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- Tasks: Lead and shape the agency's paid media strategy across diverse client campaigns.
- Company: Join one of London's fastest growing digital agencies, known for its ambition and innovation.
- Benefits: Enjoy hybrid working, annual performance bonuses, and a monthly wellbeing allowance.
- Why this job: Make a real impact in a dynamic environment while mentoring a talented team.
- Qualifications: 6-8+ years in paid media with strong leadership and communication skills required.
- Other info: Opportunity to represent the agency at industry events and drive innovative campaigns.
The predicted salary is between 43200 - 72000 £ per year.
An incredibly exciting opportunity has arisen at one of London’s most dynamic, ambitious and fastest growing digital agencies. This is a Strategic Leadership role which is focused on leading and shaping the agency’s high-performing media function. It is a brilliant opportunity for a strategic and commercially minded leader to truly impact the direction of paid media across the agency’s diverse client portfolio.
As Head of Paid Media, you’ll be the driving force behind paid strategy and innovation, working cross-functionally with creative, data and strategy teams to deliver high-impact campaigns across Paid Search, Social, Programmatic, and emerging platforms. If you’re ready to take on a leadership role, inspire a talented team, and contribute to the continued success of a thriving agency, this is a great opportunity!
Your profile:
- 6–8+ years of paid media experience across channels like Google Ads, Meta, LinkedIn, TikTok. Programmatic experience would be a nice to have but not essential
- Proven track record of delivering performance and brand campaigns across multiple sectors
- Experience managing large-scale campaigns (£500k+ budgets)
- Strong capabilities in media planning, attribution, reporting, creative testing, and optimisation
- Excellent communication, leadership, and mentoring skills
- Commercially sharp with a test-and-learn mindset and passion for innovation
Key Responsibilities:
- Define and lead the paid media vision and strategy across all platforms
- Drive performance and growth across client campaigns, with clear ROI and innovation focus
- Collaborate with creative and strategy teams to inform and optimise campaign execution
- Build and refine measurement frameworks, attribution models and reporting systems
- Mentor and develop a growing team of media specialists, driving a high-performance culture
- Act as a thought leader both internally and externally, representing the agency at industry events and pitches
Success Metrics for the Head of Performance Media role:
- Growth in client media spend and revenue impact
- Campaign efficiency and effectiveness (CPA, ROAS, CTR)
- Team engagement, development and retention
- Process and workflow optimisation
- Innovation through successful testing and new platform adoption
Additional Perks & Benefits include (but not limited to):
- Annual performance bonus
- Enhanced parental leave
- Hybrid working (3 days onsite)
- Monthly wellbeing allowance
- “Work from anywhere” month annually
- Cycle to Work scheme
Interested in leading paid media for one of London’s most ambitious independent agencies?... Apply now to explore this exciting opportunity in more detail.
Seniority level: Executive
Employment type: Full-time
Job function: Advertising and Marketing
Industries: Marketing Services and Advertising Services
Head of Paid Media (strategic leadership role) – Leading Digital Agency employer: Pivotal London
Contact Detail:
Pivotal London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Paid Media (strategic leadership role) – Leading Digital Agency
✨Tip Number 1
Network with professionals in the digital marketing space, especially those who have experience in paid media. Attend industry events and webinars to connect with potential colleagues or mentors who can provide insights into the role and the agency.
✨Tip Number 2
Stay updated on the latest trends and innovations in paid media. Follow industry leaders on social media and subscribe to relevant newsletters to ensure you can speak knowledgeably about current strategies and tools during interviews.
✨Tip Number 3
Prepare to discuss your past experiences with large-scale campaigns, particularly those with significant budgets. Be ready to share specific examples of how you drove performance and ROI, as this will demonstrate your capability for the strategic leadership role.
✨Tip Number 4
Showcase your leadership skills by highlighting any mentoring or team-building experiences you've had. This is crucial for a role that involves developing a high-performance culture within the agency.
We think you need these skills to ace Head of Paid Media (strategic leadership role) – Leading Digital Agency
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 6–8+ years of paid media experience, focusing on specific channels like Google Ads and Meta. Include quantifiable achievements, such as managing large-scale campaigns with budgets over £500k.
Craft a Compelling Cover Letter: In your cover letter, express your passion for innovation and leadership in paid media. Discuss how your strategic mindset aligns with the agency's goals and mention any relevant experience in mentoring teams.
Showcase Your Results: When detailing your past roles, emphasise your proven track record in delivering performance and brand campaigns. Use metrics to demonstrate campaign efficiency and effectiveness, such as CPA, ROAS, and CTR.
Prepare for Interviews: Be ready to discuss your vision for paid media strategy and how you would drive performance across client campaigns. Think about examples where you've collaborated with creative and strategy teams to optimise campaign execution.
How to prepare for a job interview at Pivotal London
✨Showcase Your Strategic Vision
As a Head of Paid Media, it's crucial to demonstrate your ability to define and lead a paid media vision. Prepare to discuss your past experiences where you successfully shaped strategies that drove performance and growth across campaigns.
✨Highlight Cross-Functional Collaboration
This role requires working closely with creative, data, and strategy teams. Be ready to share examples of how you've collaborated with different departments to optimise campaign execution and achieve high-impact results.
✨Demonstrate Leadership Skills
Since you'll be mentoring a growing team, it's important to convey your leadership style. Discuss how you've developed team members in the past and fostered a high-performance culture within your teams.
✨Prepare for Metrics and ROI Discussions
Expect questions about campaign efficiency and effectiveness. Be prepared to talk about specific metrics you've used to measure success, such as CPA, ROAS, and CTR, and how you've driven innovation through testing and new platform adoption.
