At a Glance
- Tasks: Lead exciting marketing initiatives and collaborate with a dynamic team to drive growth.
- Company: Join James Hardie, a global leader in innovative building solutions.
- Benefits: Enjoy flexible work options, 24 days holiday, and personal development opportunities.
- Why this job: Be part of a creative, fast-paced environment that values teamwork and innovation.
- Qualifications: 3+ years in marketing or sales, ideally with B2B experience; data-driven mindset required.
- Other info: Work from our Sutton Coldfield office and connect with diverse talents.
The predicted salary is between 36000 - 60000 £ per year.
Become part of the James Hardie Europe GmbH success story. We are the global market leader in fibre gypsum and fibre cement solutions with the fermacell® and James Hardie brands. With our ground-breaking innovations, we change the way Europe builds. We are setting new standards in areas such as lean manufacturing, demand creation and implementing our push-pull strategy. Every day, our fantastic team combines the creative spirit of a start-up with the power of a global market leader. To strengthen our team, we are looking for a Product Marketing Manager.
Your tasks:
- Local implementation of standardised EU marketing programs for key growth products (lead generation, brochures, Point of Sale systems, dealer marketing, trade shows)
- Responsibility for implementation of the annual marketing plan
- Driving online and offline marketing matters for UK marketing measures
- Creation of social media channels and content management
- Lead generation programs including social media campaigns and lead to sale follow up hand in hand with commercial team (qualifying leads and supporting follow up activities by sales team)
- Overseeing website implementation and improvement
- Roll-out of standardised EU-wide communication measures within the market in coordination with central marketing and in compliance with brand guidelines as well as legal requirements
- Monitoring and optimisation of local marketing activities and research of the local market to recognise potentials
- Management of external partners and agencies including budget alignment
- Collaborating closely with the commercial sales team to understand target markets needs and behaviours
You are...
- Smart? You have a qualification in Marketing, Business or related field including 3+ years of experience in marketing or sales, ideally in a B2B context. Experience with marketing to architects and specifiers is a plus as well as the ability to understand technical product aspects. You have an affinity for data-driven marketing and processes including digital campaigns and sales tools (e.g. Salesforce). In addition to that you have advanced skills with the standard features of personal computer word processing and marketing software.
- Driven? Standing still is a foreign word for you. You enjoy working in fast-paced environments. Additionally, you are proactive, agile, focused and very reactive. You’ve got a highly motivated mindset as well as the ability to set the right priorities quickly – and also adjust them.
- Real? You have strong interpersonal communication skills with the ability to cooperate well with others to effectively coordinate activities and accomplish goals – always in a team-oriented and collaborative way. Commitment to the culture, vision, mission and values are natural for you.
What we offer:
- A dynamic environment in a global growth company
- Continuous, individual development opportunities
- The freedom to participate in processes, projects and system development
- Various benefits such as learning tool (master plan)
- 24 days holiday per annum + bank holidays
- Pension plan
- iPhone & Dell laptop
Curious? Then become part of James Hardie. We are only strong together as a team. Diverse people drive innovation and growth. We are interested in what people think, regardless of culture, background, or personal belief. We are looking forward to getting in touch with you.
Product Marketing Manager (m/f/d) (,, United Kingdom) employer: Placed
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (m/f/d) (,, United Kingdom)
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially those relevant to the construction industry. Understanding how to market to architects and specifiers will give you an edge, as this role requires a nuanced approach to technical products.
✨Tip Number 2
Network with professionals in the construction and marketing sectors. Attend industry events or webinars where you can meet potential colleagues or mentors who can provide insights into the company culture and expectations at James Hardie.
✨Tip Number 3
Showcase your data-driven marketing skills by preparing examples of past campaigns you've managed. Be ready to discuss how you used analytics to optimise marketing strategies, as this is a key aspect of the role.
✨Tip Number 4
Demonstrate your proactive mindset during any interviews or discussions. Share specific instances where you took the initiative to improve processes or drive results, as this aligns with the fast-paced environment they are looking for.
We think you need these skills to ace Product Marketing Manager (m/f/d) (,, United Kingdom)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in B2B contexts. Emphasise any work you've done with architects or specifiers, as well as your familiarity with data-driven marketing and digital campaigns.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific projects or achievements that demonstrate your ability to implement marketing strategies effectively, especially in fast-paced environments.
Showcase Your Skills: In your application, clearly outline your skills in communication, collaboration, and project management. Provide examples of how you've successfully worked with sales teams or managed external partners in previous roles.
Research the Company: Familiarise yourself with James Hardie’s products and marketing strategies. Understanding their brand values and recent innovations will help you align your application with their goals and demonstrate your genuine interest in the position.
How to prepare for a job interview at Placed
✨Understand the Company and Its Products
Before your interview, make sure to research James Hardie and its product offerings, especially in fibre gypsum and fibre cement solutions. Familiarise yourself with their brands, fermacell® and James Hardie, and be prepared to discuss how your marketing experience can contribute to their growth.
✨Showcase Your B2B Marketing Experience
Highlight your previous experience in B2B marketing, particularly if you've worked with architects and specifiers. Be ready to provide examples of successful campaigns you've led and how they align with the responsibilities of the Product Marketing Manager role.
✨Demonstrate Data-Driven Decision Making
Since the role requires an affinity for data-driven marketing, prepare to discuss how you've used data to inform your marketing strategies. Share specific instances where your analytical skills led to improved campaign performance or lead generation.
✨Emphasise Team Collaboration Skills
Given the importance of working closely with the commercial sales team, be prepared to discuss your interpersonal communication skills. Provide examples of how you've successfully collaborated with others to achieve common goals, showcasing your team-oriented mindset.