Senior CRM Executive - homeworking/hybrid in City of London

About Pinter

At Pinter we have a passionate, driven and talented team who deliver Extraordinary Beer Experiences. We have designed world-first hardware to brew 10 pints of exceptional quality beer at home. We design award-winning beer recipes, collaborate with some of the world’s best breweries, execute best-in-class marketing campaigns and constantly strive for seamless operations and CX.

Each use of the Pinter is the equivalent of replacing 17 cans of shop-bought beer, realising an 82% logistics weight reduction. We’ve been recognised as one of the Sunday Times Best Places To Work, by TIME Magazine as Invention of the Year, by Red Dot Award for Product Design, shortlisted for a D&AD pencil and won multiple beer accolades.

Quality - Quality underpins the products we create, the service we give, and the experiences we deliver.

Value - We deliver huge value by enabling our customers to brew their own fresh beer at home and connect with each other in better ways. We strive to build the best products that cause no unnecessary harm to the environment and have a positive impact on our communities.

Innovation - We lead by constantly innovating our products and how we deliver them to our community. Our fresh thinking and pursuit of the latest technology ensure this.

Community - Our products create experiences that make life more enjoyable, interesting, and fun! We nurture our community by ensuring we deliver products and services that keep Fresh Brewers at the heart of our business.

Requirements:

• 2–4 years experience in a CRM or lifecycle marketing role
• Basic HTML understanding for email editing
• Strong understanding of A/B testing and performance analysis, with the ability to draw clear, actionable insights
• Experience with push notifications and/or mobile app CRM

This role is best suited to someone who enjoys building and executing CRM campaigns day-to-day, not just planning them. We’re hiring a CRM Executive to join the team and work directly under our Senior CRM Manager. You’ll take ownership of building and improving CRM journeys across email, SMS, push and in-app, helping drive both acquisition and retention. You’ll be trusted to move quickly, own your output, and deliver consistently high-quality work.

Key Responsibilities:

• Build, launch and optimise CRM journeys in Klaviyo across email, SMS and push.
• Own day-to-day CRM execution, ensuring all campaigns are delivered on time and accurately, including setup, segmentation, QA on links, testing and scheduling.
• Support ideation and creation of the monthly CRM calendar, balancing proven high-performance campaigns with fresh, creative concepts and cross-industry inspiration.
• Create and manage segmentation to improve targeting and performance.
• Analyse performance and report on key metrics, sharing insights with the wider team.
• Support seasonal launches, partnerships and ad hoc campaigns.
• Ensure all CRM activity is GDPR compliant and follows best practice.
• Stay up to date with the latest trends in CRM and retention marketing across US and UK.
• Work closely with the Design and Community team on briefing creative assets and building copy to ensure emails are visually engaging and align with Pinter’s brand voice.

Interview Process:

• 30min intro call with our Senior CRM Manager to assess experience, approach and team fit.
• More detailed conversation with the Senior CRM Manager and CMO, covering your experience and how you think about CRM.
• Short practical task to demonstrate your ability to execute and analyse CRM activity.

Our commitment to diversity, equity and inclusion: Pinter is a community that nurtures our people. In recruiting for our team, we pride ourselves on equal employment opportunities regardless of gender, sex, age, disability, race, religion, sexuality or social class.