At a Glance
- Tasks: Lead growth strategies and mentor a dynamic team in a fast-paced environment.
- Company: Join a successful D2C scale-up on a mission for carbon neutrality.
- Benefits: Enjoy private medical insurance, generous leave, and a £500 annual learning budget.
- Other info: Flexible working, vibrant office culture, and opportunities for personal growth.
- Why this job: Be part of a high-visibility role with clear progression to Director in 12-18 months.
- Qualifications: Expertise in Google and Meta, with a proven track record in D2C environments.
The predicted salary is between 43200 - 72000 € per year.
Please note: You must have the RTW in the UK without need for Sponsorship.
Our client is one of the UK’s most successful D2C scale-ups and a household name in the FMCG space. As a certified B Corp on a mission to reach carbon neutrality, they are transitioning into a "unicorn" powerhouse that blends a deep commitment to purpose with sophisticated, high-velocity growth.
The Opportunity
- Strategic Blueprint: Lead the UK & Ireland, the brand’s primary revenue engine and "legacy" powerhouse, which serves as the strategic blueprint for their aggressive international expansion.
- Rapid Progression: This is a high-visibility role with a clear, structured pathway to step into a Director position within the next 12–18 months.
- Unlocking the "Unicorn": Advanced scaling by solving complex attribution puzzles across TV, OOH, Meta, and TikTok and explore emerging channels such as TikTok Shop and Reddit.
- Technical Autonomy: Bridge the gap between "the math" and "the art," leading a high-output team where you have the autonomy to transform "new frontier" channels into core revenue pillars.
Responsibilities
- Growth Architecture: Lead and mentor a cross-functional team of 12 specialists, covering Performance, Organic/Viral, and Creative Strategy. You’ll oversee digital, referral, TV and partnership growth engines whilst working cross-functionally with teams in Data Science, Brand, Creative, CRM, Retail, and Product Engineering.
- Attribution and Testing: Spearhead the transition to a more sophisticated understanding of how offline and online channels intersect to drive customer value. Move beyond simple models to lead the charge on A/B testing and incrementality, understanding how TV, OOH, and Digital play together.
- Creative Testing: Implement a high-velocity creative testing framework, ensuring data-driven insights fuel every asset produced.
- LTV & Retention: Deep-dive into data to map the correlation between acquisition channels and long-term customer loops to maximise unit economics.
Your Profile
- Technical Authority: Previous expert level hands-on experience in Google and Meta is a non-negotiable must-have; you are the highest-level specialist in these core channels. You’ll also bring knowledge across digital marketing, CRM, affiliate/influencer marketing, conversion rate optimisation and you’ll know how to optimise to get these channels to sing together!
- D2C Leadership: Proven track record in a high-scale Direct-to-Consumer environment (ideally within the £10m–£100m+ revenue bracket).
- Technical Depth: A true "player-coach" who remains technically literate and comfortable rolling up their sleeves and getting under the hood of a Meta campaign or backend data.
- Strategic Visionary: Capable of zooming out to build 12-month roadmaps and managing senior stakeholders while maintaining an agile, startup mindset.
- People Developer: A natural leader who thrives on building diverse teams and fostering a culture of development, ownership and action.
Benefits:
- Comprehensive Wellbeing: Private medical and dental insurance, plus dedicated paid leave for wellbeing and personal growth.
- Family-First Culture: Leading-edge parental leave (up to 26 weeks fully paid) and specialist support for fertility and pregnancy loss.
- Loyalty Rewards: 25 days holiday (increasing with service), paid sabbaticals after five years, and flexible days for development.
- Growth & Lifestyle: Dedicated £500 annual L&D budget, cycle-to-work schemes, discounted gym access, and a vibrant, modern office environment.
How to Apply
If you’re interested in this opportunity, apply on LinkedIn. Please note: Applications without full rights to work in the EU will not be considered.
📱 More opportunities: Visit our job board 👉 Follow us on LinkedIn for insights and updates: Pivotal London
Head of Growth in City of London employer: Pivotal London
Join one of the UK's leading D2C scale-ups, where a commitment to sustainability meets high-velocity growth in a vibrant London hybrid environment. With a family-first culture, comprehensive wellbeing benefits, and a clear pathway for career progression, this role offers the chance to lead a dynamic team while making a meaningful impact in the FMCG space. Embrace the opportunity to unlock your potential in a company that values innovation, employee development, and a strong sense of purpose.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Growth in City of London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Show them you’re not just another candidate; you’re genuinely interested in their mission and values.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills can help them grow. Tailor your message to highlight your experience in D2C and digital marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Head of Growth in City of London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Growth role. Highlight your experience in D2C environments and your expertise in Google and Meta. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for growth and how you can contribute to our journey towards becoming a unicorn. Let us know why you're excited about this opportunity!
Showcase Your Achievements:Quantify your successes! Use numbers to demonstrate how you've driven growth in previous roles. We love seeing concrete examples of how you've made an impact in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Pivotal London
✨Know Your Numbers
As a Head of Growth, you'll need to demonstrate your expertise in data-driven decision-making. Brush up on key metrics related to customer acquisition, retention, and LTV. Be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Your Leadership Style
This role involves leading a cross-functional team, so it's crucial to convey your leadership approach. Prepare examples of how you've developed teams and fostered a culture of ownership and action. Highlight any mentoring experiences that showcase your ability to inspire others.
✨Understand the Brand's Mission
Since the company is a certified B Corp focused on carbon neutrality, make sure you understand their mission and values. Be prepared to discuss how your personal values align with theirs and how you can contribute to their purpose-driven growth strategy.
✨Prepare for Creative Problem-Solving
The role requires solving complex attribution puzzles across various channels. Think of specific challenges you've faced in previous positions and how you approached them creatively. This will show your ability to bridge the gap between 'the math' and 'the art' of marketing.
