Job title: eCommerce Marketing ManagerLocation: Manchester- HybridSalary: Up to 50k plus excellent company benefitsForward Role are partnering with a growing tech business who are looking for an eCommerce Marketing Manager to join their team. This is a brand new role for the business and will be instrumental in delivering YoY revenue growth and driving business performance. You will be working closely with internal teams to help refresh and enhance the user experience, with a focus on increasing revenue and customer retention. What will you be doing?Develop and execute strategies to achieve YoY revenue growthDrive initiatives to increase renewal ratesConduct data analysis to identify under-performing website pagesWork closely with internal teams to implement new initiatives and strategies to help improve UI/UX and conversionsCarry out A/B testing, personalisation and SEO to boost page performanceTrack, measure and evaluate website performance and customer behaviourRequirements for the role include:Previous experience within a similar role, ideally 2-3 yearsProficiency in GA4 and any other analytical toolsStrong understanding of eCommerce platforms and conversion funnelsStrong project management skills
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