CRM Executive in City of London

About Pinter

At Pinter we have a passionate, driven and talented team who deliver Extraordinary Beer Experiences. We have designed world-first hardware to brew 10 pints of exceptional quality beer at home. We design award-winning beer recipes, collaborate with some of the world’s best breweries, execute best-in-class marketing campaigns and constantly strive for seamless operations and CX. With a focus on sustainability we let our products do the talking; each use of the Pinter is the equivalent of replacing 17 cans of shop-bought beer, realising an 82% logistics weight reduction. Since we launched, that’s over 7 million cans and bottles and counting. We’ve been recognised as one of the Sunday Times Best Places To Work, by TIME Magazine as Invention of the Year, by Red Dot Award for Product Design, shortlisted for a D&AD pencil and won multiple beer accolades.

At Pinter, we believe in:

• Quality - Quality underpins the products we create, the service we give, and the experiences we deliver.
• Value - We deliver huge value by enabling our customers to brew their own fresh beer at home and connect with each other in better ways.
• Sustainability - We are a socially and environmentally responsible business. We strive to build the best products that cause no unnecessary harm to the environment and have a positive impact on our communities.
• Innovation - We lead by constantly innovating our products and how we deliver them to our community. Our fresh thinking and pursuit of the latest technology ensure this.
• Community - Our products create experiences that make life more enjoyable, interesting, and fun! We nurture our community by ensuring we deliver products and services that keep Fresh Brewers at the heart of our business.

We need talented people like you who share our values for the next chapter of this extraordinary journey.

Who you are:

• 2–4 years experience in a CRM or lifecycle marketing role
• Strong working knowledge of ESPs - flows, segments, events, profile properties - Klaviyo is preferable
• Basic HTML understanding for email editing
• Experience in D2C / eCommerce (subscription experience preferred)
• Highly detail-oriented with strong QA instincts
• Strong understanding of A/B testing and performance analysis, with the ability to draw clear, actionable insights
• Proactive, self-starter with a willingness to take ownership

Desirable:

• Experience with push notifications and/or mobile app CRM
• Experience working in a fast-paced startup
• Exposure to loyalty, referrals or subscription products

What the job involves:

This role is best suited to someone who enjoys building and executing CRM campaigns day-to-day, not just planning them. Pinter is growing fast and we’re looking for someone who thrives in that environment, working closely with a fully bought-in team to build and improve as we scale. We’re hiring a CRM Executive to join the team and work directly under our Senior CRM Manager. This is a hands-on role focused on execution and optimisation across the full customer lifecycle. You’ll take ownership of building and improving CRM journeys across email, SMS, push and in-app, helping drive both acquisition and retention. You’ll be trusted to move quickly, own your output, and deliver consistently high-quality work.

What you'll be doing day-to-day:

• Build, launch and optimise CRM journeys in Klaviyo across email, SMS and push.
• Own day-to-day CRM execution, ensuring all campaigns are delivered on time and accurately, including setup, segmentation, QA on links, testing and scheduling.
• Support ideation and creation of the monthly CRM calendar, balancing proven high-performance campaigns with fresh, creative concepts and cross-industry inspiration.
• Create and manage segmentation to improve targeting and performance.
• Support lifecycle activity across onboarding, consumption, retention, churn and reactivation.
• Work on referral and loyalty initiatives to drive repeat behaviour.
• Build, maintain and run a structured test-and-learn plan across flows and campaigns to optimise & improve open, click and conversion rates.
• Analyse performance and report on key metrics, sharing insights with the wider team.
• Support seasonal launches, partnerships and ad hoc campaigns.
• Ensure all CRM activity is GDPR compliant and follows best practice.
• Stay up to date with the latest trends in CRM and retention marketing across US and UK.
• Work closely with the Design and Community team on briefing creative assets and building copy to ensure emails are visually engaging and align with Pinter’s brand voice.

Application process:

• 30min intro call with our Senior CRM Manager to assess experience, approach and team fit.
• More detailed conversation with the Senior CRM Manager and CMO, covering your experience and how you think about CRM.
• Short practical task to demonstrate your ability to execute and analyse CRM activity.
• Final decision and offer for the successful candidate.

Our commitment to diversity, equity and inclusion:

Pinter is a community that nurtures our people. We embrace everyone's unique identities in the belief that anyone can thrive when given the right opportunity. We are committed to cultivating and maintaining a culture that is inclusive and diverse. We celebrate differences and continually support all members of our company to be proud of who they are. In recruiting for our team, we pride ourselves on equal employment opportunities regardless of gender, sex, age, disability, race, religion, sexuality or social class. We hire the best people based on an evaluation of their abilities and effectiveness, nothing else.