At a Glance
- Tasks: Lead and shape multi-channel marketing strategies for ambitious clients.
- Company: Pivotal, a strategic marketing agency focused on impactful results.
- Benefits: Competitive salary, 25 days holiday, dog-friendly office, and continuous learning.
- Other info: Join us to influence our marketing future and drive client success.
- Why this job: Make a real impact in a dynamic environment while leading a talented team.
- Qualifications: Senior marketing experience with expertise in Paid, CRO, Email, and SEO.
The predicted salary is between 60000 - 80000 £ per year.
Pivotal is a strategic marketing agency that helps ambitious organisations make smarter decisions, build stronger brands, and focus on marketing that drives real commercial results. We don’t exist to “deliver tasks.” We partner with clients, challenge thinking, and guide them toward the activity and investment that will genuinely move the needle.
We’re growing - and evolving - and we’re looking for a Head of Marketing to play a critical role in shaping and leading our marketing delivery.
The Role
This is a senior, hands-on leadership role sitting at the intersection of performance, creativity and team development. You’ll lead the execution and evolution of multi-channel marketing strategies across Paid, CRO, Email/Retention and SEO, ensuring everything we do is commercially focused, results-driven, and of the highest standard. You’ll be responsible for driving performance across a portfolio of clients, while also building, mentoring and elevating a team of specialists. This is not a “management-only” role. It’s about ownership, accountability, and setting the standard.
What You’ll Be Doing
- Leading the planning and delivery of integrated marketing strategies across Paid, CRO, Email/Retention and SEO
- Owning performance - ensuring campaigns are delivering against commercial objectives
- Identifying opportunities to improve results, efficiency and scalability across accounts
- Bringing a strong design eye - ensuring all output meets a high creative and brand standard
- Working closely with Account Strategists to align marketing activity with wider business goals
- Reviewing performance data, providing insights, and shaping ongoing strategy
- Leading, mentoring and developing a team of marketing specialists
- Setting clear expectations, improving accountability, and raising the bar across the team
- Contributing to new business through audits, strategy and pitch support
- Continuously improving processes, output quality and ways of working
About You
You’re an experienced marketing leader who understands how to drive performance - not just activity. You’re commercially minded, detail-focused, and confident leading both people and strategy. You’ll likely be coming from an agency environment in a similar senior role. You’ll bring:
- Strong agency experience in a senior marketing role
- Proven expertise across Paid Marketing, Conversion Rate Optimisation, Email/Retention Marketing and SEO
- A deep understanding of performance marketing and how channels work together
- A strong eye for design and high-quality creative output
- Experience leading, managing and developing a team
- Confidence in reviewing performance, challenging thinking and driving improvement
- A results-driven mindset - focused on impact, not just output
- The ability to bring structure, clarity and accountability to a fast-paced environment
You’re not satisfied with “good enough.” You push for better - in results, in thinking, and in execution.
Why Join Us
As part of our dynamic team, you’ll have the opportunity to shape the future of our marketing offering, influence how we deliver for clients, and play a key role in our continued growth.
Package
- Salary: Competitive, depending on experience
- 25 days holiday allowance + bank holidays
- A day’s holiday accrued each year of service
- Paid day off for birthdays
- Dog-friendly office
- Team building events
- Continuous learning and development (dedicated development days)
Head of Marketing in Norwich employer: Pivotal
Pivotal is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity meets performance. As the Head of Marketing, you will not only lead innovative marketing strategies but also have the opportunity to mentor a talented team, ensuring your professional growth in a supportive environment. With competitive benefits, including a generous holiday allowance and a dog-friendly office, Pivotal is committed to creating a workplace that values both personal and professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Norwich
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your marketing achievements and projects. This is your chance to demonstrate how you can drive performance and deliver results, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their marketing strategies and think about how you can contribute to their goals. We love candidates who come in with fresh ideas and a clear vision of how to elevate the brand!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and being part of our mission to drive real commercial results.
We think you need these skills to ace Head of Marketing in Norwich
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for marketing shine through! We want to see how excited you are about the role and how you can contribute to our team. Share your ideas and experiences that align with our mission.
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Marketing position. Highlight your relevant experience in performance marketing, team leadership, and creative strategy. We love seeing how your background fits with what we do!
Be Results-Driven:In your application, focus on the impact you've made in previous roles. Use specific examples to demonstrate how you've driven performance and achieved commercial objectives. We’re all about results, so show us what you’ve accomplished!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Pivotal
✨Know Your Stuff
Before the interview, dive deep into Pivotal's work and their approach to marketing. Familiarise yourself with their recent campaigns and results. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Leadership Style
As a Head of Marketing, you'll be leading a team. Be prepared to share specific examples of how you've successfully mentored and developed team members in the past. Highlight your approach to setting expectations and driving accountability within a fast-paced environment.
✨Bring Data to the Table
Pivotal values performance-driven marketing, so come armed with data from your previous roles. Discuss how you've used performance metrics to shape strategies and improve results. This will demonstrate your analytical mindset and results-oriented approach.
✨Creative Insights Matter
Since a strong design eye is crucial for this role, be ready to talk about your creative process. Share examples of how you've ensured high-quality creative output in past campaigns and how that has contributed to overall success. This will showcase your ability to blend creativity with commercial objectives.
