At a Glance
- Tasks: Drive brand awareness and create demand in the UKI region through innovative marketing strategies.
- Company: Join Ping Identity, a leader in secure digital experiences and identity management.
- Benefits: Enjoy generous PTO, flexible work, competitive perks, and opportunities for professional growth.
- Other info: Collaborative culture that celebrates individuality and promotes career development.
- Why this job: Be part of a dynamic team shaping the future of cybersecurity and digital freedom.
- Qualifications: 2-3 years in field marketing, preferably in B2B SaaS, with strong communication skills.
The predicted salary is between 56700 - 69300 £ per year.
About Ping Identity
At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise.
We call this digital freedom.
And it's not just something we provide our customers.
It's something that inspires our company.
People don't come here to join a culture that's built on digital freedom.
They come to cultivate it.
Our intelligent, cloud identity platform lets people shop, work, bank, and interact wherever and however they want. Without friction. Without fear.
While protecting digital identities is at the core of our technology, protecting individual identities is at the core of our culture.
We champion every identity.
One of our core values, Respect Individuality, reminds us to celebrate differences so you are empowered to bring your authentic self to work.
We're headquartered in Denver, Colorado and we have offices and employees around the globe.
We serve the largest, most demanding enterprises worldwide, including more than half of the Fortune 100.
At Ping Identity, we're changing the way people and businesses think about cybersecurity, digital experiences, and identity and access management.
Ping Identity is looking for a proactive Senior Field Marketing Manager to join the UKI region.
This team has gone through a restructure in 2025 and while has the largest customer base in EMEA , the objective is to drive geo growth in 2H 2026 and beyond.
There is considerable effort needed to boost brand awareness and create net new logo demand to achieve the regions’ ambitious growth targets.
This individual will be responsible for the UKI region, alongside a UKI Field Marketing Specialist.
This innovative and forward-thinking marketing professional will partner closely with the UKI Sales leaders and Sales organisation and work with pan-EMEA Go To Market (GTM) teams to develop and implement a strategic integrated GTM plan, focusing on multi-touch campaigns that drive qualified pipeline.
Duty and Responsibilities
- Jointly work as part of the UKI leadership team and the Senior Manager Field Marketing for Northern Europe to develop the strategic approach required for success in region to drive exceptional growth
- Work with internal parties and third-party vendors to develop and achieve our Go To Market vision in region
- Execute the UKI plan with clear focus on delivering the metrics of success
- Manage the day to day activity of the Field Marketing Specialist, ensuring growth and development
- Review, refine and develop the GTM tactics on a regular basis to ensure continued engagement and penetration into the named strategic accounts
- Work with the Pan-EMEA Programmes lead to create and execute vertical or use case led GTM plans for Account Executives to an enterprise audience (ABM 1: Few, 1:1, Deal acceleration programmes,)
- Provide articulate feedback on the campaigns, analysis of success and next steps
- Participate to the quarterly QBRs reporting on successes and outlining future strategies and tactics
- Responsible for budget and procurement processes, auditing and accountability for budget spend and management
- Desired Skills & Experience
- Bachelor's degree in marketing, business, or in a related field.
- A minimum of 2-3 years’ experience in Senior Field Marketing role
- Previous experience in the IT industry, ideally in a technology B2B SAAS environment
- Knowledge of current digital marketing technologies and techniques.
- Working knowledge of SFDC and Marketo.
- Great relationship building and negotiation skills.
- Excellent written and verbal communication skills in English.
- Positive attitude and work collaboratively.
- Strong analytical and problem-solving skills.
- Strong initiative and ability to work independently and collaboratively.
Qualifications
- A marketing or related business degree or equivalent
Working Conditions
- Travel – approximately 30% travel, mostly within the UKI region but some within Europe or US
- Remote working contract with occasional travel to our London and Bristol based offices to work alongside the regional Sales Development Reps
Life at Ping
We believe in and facilitate a flexible, collaborative work environment.
We’re growing quickly, but remain true to the innovative, can-do startup values that got us here.
Most importantly, we keep hiring talented, smart, fun, and genuinely nice people because that’s who we want to succeed with every day.
Here are just a few of the things that make Ping special
- A company culture that empowers you to do your best work.
- Employee Resource Groups that create a sense of belonging for everyone.
- Regular company and team bonding events.
- Competitive benefits and perks.
- Global volunteering and community initiatives
Our Benefits
- Generous PTO & Holiday Schedule
- Parental Leave
- Progressive Healthcare Options
- Retirement Programs
- Opportunity for Education Reimbursement
- Commuter Offset (Specific locations)
Ping is the collective sum of all our individual experiences, backgrounds and influences and we pride ourselves in growing and learning together.
We are committed to building an inclusive and diverse environment where everyone’s individuality is respected and everyone has an Identity.
In recruiting for new colleagues, we welcome the unique contributions you can bring and encourage you to be your best self.
We are an Equal Opportunity/Affirmative Action employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
Senior Field Marketing Manager employer: Ping Identity
Ping Identity is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those passionate about cutting-edge technology in AI and security. Employees benefit from comprehensive growth opportunities, competitive compensation, and a supportive environment that encourages creativity and teamwork, all while working in a vibrant location that promotes a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Field Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ping Identity and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ping Identity are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ping Identity on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ping Identity. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Field Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ping Identity. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ping Identity:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ping Identity’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ping Identity
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ping Identity will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ping Identity, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
