At a Glance
- Tasks: Create engaging content and campaigns to bring our brand to life.
- Company: Join a fast-growing, award-winning accounting firm with a collaborative culture.
- Benefits: Flexible working, 25 days leave, social events, and career development opportunities.
- Other info: Modern office in Nottingham with great local amenities and transport links.
- Why this job: Influence content strategy and make an impact in a dynamic marketing team.
- Qualifications: Strong writing skills, creativity, and experience in communications or marketing.
The predicted salary is between 33750 - 41250 £ per year.
Location: Nottingham with travel to our other offices
Contract: Full-time (37.5 hours)
Salary: Dependent on experience
We're looking for a Marketing Communications and Content Executive to join our highly regarded marketing team. This is a varied role where you'll help bring our brand to life through compelling content, campaigns and communications.
You will work closely with colleagues across the business to create content that showcases our expertise, strengthens relationships with clients and enhances our brand presence. You'll have the opportunity to influence content strategy whilst developing your wider marketing and communications skills.
While content creation will be at the heart of the role, you'll also have opportunities to support how that content is brought to life and distributed. Whether that's repurposing articles into engaging social assets using Adobe Creative Cloud, identifying proactive PR opportunities, or helping optimise content for search through SEO, Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO), you'll play an important role in ensuring our communications have maximum visibility and impact.
The important work you will be doing:
- Researching industry topics, market trends and client challenges to identify opportunities for content
- Writing and editing content including articles, press releases, case studies, thought leadership pieces, webpages, campaign copy and award submissions
- Translating technical information into clear, engaging and commercially focused content
- Distributing content across a range of channels and formats including social media, website and email
- Supporting PR activity through media relations, press releases and thought leadership content
- Managing and maintaining content plans
- Working with subject matter experts across the business to develop content that positions our people as trusted advisors
- Proofreading and quality checking content to ensure accuracy, consistency and adherence to brand guidelines
- Exploring and adopting AI tools and new technologies to support content creation, research, campaign planning and marketing productivity
- Using GA4 and other tools to monitor content performance and using insights to continuously improve future activity
- Supporting wider marketing projects and helping colleagues across the team when required
- Visiting other offices and attending events when necessary
The skills and experience you will bring:
We're looking for someone who combines writing skills with creativity and a proactive attitude.
Essential
- Previous experience in a communications, content, marketing or PR role
- Excellent written communication, proofreading and editing skills and strong attention to detail
- Experience creating content for multiple audiences and channels
- The ability to understand and simplify technical or complex information
- An understanding of PR and media relations
- A working knowledge of SEO best practices and an interest in emerging search disciplines such AEO and GEO
- Strong organisational skills with the ability to manage multiple priorities and deadlines
- Confidence communicating and building relationships with stakeholders at all levels
- A positive, collaborative approach and willingness to contribute to team success
Desirable
- Experience within professional services, financial services or a B2B environment
- Basic design skills using Adobe Creative Suite, mainly InDesign
- An understanding of analytics and content performance measurement
PKF Smith Cooper is the 13th largest accounting firm by UK fee income and a member of PKF Global, a network of legally independent firms operating in 150 countries. This global reach enables us to share expertise, specialist knowledge, and resources while delivering a personal service to our clients.
Our team of award-winning accountants and business advisors plans to double the size of our company within the next five years. As a fast-growing firm and ICAEW and ACCA Approved Training Employer, we are passionate about developing homegrown talent. Through comprehensive training, development, and progression opportunities, we can help you achieve your full potential and build a successful career in professional services.
In the heart of the bustling city, our Nottingham office, refurbished in 2023, is a modern and collaborative space. Some of the city’s best cafes and restaurants are on our doorstep, and we’re close to several public transport links, making the office easily accessible.
Our benefits package has been designed around our people and shaped by our values. As part of Team PKF Smith Cooper, here are some of the things you can expect:
- A working environment that empowers you to perform at your best, through our flexible working policy and dress for your diary scheme
- Time to do what matters to you – 25 days annual leave plus statutory bank holidays, the option to reduce annual hours for additional annual leave, and your birthday off, on us
- Long-serving employees can also request a sabbatical
- Rewards for those who actively embrace and embody our values and culture through our Kudos Reward Scheme
- Regular social events and annual, company-wide away days
- Bonus referral schemes for introducing new talent or clients
- Life assurance, discounts on a huge variety of retailers through the PKF Smith Cooper Rewards Scheme, and cashback on healthcare through Simplyhealth
Please note that we welcome applications from individuals of all backgrounds; however, we are unable to accept applications from candidates who require a visa to work in the UK. We are committed to creating an inclusive workplace where everyone can thrive and welcome applications from candidates of all backgrounds and experiences.
Marketing Communications and Content Executive in Nottingham employer: PKF Smith Cooper Limited
PKF Smith Cooper is an exceptional employer, offering a dynamic work culture that prioritises personal growth and collaboration. With a commitment to employee development, our Birmingham office features modern amenities and a vibrant environment, making it an ideal place for professionals to thrive while contributing to the ambitious growth of our audit practice. Join us in shaping the future of accounting in a supportive and innovative setting.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Communications and Content Executive in Nottingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PKF Smith Cooper Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PKF Smith Cooper Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PKF Smith Cooper Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PKF Smith Cooper Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Communications and Content Executive in Nottingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PKF Smith Cooper Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PKF Smith Cooper Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about PKF Smith Cooper Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PKF Smith Cooper Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PKF Smith Cooper Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PKF Smith Cooper Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
