Graduate CRO Analyst / Web Analyst
Graduate CRO Analyst / Web Analyst

Graduate CRO Analyst / Web Analyst

Entry level 26000 - 30000 £ / year (est.) Home office (partial)
Pinnacle Pet UK

At a Glance

  • Tasks: Analyse website performance and improve user experiences with real data.
  • Company: Join a dynamic digital optimisation team at a leading company.
  • Benefits: Salary up to £30,000, 24 days holiday, and hybrid working options.
  • Other info: Structured training and mentorship in a fast-paced environment.
  • Why this job: Kickstart your career in digital analytics and make a real impact.
  • Qualifications: Recent graduate with a passion for data and user experience.

The predicted salary is between 26000 - 30000 £ per year.

We’re looking for a curious and motivated Graduate CRO Analyst to join our digital optimisation team. This is an exciting opportunity for a recent graduate who is keen to start their career in digital analytics and user experience, working hands‑on with real data to improve how users interact with our websites. You’ll support the analysis and optimisation of website performance, working closely with our Conversion Rate Optimisation Manager to turn user behaviour insights into practical improvements. With structured training, close mentorship, and exposure to industry‑leading tools, this role offers an excellent foundation for building key analytical, technical, and commercial skills in a fast‑paced digital environment. If you enjoy problem‑solving, have a passion for data‑driven decision making, and are eager to learn how experimentation and insight can shape better online experiences, this role is an ideal starting point for your career.

Package: We are offering a salary of £26,000 to £30,000 per annum (dependent on experience), 24 days holiday, plus your birthday as an additional day, life assurance, Health CashPlan, and a range of other employee benefits.

Location: This is a hybrid working role, with a requirement to be based in our Borehamwood office one day per week.

Here’s What You’ll Be Doing With Us:

  • Support the tracking and analysis of website performance using Google Analytics (GA4) and other analytics tools.
  • Assist in creating and maintaining reports and dashboards to monitor key performance indicators (KPIs).
  • Help analyse user journeys and behaviour to identify opportunities for improving conversion rates.
  • Support the setup, monitoring, and analysis of A/B tests, including documenting results and learnings.
  • Work with UX/UI, design, development, and marketing teams to support testing and optimisation initiatives.
  • Assist with basic data analysis using BigQuery to support funnel and performance reporting.
  • Use session recordings and user feedback tools (e.g. FullStory, UserTesting) to help identify usability issues.
  • Help identify bugs or performance issues on the website and report findings clearly to relevant teams.
  • Provide ad‑hoc analytical and reporting support to the wider marketing team.

Essential:

  • Recently graduated (or graduating soon) with a degree in a relevant field such as Analytics, Maths, Economics, Marketing, Psychology, Computer Science, or a related discipline.
  • Strong interest in digital analytics, CRO, or user experience.
  • Analytical mindset with the ability to interpret data and spot patterns or trends.
  • Basic understanding of Google Analytics, data analysis, or similar tools (academic or personal projects acceptable).
  • Comfortable working with Excel (pivot tables, formulas, lookups).
  • Good attention to detail and strong organisational skills.
  • Clear communication skills, with the ability to explain insights in a simple way.

Desirable:

  • Exposure to GA4, Google Tag Manager, BigQuery, SQL, or data visualisation tools (e.g. Looker Studio, Power BI).
  • Understanding of digital marketing channels such as PPC, SEO, email, or social.
  • Coursework or projects involving data analysis, experimentation, or user research.

We are an equal opportunities employer, committed to eliminating discrimination in the workplace and to promoting equal opportunities for all staff. We offer accessibility help with application forms which is available via the jobs page of our website. As an FCA regulated business, we require successful applicants to clear our pre‑employment screening process which includes a credit check and references checks. Under the latest UK Right to Work regulations, we will require successful applicants to evidence their right to work in the UK, either in person, online, or digitally via a third party subject to circumstances.

Graduate CRO Analyst / Web Analyst employer: Pinnacle Pet UK

Join a dynamic and innovative team as a Graduate CRO Analyst in Borehamwood, where you'll receive structured training and mentorship to kickstart your career in digital analytics. With a strong focus on employee growth, we offer a supportive work culture that values curiosity and problem-solving, alongside competitive benefits including 24 days of holiday and a Health CashPlan. This hybrid role not only provides hands-on experience with industry-leading tools but also fosters collaboration across teams to enhance user experiences online.
Pinnacle Pet UK

Contact Detail:

Pinnacle Pet UK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Graduate CRO Analyst / Web Analyst

✨Tip Number 1

Network like a pro! Reach out to alumni from your university or connections in the industry. A friendly chat can lead to insider info about job openings or even a referral, which can give you a leg up in the application process.

✨Tip Number 2

Get your hands dirty with real data! If you haven’t already, start working on personal projects or internships that involve Google Analytics or A/B testing. This practical experience will not only boost your CV but also give you great talking points during interviews.

✨Tip Number 3

Prepare for interviews by practising common questions related to digital analytics and CRO. Think about how you can showcase your analytical mindset and problem-solving skills. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at StudySmarter!

We think you need these skills to ace Graduate CRO Analyst / Web Analyst

Google Analytics (GA4)
Data Analysis
A/B Testing
Excel (pivot tables, formulas, lookups)
Attention to Detail
Clear Communication Skills
User Experience (UX)
BigQuery
SQL
Digital Marketing Channels (PPC, SEO, email, social)
Data Visualisation Tools (Looker Studio, Power BI)
Analytical Mindset
Organisational Skills
Problem-Solving Skills

Some tips for your application 🫡

Show Your Curiosity: We want to see your passion for digital analytics and user experience shine through in your application. Share any relevant projects or experiences that highlight your curiosity and eagerness to learn about CRO and data-driven decision making.

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the role. Highlight any coursework or projects related to analytics, Google Analytics, or user research. We love seeing how your background fits with what we do!

Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this role. Be genuine and express your enthusiasm for joining our team. Mention specific aspects of the job description that excite you and how you can contribute to our goals.

Apply Through Our Website: To make sure your application gets to us quickly and efficiently, apply directly through our website. It’s the best way to ensure we see your application and can start the process of getting to know you better!

How to prepare for a job interview at Pinnacle Pet UK

✨Know Your Tools

Familiarise yourself with Google Analytics, GA4, and any other analytics tools mentioned in the job description. Being able to discuss how you've used these tools in your studies or projects will show your genuine interest and readiness for the role.

✨Showcase Your Analytical Mindset

Prepare examples of how you've interpreted data or identified trends in your coursework or personal projects. This could be anything from a university project where you analysed user behaviour to a personal blog where you tracked visitor stats.

✨Understand User Experience

Brush up on basic UX principles and be ready to discuss how they relate to conversion rate optimisation. Think about how user journeys can impact website performance and be prepared to share your thoughts on improving user interactions.

✨Practice Clear Communication

Since you'll need to explain insights simply, practice articulating complex ideas in an easy-to-understand way. You might even want to explain a data analysis project to a friend or family member to get comfortable with this.

Graduate CRO Analyst / Web Analyst
Pinnacle Pet UK

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