Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead innovative digital marketing strategies to drive growth for a top beauty brand.
- Company: Join Pixi Beauty, a fast-growing independent beauty brand with a global reputation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Make an impact in the beauty industry while working with cutting-edge marketing techniques.
- Qualifications: 4+ years of digital marketing experience and strong analytical skills required.
- Other info: Passion for beauty and a proactive mindset will thrive in our fast-paced team.
The predicted salary is between 36000 - 60000 £ per year.
As one of the fastest growing independent beauty brands, Pixi Beauty has built an incredible worldwide reputation and is quickly becoming one of the most recognized brands in the industry. Our mission is to develop high-quality, health beneficial and innovative colour cosmetics and skincare solutions for women who want to look and feel their best.
Your Role
Our Growth Performance Marketing Manager will work as part of our Global eCommerce Team across both US and International websites to execute SEM, Paid Social advertising, Display Advertising, Affiliate Advertising as well as Email and SMS Marketing.
Responsibilities
- Lead a data-driven ecommerce marketing strategy, collect consumer data to get customer insight to drive segmentation, targeted messaging, and overall growth, at a profitable scale.
- Manage digital marketing budget, ensuring spend is dedicated to relevant growth drivers according to business & financial goals; develop monthly action plans to achieve/surpass sales goals; quickly pivoting to address market needs outside of monthly plans.
- Manage paid media agency relationship, budget, campaign buildout, optimization, audience structure and reporting.
- Help plan and implement comprehensive paid search strategies to drive direct response and new user acquisition from Google Ads, Facebook, Instagram, TikTok, Pinterest and YouTube.
- Continually measure and adjust the strategy and budgets accordingly.
- Perform day-to-day lifecycle marketing activities across Pixi and POP Beauty for email, SMS, paid search and paid social advertising. This includes ideation, creating audience segments, content creation management, building email & SMS campaigns, QA and scheduling.
- Review SEM data for keyword insights and trends.
- Affiliate marketing responsibilities in procuring new partners and managing top partners.
- Monitor and optimize all campaigns on a daily and weekly basis and conduct competitive research, analysis and optimizations.
- Coordinate design work orders, ensuring timelines and prioritizing projects, working closely with the Design Team and eCommerce Team.
- Build new email + SMS campaign workflows for triggered campaigns - including targeting, channel & timing selection, if/then scenarios, and automated tasks.
- Create responsive email campaigns with dynamically personalized content that appear different depending on the receiving email account.
- A/B Test, continually test and optimize subject lines, copy, CTAs, images, landing pages and iterate against it.
- Review campaign metrics and translate findings into regular updates on performance to broader marketing team and actionable plans for future testing/new ideas.
- Oversee Customer Segmentation and development of tailored marketing plans to drive new customer acquisition and repeat purchase.
Required Skills
- 4+ years of digital marketing experience.
- Proven track record of working at the strategic level to develop and execute innovative digital marketing programs designed to drive performance against KPIs.
- Strong analytical skills with data driven approach; analytical thinker with a depth of knowledge in managing audience segmentation, insights development, and performance metrics.
- Must be proactive, a self-starter and thrive within a fast-paced environment.
- Must have strong organization skills and have a keen eye for detail.
- Must have excellent communication skills, both written and verbal.
- Must possess a high level of integrity and be flexible to changing conditions.
- Experience in and passion for the beauty industry is a plus.
Growth Performance Marketing Manager (Beauty, Ecommerce) in London employer: Pixi Inc.
Contact Detail:
Pixi Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Performance Marketing Manager (Beauty, Ecommerce) in London
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and eCommerce sectors on LinkedIn. Join relevant groups, attend virtual events, and don’t be shy about sliding into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing projects, especially those related to SEM, paid social, and email campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Pixi Beauty and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Bring fresh ideas to the table that align with their mission and goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the team. Don’t forget to follow up after applying; a little persistence goes a long way!
We think you need these skills to ace Growth Performance Marketing Manager (Beauty, Ecommerce) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Growth Performance Marketing Manager role. Highlight your experience in digital marketing, especially in eCommerce and the beauty industry. We want to see how your skills align with our mission at Pixi Beauty!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the beauty industry and how your data-driven approach can help us grow. Keep it engaging and relevant to the role – we love a good story!
Show Off Your Analytical Skills: Since this role is all about data, make sure to showcase your analytical skills in your application. Share specific examples of how you've used data to drive marketing strategies and achieve KPIs in your previous roles. We’re all about those insights!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to submit all your materials in one go. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Pixi Inc.
✨Know Your Numbers
As a Growth Performance Marketing Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics related to SEM, paid social, and email marketing. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Creativity
This role requires innovative thinking, especially when it comes to campaign ideation. Prepare examples of successful campaigns you've led, focusing on your creative process and the results achieved. Highlight any A/B testing you've done and what you learned from it.
✨Understand the Beauty Industry
Having a passion for the beauty industry is a plus! Familiarise yourself with current trends, popular brands, and consumer behaviour in beauty eCommerce. This knowledge will help you connect with the interviewers and show that you're genuinely interested in the role.
✨Prepare for Scenario Questions
Expect questions that assess how you'd handle real-world challenges in digital marketing. Think about how you would manage a budget, pivot strategies based on performance data, or optimise campaigns. Practising these scenarios can help you articulate your thought process clearly.