At a Glance
- Tasks: Create and manage engaging content across social media platforms to boost brand awareness.
- Company: Join Pimlico Plumbers, London's No.1 Premium Service Provider with a commitment to excellence.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Be part of a dynamic team and make a real impact in the digital space.
- Qualifications: 3-4 years of social media experience and a knack for creating engaging content.
- Other info: Work in a fast-paced environment with a vibrant online community.
The predicted salary is between 28800 - 43200 £ per year.
At Pimlico Plumbers, we are London's No.1 Premium Service Provider and have been improving and maintaining properties for over 45 years. Since 1979, our growth has been fuelled by our commitment to excellence, both in the quality of our service and the effectiveness of our sales strategies. As part of the Neighborly family, we now have even more resources and broader opportunities for further growth.
Role Summary
We are looking for a highly motivated and creative Social Media Executive with a proven track record of curating and managing compelling content across various social media platforms. The ideal candidate is results-driven, understands the nuances of each platform, and has demonstrable experience in using social media to increase brand awareness, engagement, and generate qualified leads.
Key Responsibilities
- Content Curation & Creation
- Curate, create, and manage high-quality, on-brand content tailored for different platforms (LinkedIn, Instagram, Facebook, X and Pinterest).
- Identify high-impact topics that align with brand positioning and resonate with target audiences long-term.
- Develop and maintain a library of evergreen content (e.g., FAQs, how-to guides, brand storytelling, case studies, testimonials).
- Develop and manage a yearly content calendar which includes a mix of evergreen and campaign-driven content to support marketing and business objectives.
- Create visually engaging and impactful posts through the use of design and video content creation.
- Liaise with project managers and franchisees to source engaging content.
- Implement and optimise platform-specific strategies to grow reach, followers, and engagement.
- Monitor performance of posts and campaigns, adjusting tactics to maximise ROI.
- Leverage trends, industry news, and competitor analysis to stay ahead in content innovation.
- Lead Generation & Funnel Support
- Design and execute social campaigns focused on lead generation and customer acquisition.
- Track and report on key KPIs, including CTR, engagement rates, and conversion metrics.
- Support the Head of Marketing and the Growth Marketing Manager in enhancing customer engagement by delivering personalised, timely communications across multiple channels using a marketing tool called Braze.
- Community Management
- Actively engage with followers, respond to comments/messages, and foster a vibrant online community.
- Manage crisis communication on social platforms with tact and professionalism.
- Analytics & Reporting
- Utilise tools like Meta Business Suite and Google Analytics to track performance.
- Deliver regular reports and actionable insights to stakeholders, showcasing growth and ROI.
Experience
- 3–4 years of hands‑on experience managing social media accounts.
- Proven ability to create content that drives engagement, awareness, and leads.
- Proficiency in tools like Canva and Adobe Creative Suite.
- Experience in B2C environments preferred.
- Working in a fast‑paced environment.
Neighborly was established over 40 years ago in the United States as a small family business. Since then, Neighborly has grown into a world‑leading company in home services. Landing in the UK in 2010 with a focus on acquiring and developing premium franchise brands within the home service industry. In the 15 years that Neighborly has been in the UK, it has shown its keen intent for growth, with over 330 locations across 6 brands, and over 4,000 frontline operatives. Gaining a strong reputation for investment and franchisee development, consistently growing year‑on‑year.
Social Media Executive in London employer: Pimlico Plumbers
Contact Detail:
Pimlico Plumbers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive in London
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own profiles are looking sharp. Showcase your creativity and engagement skills by curating content that reflects your understanding of the platforms. This is your chance to show them you can walk the talk!
✨Tip Number 2
Networking is key! Connect with current employees at Pimlico Plumbers or in the industry. Engage with their posts, share insights, and don’t be shy to slide into DMs for a chat. Building relationships can give you insider info and might just land you a referral!
✨Tip Number 3
Prepare for the interview by knowing your metrics! Be ready to discuss how you've driven engagement and leads in past roles. Use specific examples and data to back up your claims. This shows you’re results-driven and understand what it takes to succeed in a fast-paced environment.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the team. Make sure to highlight your relevant experience and passion for social media in your application!
We think you need these skills to ace Social Media Executive in London
Some tips for your application 🫡
Show Off Your Creativity: When you're crafting your application, let your creative side shine! Use engaging language and showcase your unique style. Remember, this role is all about curating compelling content, so make sure your application reflects that flair.
Tailor Your Content: Just like you would for a social media post, tailor your application to fit the job description. Highlight your experience with different platforms and how you've successfully engaged audiences in the past. We want to see how you can bring value to our team!
Be Results-Driven: In your application, don't forget to mention specific results you've achieved in previous roles. Whether it's increased engagement rates or successful lead generation, we love numbers that tell a story. Show us how you've made an impact!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Pimlico Plumbers
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the nuances of each social media platform mentioned in the job description. Understand what type of content works best on LinkedIn versus Instagram, and be ready to discuss how you would tailor your strategies for each.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your ability to create engaging content. Bring examples of posts, campaigns, or graphics you've designed, and be ready to explain the thought process behind them. This will demonstrate your creativity and understanding of brand storytelling.
✨Be Data-Driven
Familiarise yourself with key performance indicators (KPIs) relevant to social media, such as engagement rates and conversion metrics. Be prepared to discuss how you’ve used analytics tools like Google Analytics or Meta Business Suite to track performance and optimise campaigns in your past roles.
✨Engage with the Community
Think about how you would manage community engagement and crisis communication. Prepare examples of how you’ve successfully interacted with followers or handled negative comments in the past. This shows you understand the importance of fostering a vibrant online community.