Social Media Marketing Specialist
Social Media Marketing Specialist

Social Media Marketing Specialist

City of London Freelance Home office (partial)
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At a Glance

  • Tasks: Create engaging content for social media and manage community interactions.
  • Company: Join a creative marketing agency focused on impactful placemaking projects.
  • Benefits: Enjoy flexible freelance hours with a mix of remote and on-site work.
  • Why this job: Get creative freedom while working on a high-visibility project that connects with local communities.
  • Qualifications: Experience in social media, strong skills in filming/editing, and a self-starter attitude required.
  • Other info: Opportunity to shape a new department within a growing social team.

Freelance Social Media Executive (2 Days/Week – Brent Cross + Remote)

Location: Brent Cross, London (1 day on-site) + 1 day WFH

Contract: Part-time freelance (2 days/week)

Start Date: ASAP

Day rate: Flexible (Outside IR35)

A creative marketing agency is looking for a talented Social Media Executive to support on a placemaking client account. This is a great opportunity for a content-led social specialist to get stuck into a high-visibility project with creative freedom and ownership. You’ll be working alongside a Senior Social Media Manager and supporting the delivery of on-the-ground content that connects with diverse local audiences.

What You’ll Be Doing

  • Creating bold, phone-first content for Instagram, TikTok and Facebook
  • Managing social channels, responding to messages, comments and mentions
  • Building and executing content calendars based on learnings and trends
  • Engaging with local communities and liaising with retailers for feature content
  • Monitoring performance and reporting on engagement metrics
  • Staying on top of platform changes, tools and content trends

What We’re Looking For

  • Experience in a social media role – ideally in an agency, content or brand team
  • Confident filming and editing content with a phone (Reels, Stories, TikToks etc.)
  • Strong platform knowledge – especially Instagram and TikTok
  • Great copywriting and a good eye for visuals
  • Self-starter mindset – comfortable being on-site 1 day/week in Brent Cross

What’s on Offer

  • Flexible freelance setup – 2 days/week (1 day remote, 1 day on-site)
  • Work on a visible and meaningful local project
  • Join a growing social team and help shape an exciting new department
  • Competitive day rate (Outside IR35)

Social Media Marketing Specialist employer: Pivotal London

Join a dynamic creative marketing agency that values innovation and flexibility, offering you the chance to work on impactful local projects while enjoying a part-time freelance setup. With a supportive work culture that encourages creativity and collaboration, you'll have the opportunity to grow alongside a passionate social team in the vibrant Brent Cross area, balancing on-site engagement with the freedom of remote work. This role not only provides competitive compensation but also allows you to make a real difference in connecting with diverse communities through engaging content.
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Contact Detail:

Pivotal London Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Marketing Specialist

✨Tip Number 1

Familiarise yourself with the latest trends on Instagram and TikTok. Since these platforms are crucial for the role, showcasing your knowledge of current trends during any discussions can set you apart from other candidates.

✨Tip Number 2

Prepare a portfolio of your previous social media work, especially content that demonstrates your ability to create engaging visuals and copy. This will help you illustrate your skills effectively when networking or during interviews.

✨Tip Number 3

Engage with local communities online before applying. By understanding their interests and needs, you can tailor your approach and show genuine enthusiasm for connecting with them in your future role.

✨Tip Number 4

Network with professionals in the social media marketing field, particularly those who have experience in agency settings. They can provide insights and potentially refer you to opportunities, including the one at StudySmarter.

We think you need these skills to ace Social Media Marketing Specialist

Social Media Management
Content Creation
Video Filming and Editing
Copywriting
Visual Design Skills
Platform Knowledge (Instagram, TikTok, Facebook)
Community Engagement
Content Calendar Development
Performance Monitoring
Trend Analysis
Communication Skills
Self-Starter Mindset
Adaptability to Platform Changes

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in social media roles, particularly any work with Instagram and TikTok. Showcase your skills in content creation, copywriting, and community engagement.

Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for social media marketing. Mention specific projects or experiences that demonstrate your ability to create engaging content and connect with local audiences.

Showcase Your Work: If possible, include links to your portfolio or examples of social media campaigns you've worked on. Highlight any bold, phone-first content you've created, especially for platforms like Instagram and TikTok.

Highlight Your Flexibility: Emphasise your ability to work both on-site and remotely. Mention your self-starter mindset and readiness to engage with local communities, as this aligns with the job's requirements.

How to prepare for a job interview at Pivotal London

✨Showcase Your Creativity

As a Social Media Marketing Specialist, creativity is key. Prepare to discuss your previous work and bring examples of bold, engaging content you've created for platforms like Instagram and TikTok. This will demonstrate your ability to think outside the box.

✨Know Your Platforms

Make sure you have a strong understanding of the latest trends and features on Instagram and TikTok. Be ready to discuss how you would leverage these platforms to engage local audiences effectively.

✨Demonstrate Your Community Engagement Skills

Since the role involves liaising with local communities and retailers, prepare examples of how you've successfully engaged with audiences in the past. Highlight any strategies you've used to build relationships and create meaningful content.

✨Be Ready to Discuss Metrics

Understanding performance metrics is crucial for this role. Be prepared to talk about how you've monitored engagement in previous roles and how you would report on performance for the placemaking client account.

Social Media Marketing Specialist
Pivotal London
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