At a Glance
- Tasks: Create and optimise email campaigns to engage customers and boost conversions.
- Company: Join a fully remote marketing team focused on customer relationships.
- Benefits: Enjoy competitive pay, remote work flexibility, and health benefits.
- Other info: Collaborative team culture with opportunities for professional growth.
- Why this job: Make a real impact in a critical marketing channel while working from anywhere.
- Qualifications: Experience in email marketing and strong copywriting skills required.
The predicted salary is between 29700 - 36300 £ per year.
About the Role
Our client is seeking a skilled and detail-oriented Email Marketing Specialist to join their fully remote marketing team.
This role is integral to nurturing customer relationships and driving conversions through effective email campaigns.
You will be responsible for designing, implementing, and optimizing email marketing strategies, including campaign execution, list segmentation, A/B testing, and performance analysis.
This is an excellent opportunity for a passionate email marketer to take ownership of a critical marketing channel within a flexible, remote-first environment, contributing directly to customer engagement and revenue growth.
Key Responsibilities
- Develop and execute strategic email marketing campaigns, from concept to deployment, across various customer segments.
- Design visually appealing and mobile-responsive email templates, ensuring brand consistency and optimal user experience.
- Write compelling subject lines and email copy that drive open rates and click-through rates.
- Manage email list segmentation, growth, and hygiene to ensure targeted and relevant communication.
- Conduct A/B testing on various email elements (subject lines, content, CTAs, send times) to optimize campaign performance.
- Analyze email campaign metrics, report on key performance indicators (KPIs), and provide recommendations for improvement.
Requirements
- Proven experience as an Email Marketing Specialist or similar role, with a strong understanding of email marketing best practices.
- Proficiency with email marketing platforms (e. g., Mailchimp, Hub Spot, Send Grid) and CRM systems.
- Excellent copywriting, editing, and proofreading skills with a focus on conversion-driven messaging.
- Experience with email marketing automation, segmentation, and A/B testing.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Familiarity with HTML/CSS for email template design is a plus.
Benefits
- Competitive salary and performance-based incentives.
- Fully remote work environment, offering exceptional flexibility and autonomy.
- Opportunities for professional development and learning in email marketing automation and analytics.
- Collaborative and supportive remote team culture.
- Comprehensive health and wellness benefits.
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Email Marketing Specialist in Southampton employer: Placements24
Our client offers an exceptional remote working environment for Tax Specialists, providing unparalleled flexibility and autonomy while ensuring a competitive salary package and performance bonuses. With a strong focus on continuous professional development, employees are encouraged to grow their expertise in South African tax law, all within a supportive culture that values strategic thinking and collaboration across departments.
StudySmarter Expert Advice🤫
We think this is how you could land Email Marketing Specialist in Southampton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Placements24 and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Placements24 are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Placements24 on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Placements24. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Email Marketing Specialist in Southampton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Placements24. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Placements24:Show us that you’ve done your homework! In your application, briefly mention what you admire about Placements24’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Placements24
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Placements24 will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Placements24, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.