Senior Conversion Rate Optimisation Specialist
Senior Conversion Rate Optimisation Specialist

Senior Conversion Rate Optimisation Specialist

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and execute data-driven CRO strategies and manage testing programmes.
  • Company: Join an award-winning digital growth agency redefining conversion optimisation.
  • Benefits: Enjoy remote work flexibility, exclusive Google training, and a collaborative culture.
  • Why this job: Shape the future of CRO with autonomy in a supportive, innovative environment.
  • Qualifications: Strong CRO or UX experience, confident with analytics tools, and a data storyteller.
  • Other info: This role offers a clear path to leadership in a growing team.

The predicted salary is between 36000 - 60000 £ per year.

Remote (UK-based) or Norwich HQ

Our client is an award-winning digital growth agency that’s redefining how conversion optimisation is delivered across a diverse client base. With a flat structure and forward-thinking culture, they’ve built a space where innovation is encouraged, autonomy is valued, and performance is driven by data, not guesswork.

The Opportunity

  • Shape the future of a growing CRO department with a clear path to leadership
  • Join a collaborative, test-and-learn environment with full ownership over strategic delivery
  • Work with a diverse mix of high-growth clients, from SaaS to health & wellness
  • Access to exclusive training through Google, plus events at Google HQ London
  • Be part of a flexible, remote-first team culture built around trust, not time in the office

Responsibilities

  • Lead and execute CRO strategies grounded in data, insight, and experimentation
  • Design and manage robust testing programmes (A/B, multivariate, personalisation)
  • Analyse user behaviour using a mix of qualitative and quantitative tools
  • Communicate test results and optimisation opportunities in a clear, client-friendly way
  • Collaborate across SEO, Paid Media and Analytics teams to create joined-up solutions
  • Contribute to the evolution of service delivery and internal best practices

Your Profile

  • Strong experience in CRO, UX or digital experimentation, ideally agency-side
  • Confident using analytics and insight platforms such as GA4, Hotjar, VWO or similar
  • A data storyteller – able to present complex findings clearly and persuasively
  • Experience delivering measurable improvements in digital conversion
  • Self-motivated, adaptable, and eager to shape your own role in a scaling team

How to apply

To apply for this outstanding opportunity, please contact Beth at Pivotal for a confidential discussion on 07391 456860 or email me at beth@pivotallondon.co.uk.

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

Senior Conversion Rate Optimisation Specialist employer: Pivotal London

As an award-winning digital growth agency, our client offers a dynamic and innovative work environment that prioritises employee autonomy and collaboration. With a strong focus on professional development, including exclusive training opportunities with Google, employees can expect to thrive in a flexible, remote-first culture that values trust and results. Joining this team means being part of a forward-thinking organisation where your contributions directly shape the future of conversion rate optimisation for a diverse range of high-growth clients.
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Contact Detail:

Pivotal London Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Conversion Rate Optimisation Specialist

✨Tip Number 1

Familiarise yourself with the latest trends in conversion rate optimisation (CRO) and digital experimentation. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.

✨Tip Number 2

Showcase your analytical skills by preparing examples of how you've used data to drive conversion improvements in past roles. Be ready to discuss specific tools like GA4 or Hotjar that you've worked with.

✨Tip Number 3

Network with professionals in the CRO field, especially those who have experience in agency settings. Engaging with industry peers can provide insights and potentially lead to referrals for the position.

✨Tip Number 4

Prepare to demonstrate your ability to communicate complex findings clearly. Consider creating a presentation or case study that illustrates your data storytelling skills, as this is crucial for the role.

We think you need these skills to ace Senior Conversion Rate Optimisation Specialist

Conversion Rate Optimisation (CRO)
User Experience (UX) Design
Data Analysis
A/B Testing
Multivariate Testing
Personalisation Strategies
Google Analytics 4 (GA4)
Hotjar
VWO or similar tools
Qualitative and Quantitative Research
Data Storytelling
Client Communication
Collaboration with SEO and Paid Media Teams
Adaptability
Self-Motivation

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Conversion Rate Optimisation Specialist position. Tailor your application to highlight your relevant experience in CRO, UX, or digital experimentation.

Showcase Your Skills: In your CV and cover letter, emphasise your strong experience with analytics and insight platforms like GA4, Hotjar, or VWO. Provide specific examples of how you've delivered measurable improvements in digital conversion.

Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also demonstrates your passion for data-driven decision-making and your ability to communicate complex findings clearly. Make it client-friendly and engaging.

Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in this role.

How to prepare for a job interview at Pivotal London

✨Showcase Your Data Storytelling Skills

As a Senior Conversion Rate Optimisation Specialist, your ability to present complex data in a clear and persuasive manner is crucial. Prepare examples of how you've communicated insights from previous projects, focusing on the impact of your findings.

✨Demonstrate Your Experience with Testing Programs

Be ready to discuss your experience with A/B testing, multivariate testing, and personalisation strategies. Highlight specific campaigns where you led these initiatives and the measurable improvements that resulted from them.

✨Familiarise Yourself with Relevant Tools

Make sure you're comfortable discussing analytics platforms like GA4, Hotjar, and VWO. If possible, bring examples of how you've used these tools to analyse user behaviour and inform your CRO strategies.

✨Emphasise Collaboration and Adaptability

This role requires working closely with SEO, Paid Media, and Analytics teams. Share experiences that demonstrate your collaborative spirit and adaptability in fast-paced environments, showcasing how you’ve contributed to team success.

Senior Conversion Rate Optimisation Specialist
Pivotal London
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