategies that drive sales.
- Extensive experience with social media advertising platforms and analytics tools.
- Strong leadership, team management, and project management skills.
- Excellent communication, presentation, and interpersonal skills.
- Deep understanding of digital marketing principles and customer behavior in online retail environments within Randburg.
Benefits
- Highly competitive annual salary and substantial performance-based bonuses.
- Hybrid work model allowing for a flexible work-life balance.
- Comprehensive health, dental, and vision insurance plans.
- Generous budget for professional development and industry conferences.
- A leadership role in a dynamic and forward-thinking marketing department.
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Senior E-commerce Social Media Manager in Southampton employer: Placements24
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