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- Tasks: Lead digital marketing strategies to drive business growth in the automotive sector.
- Company: Join a dynamic, family-run vehicle leasing company with over 30 years of industry experience.
- Benefits: Enjoy hybrid working with three days in the office and competitive pay based on skills.
- Why this job: Make a real impact on business success while collaborating across teams in a supportive culture.
- Qualifications: Proven digital marketing experience, especially in SEO and lead generation within the vehicle sector.
- Other info: This role is perfect for commercially minded marketers eager to pivot strategies for maximum ROI.
The predicted salary is between 28800 - 43200 £ per year.
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This range is provided by PIE Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
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Senior Consultant – Engaging in everything automotive
Marketing Manager – Fleet Solutions
Hybrid working – 3 days in the office
Looking for a role where your digital marketing expertise directly impacts business growth. As a Marketing Manager you\’ll lead strategy across digital, social and lead generation channels, working closely with Sales and Pricing teams to convert traffic into qualified enquiries. This is a opportunity for a commercially minded marketer who understands ROI and knows when to pivot strategies for maximum impact.
What You’ll Be Doing:
- Strategically target our customer database using GDPR-compliant campaigns
- Utilise SEO tools to create content and enhance visibility through backlinks and keywords.
- Collaborate with the Pricing team to align marketing efforts with offers and stock.
- Present costed third-party campaign plans, report on outcomes, and adjust based on performance
What You’ll Need to Bring:
- Proven digital marketing experience (SEO, content, lead gen, paid media) in the vehicle sector.
- Strong commercial focus with an understanding of ROI, conversion, and value from spend.
- Confidence in working cross-functionally (Sales, Pricing, Data, Retail, Fleet).
- Hands-on experience with SEO tools and data-led decision making.
Background:
The business are a long-established, growing and dynamic family-run vehicle leasing company with over 30 years of experience in the motor industry. They provide competitive vehicle leasing options to individuals and businesses nationwide, aiming to become the UK\’s leading vehicle leasing company.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing, Strategy/Planning, and Sales
-
Industries
Financial Services, Motor Vehicle Manufacturing, and Retail Motor Vehicles
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Marketing Manager - Fleet Solutions employer: PIE Recruitment
Contact Detail:
PIE Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Fleet Solutions
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the automotive sector. Understanding current strategies and tools will help you speak confidently about how you can contribute to the company's growth.
✨Tip Number 2
Network with professionals in the vehicle leasing industry. Attend relevant events or join online forums to connect with others who can provide insights or even referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully used SEO tools and data-driven strategies in past roles. Being able to demonstrate your impact on ROI will set you apart from other candidates.
✨Tip Number 4
Research the company’s current marketing strategies and campaigns. This knowledge will allow you to tailor your discussions during interviews, showing that you're proactive and genuinely interested in their business.
We think you need these skills to ace Marketing Manager - Fleet Solutions
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your digital marketing experience, especially in SEO, content creation, and lead generation. Use specific examples from your previous roles that demonstrate your commercial focus and understanding of ROI.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the job requirements, particularly your ability to work cross-functionally and your hands-on experience with SEO tools.
Showcase Relevant Achievements: Include quantifiable achievements in your application, such as successful campaigns you've led or improvements in conversion rates. This will help illustrate your impact on business growth and your strategic mindset.
Research the Company: Familiarise yourself with the company's history, values, and market position. Mentioning specific aspects of the company in your application can show your genuine interest and help you stand out from other candidates.
How to prepare for a job interview at PIE Recruitment
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns, especially those related to SEO, content creation, and lead generation. Highlight specific examples where your strategies led to measurable results, demonstrating your understanding of ROI.
✨Understand the Vehicle Sector
Familiarise yourself with current trends and challenges in the vehicle leasing industry. This knowledge will help you speak confidently about how your marketing strategies can address these issues and drive business growth.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with Sales and Pricing teams, think of examples from your past experiences where you successfully collaborated across departments. This will show your ability to work effectively in a team-oriented environment.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you use data and analytics tools to inform your marketing decisions. Share specific instances where data insights led you to pivot your strategy for better outcomes, showcasing your analytical skills.
