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- Tasks: Lead influencer marketing strategies and manage relationships with top-tier influencers.
- Company: Join a prestigious luxury beauty brand making waves in the industry.
- Benefits: Enjoy a competitive salary, discretionary bonuses, and a product allowance.
- Why this job: Be part of a creative team driving brand awareness and shaping social media trends.
- Qualifications: 5+ years in influencer marketing, ideally within luxury beauty, with strong social media skills.
- Other info: Opportunity to work in a dynamic environment near Kingston upon Thames.
The predicted salary is between 42000 - 77000 £ per year.
Full time role, Head office nr Kingston upon Thames
Salary circa £50 - £55K plus discretionary bonus, product allowance
Are you passionate about the world of luxury beauty and have a flair for creating captivating social media strategies? Do you have experience of managing influencer relationships?
We are seeking a dynamic and creative Influencer Marketing Specialist to join our prestigious luxury beauty client. You will be responsible for crafting innovative social media campaigns and converting these into practical plans and effective strategy, building and nurturing relationships with top-tier influencers, and driving brand awareness across multiple platforms.
Responsibilities include:
- Plan and implement the social and influencer strategy.
- Generate consistent brand news and high-impact brand mentions across digital platforms for maximum exposure on a portfolio of brands.
- Manage the budget for specific media and Influencer campaigns and events.
- Build and maintain a strong social, VIP and influencer network.
- Nurture existing media/influencer relationships and source new talent.
- Produce in-depth quantitative and qualitative written reports using performance metrics.
- Generate creative ideas and put together impactful presentations for company conferences, as well as delivering the presentations to the wider team.
Candidate specification:
- At least 5 years’ experience working in a similar role, ideally in luxury beauty/cosmetics/fragrance/skincare.
- Strong connections with influencers and talent agents.
- Previous success in converting plans into real results.
- Experience in collating and analysing information to determine success and insights.
- Strong understanding of social platforms (YouTube, Facebook, Instagram, TikTok, SnapChat etc.) and current trends.
- Strong ability to network and foster relationships at all levels, as well as work collaboratively across functions.
- Proficiency in Word, Excel, PowerPoint, Photoshop.
- Experience of working with analytical tools e.g. Tribe Dynamics, Tagger and Creator IQ.
If you have a keen eye for trends, a deep understanding of the beauty industry, and the ability to elevate brand prestige through powerful storytelling, we would love to hear from you.
Manager of Influencer Marketing (Kingston Upon Thames) employer: Placed
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager of Influencer Marketing (Kingston Upon Thames)
✨Tip Number 1
Network with professionals in the luxury beauty industry. Attend events, webinars, or workshops where you can meet influencers and talent agents. Building these connections can give you an edge when applying for the role.
✨Tip Number 2
Stay updated on the latest trends in social media and influencer marketing. Follow industry leaders and engage with their content to understand what works. This knowledge will help you demonstrate your expertise during interviews.
✨Tip Number 3
Prepare a portfolio showcasing your previous campaigns and results. Highlight specific metrics that demonstrate your success in managing influencer relationships and driving brand awareness. This tangible evidence can set you apart from other candidates.
✨Tip Number 4
Practice your presentation skills. Since the role involves delivering impactful presentations, being able to communicate your ideas clearly and confidently will be crucial. Consider rehearsing with friends or colleagues to refine your delivery.
We think you need these skills to ace Manager of Influencer Marketing (Kingston Upon Thames)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, particularly within the luxury beauty sector. Emphasise your connections with influencers and any successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury beauty and detail how your skills align with the responsibilities outlined in the job description. Use specific examples of past successes to demonstrate your capabilities.
Showcase Your Social Media Savvy: Include links to your professional social media profiles or any campaigns you've worked on. This will showcase your understanding of current trends and your ability to create engaging content.
Highlight Analytical Skills: Mention your experience with analytical tools and how you've used data to drive successful influencer campaigns. Providing concrete examples of how you've measured success will strengthen your application.
How to prepare for a job interview at Placed
✨Showcase Your Passion for Luxury Beauty
Make sure to express your enthusiasm for the luxury beauty industry during the interview. Share specific examples of brands or campaigns that inspire you, and discuss how your passion can translate into innovative strategies for the company.
✨Highlight Your Influencer Relationships
Prepare to discuss your existing connections with influencers and talent agents. Be ready to provide examples of successful collaborations you've managed in the past, as this will demonstrate your ability to nurture and leverage these relationships effectively.
✨Demonstrate Analytical Skills
Since the role requires analysing performance metrics, come prepared with examples of how you've used analytical tools to measure campaign success. Discuss specific insights you've gained and how they informed your strategy moving forward.
✨Be Creative with Ideas
Think of a few creative campaign ideas that could work for the brand you're interviewing for. Presenting these during the interview will not only showcase your creativity but also your understanding of the brand's identity and target audience.
