Digital Marketing Executive (Home Based) (remote)
Digital Marketing Executive (Home Based) (remote)

Digital Marketing Executive (Home Based) (remote)

Cardiff Full-Time 32000 - 46000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital marketing campaigns and optimise performance for customer acquisition.
  • Company: Join DragonBet, Wales’s top independent sportsbook and casino with a vibrant team.
  • Benefits: Enjoy a competitive salary, career growth, and exciting incentives at events.
  • Why this job: Be part of a dynamic team driving impactful marketing in the sports industry.
  • Qualifications: Experience in digital ad campaigns and a passion for sports is essential.
  • Other info: This role is office-based in Cardiff; remote work is not available.

The predicted salary is between 32000 - 46000 £ per year.

About Us DragonBet is Wales’s leading independent sportsbook and casino. We’re a proudly Welsh business offering a modern, digital-first betting experience, backed by traditional bookmaking values. We’re just over two years old, growing fast, and building something exciting with a tight-knit team of 38 people. As we scale up, we’re looking for a talented Digital Marketing Manager to take ownership of our customer acquisition strategy and lead digital campaigns that drive real results.

You’ll be responsible for planning, running and optimising paid digital campaigns (Google, Meta etc.). You’ll also work across commercial partnerships — helping us build strong relationships with sports clubs, affiliates, influencers, and media platforms. This is a hands-on role where you’ll need to combine creativity with data, and where flexibility is key; as we continue to grow, you’ll be involved in a range of marketing activity across the group. Working in a team of five you’ll work closely and report to the Head of Marketing, and have day-to-day links with the Social Marketing Exec, the Graphic Designer and the CRM/Retentions Manager.

  • Manage paid digital marketing campaigns (Google Ads, Meta Ads etc.)
  • Track performance and make improvements to increase conversions
  • Identify new digital opportunities and target audiences
  • Negotiate deals and monitor performance of partner activity
  • Support wider marketing activity as part of a small, agile team

Proven experience running digital ad campaigns with strong results. Solid knowledge of performance marketing and conversion tactics. Positive, adaptable and hands-on attitude & an interest in sport is a big bonus. Experience in betting, gaming, or sports marketing. Knowledge of Welsh or UK sports landscape.

£40,000 – £55,000 salary (depending on experience). Career progression in a high-growth, performance-led environment. Predominantly based M-F 9-5 in the Cardiff office. If looking for a remote or predominantly home based role please don’t apply as office based is currently key for the start-up feel & energetic culture. Involvement in exciting sports partnerships and events. Regular incentives at restaurants, sporting & hospitality events.

Digital Marketing Executive (Home Based) (remote) employer: Pinpoint Search

At DragonBet, we pride ourselves on being a dynamic and rapidly growing independent sportsbook and casino, offering a vibrant work culture that values creativity and collaboration. As a Digital Marketing Executive, you'll enjoy the benefits of working in a close-knit team where your contributions directly impact our success, alongside opportunities for career progression in a performance-driven environment. With exciting sports partnerships and regular incentives, you'll find a rewarding and engaging workplace right in the heart of Cardiff.
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Contact Detail:

Pinpoint Search Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Executive (Home Based) (remote)

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in the sports betting and gaming sectors. Understanding the nuances of performance marketing and conversion tactics will give you an edge during discussions.

✨Tip Number 2

Network with professionals in the sports marketing field. Engaging with influencers, affiliates, and media platforms can provide insights into the industry and may even lead to referrals or recommendations.

✨Tip Number 3

Showcase your creativity by preparing a few ideas for potential digital campaigns that could benefit DragonBet. This proactive approach demonstrates your enthusiasm and understanding of their brand.

✨Tip Number 4

Research DragonBet’s current partnerships and campaigns. Being knowledgeable about their existing strategies will allow you to discuss how you can contribute to their growth and success during the interview.

We think you need these skills to ace Digital Marketing Executive (Home Based) (remote)

Digital Marketing Strategy
Paid Advertising Management
Google Ads
Meta Ads
Performance Marketing
Conversion Rate Optimisation
Data Analysis
Audience Targeting
Negotiation Skills
Relationship Building
Creativity
Adaptability
Knowledge of Sports Marketing
Understanding of the Welsh or UK Sports Landscape
Team Collaboration

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly with paid campaigns on platforms like Google and Meta. Use specific metrics to demonstrate your success in previous roles.

Craft a Compelling Cover Letter: In your cover letter, express your passion for sports and how it aligns with DragonBet's mission. Mention your adaptability and hands-on approach, as well as any specific experiences that showcase your ability to drive results in digital marketing.

Showcase Relevant Skills: Emphasise your knowledge of performance marketing and conversion tactics. If you have experience negotiating deals or working with partners, make sure to include that as well, as it's crucial for this role.

Research the Company: Familiarise yourself with DragonBet's brand, values, and recent campaigns. This will help you tailor your application and show that you're genuinely interested in contributing to their growth and success.

How to prepare for a job interview at Pinpoint Search

✨Showcase Your Digital Marketing Expertise

Be prepared to discuss your previous experience with digital ad campaigns. Highlight specific examples where you've successfully increased conversions and how you used data to optimise performance.

✨Demonstrate Your Knowledge of the Sports Landscape

Since DragonBet operates in the sports betting industry, having a solid understanding of the Welsh or UK sports landscape will set you apart. Be ready to talk about current trends and how they could impact marketing strategies.

✨Emphasise Your Adaptability

This role requires a hands-on approach and flexibility. Share examples of how you've adapted to changing circumstances in past roles, especially in fast-paced environments.

✨Prepare Questions About Team Dynamics

As you'll be working closely with a small team, ask insightful questions about team collaboration and culture. This shows your interest in fitting into their tight-knit environment and your commitment to teamwork.

Digital Marketing Executive (Home Based) (remote)
Pinpoint Search
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