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- Tasks: Lead and execute marketing initiatives for a luxury travel brand.
- Company: Join a growing luxury travel organisation in vibrant Manchester.
- Benefits: Enjoy a competitive salary, excellent perks, and a friendly team environment.
- Why this job: Be part of a creative team driving brand growth in the exciting travel industry.
- Qualifications: Proven marketing experience in travel, strong digital skills, and leadership abilities required.
- Other info: Opportunity to mentor a small team and manage exciting industry events.
The predicted salary is between 28800 - 48000 £ per year.
We have a brand new, fabulous opportunity for a strategic and results-driven Marketing Manager to join a growing, luxury travel organisation in south Manchester. This varied role will involve leading and executing our client’s marketing initiatives across B2B and B2C platforms, including planning and overseeing digital marketing campaigns, managing the public relations strategy and organising and participating in travel industry events, trade shows, and promotional activities.
Our client’s ideal candidate will have a strong background in developing integrated marketing strategies, managing cross-functional campaigns, analysing performance metrics, and driving brand growth within a small business. This role is both strategic and hands-on, requiring creativity, leadership, and a data-driven mindset. This really is a wonderful opportunity for an experienced marketing professional to join a luxury travel business, working in a very friendly team within beautiful offices. On offer is a highly competitive salary plus excellent benefits.
Role of Travel Marketing Manager:
- Develop and implement comprehensive marketing plans to support business objectives and drive growth
- Plan and oversee digital marketing campaigns, including SEO, Paid Social, email, content marketing, and social media
- Manage marketing budget and allocate resources across campaigns effectively
- Collaborate with product, sales, and operations teams to ensure brand consistency and maximize campaign impact
- Conduct market research and analyse trends to identify opportunities and threats
- Monitor campaign performance using KPIs, ROI metrics, and analytics tools; generate reports to inform decision-making
- Oversee content development, including blog posts, newsletters, and promotional materials
- Manage the Public Relations Strategy
- Lead and mentor a small marketing team and manage external agencies
- Organise and participate in industry events, trade shows, and promotional activities
Skills required for the role:
- Proven marketing experience within a similar level role, within the travel industry
- Solid understanding of digital marketing channels (email, SEO, paid media)
- Experience with tools and systems such as Google Analytics and Salesforce
- Analytical mindset with strong reporting and Excel skills
- Creative eye for layout, content and customer experience
- Excellent communication, project management, and problem-solving skills
- Ability to lead and mentor a small marketing team, whilst managing external agencies
If you’re interested in learning more about this Travel Marketing Manager role, please press the apply online button now!
Travel Marketing Manager (Manchester) employer: Placed
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Travel Marketing Manager (Manchester)
✨Tip Number 1
Network within the travel industry by attending relevant events and trade shows. This will not only help you meet potential employers but also give you insights into current trends and challenges in the market.
✨Tip Number 2
Familiarise yourself with the latest digital marketing tools and analytics platforms, especially Google Analytics and Salesforce. Being proficient in these tools will demonstrate your capability to manage and analyse marketing campaigns effectively.
✨Tip Number 3
Showcase your creativity by developing a personal project or portfolio that highlights your marketing strategies and successful campaigns. This can set you apart from other candidates and provide tangible evidence of your skills.
✨Tip Number 4
Research the company’s current marketing initiatives and be prepared to discuss how you can enhance their strategies. Tailoring your approach to their specific needs will show your genuine interest in the role and the organisation.
We think you need these skills to ace Travel Marketing Manager (Manchester)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in travel marketing and showcases your skills in digital marketing channels. Use keywords from the job description to align your application with what the company is looking for.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also demonstrates your understanding of the luxury travel market. Mention specific campaigns or strategies you've successfully implemented in the past.
Showcase Analytical Skills: Since the role requires an analytical mindset, include examples of how you've used data to drive marketing decisions. Highlight your experience with tools like Google Analytics and any metrics that demonstrate your impact on previous campaigns.
Prepare for Interviews: If you get called for an interview, be ready to discuss your previous marketing strategies in detail. Prepare to share how you would approach the responsibilities listed in the job description, such as managing budgets and leading a team.
How to prepare for a job interview at Placed
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in developing integrated marketing strategies. Be ready to provide examples of how you've successfully planned and executed campaigns that drove growth, particularly in the travel industry.
✨Demonstrate Your Digital Savvy
Familiarise yourself with the latest digital marketing trends and tools. Be prepared to talk about your experience with SEO, paid social, and analytics tools like Google Analytics, as these are crucial for the role.
✨Highlight Your Leadership Skills
Since this role involves leading a small marketing team, be ready to share your leadership experiences. Discuss how you've mentored team members and collaborated with cross-functional teams to achieve marketing goals.
✨Prepare for Performance Metrics Discussion
Understand key performance indicators (KPIs) and how to analyse campaign performance. Be prepared to discuss how you've used data to inform decision-making and improve marketing strategies in previous roles.
