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- Tasks: Lead digital marketing strategies to drive business growth in the automotive sector.
- Company: Join a dynamic, family-run vehicle leasing company with over 30 years of experience.
- Benefits: Enjoy hybrid working with three days in the office and competitive pay based on skills.
- Why this job: Make a real impact on marketing strategies while collaborating with diverse teams.
- Qualifications: Proven digital marketing experience in the vehicle sector and strong commercial focus required.
- Other info: This is a mid-senior level full-time role with opportunities for growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
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This range is provided by PIE Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
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Senior Consultant – Engaging in everything automotive
Marketing Manager – Fleet Solutions
Hybrid working – 3 days in the office
Looking for a role where your digital marketing expertise directly impacts business growth. As a Marketing Manager you\’ll lead strategy across digital, social and lead generation channels, working closely with Sales and Pricing teams to convert traffic into qualified enquiries. This is a opportunity for a commercially minded marketer who understands ROI and knows when to pivot strategies for maximum impact.
What You’ll Be Doing:
- Strategically target our customer database using GDPR-compliant campaigns
- Utilise SEO tools to create content and enhance visibility through backlinks and keywords.
- Collaborate with the Pricing team to align marketing efforts with offers and stock.
- Present costed third-party campaign plans, report on outcomes, and adjust based on performance
What You’ll Need to Bring:
- Proven digital marketing experience (SEO, content, lead gen, paid media) in the vehicle sector.
- Strong commercial focus with an understanding of ROI, conversion, and value from spend.
- Confidence in working cross-functionally (Sales, Pricing, Data, Retail, Fleet).
- Hands-on experience with SEO tools and data-led decision making.
Background:
The business are a long-established, growing and dynamic family-run vehicle leasing company with over 30 years of experience in the motor industry. They provide competitive vehicle leasing options to individuals and businesses nationwide, aiming to become the UK\’s leading vehicle leasing company.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing, Strategy/Planning, and Sales
-
Industries
Financial Services, Motor Vehicle Manufacturing, and Retail Motor Vehicles
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Marketing Manager - Automotive/Mobility employer: PIE Recruitment
Contact Detail:
PIE Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Automotive/Mobility
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the automotive sector. Understanding current strategies and tools will help you speak confidently about your expertise during interviews.
✨Tip Number 2
Network with professionals in the automotive marketing field. Attend industry events or join relevant online forums to connect with others who can provide insights or even referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully driven ROI in previous roles. Be ready to share metrics and outcomes that demonstrate your impact on business growth.
✨Tip Number 4
Research the company’s current marketing strategies and campaigns. Being knowledgeable about their approach will allow you to tailor your conversation and show how you can contribute to their goals.
We think you need these skills to ace Marketing Manager - Automotive/Mobility
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your digital marketing experience, especially in SEO, content creation, and lead generation within the automotive sector. Use specific examples to demonstrate your impact on ROI and conversion rates.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with their needs, particularly your ability to work cross-functionally and your hands-on experience with SEO tools.
Showcase Relevant Achievements: Include quantifiable achievements in your application that showcase your success in previous marketing roles. For instance, mention any campaigns you led that resulted in significant traffic increases or improved conversion rates.
Research the Company: Familiarise yourself with the company's history, values, and market position. This knowledge will help you tailor your application and demonstrate your genuine interest in contributing to their growth as a leading vehicle leasing company.
How to prepare for a job interview at PIE Recruitment
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns, especially those related to the automotive sector. Highlight specific strategies you implemented and the results achieved, focusing on ROI and conversion rates.
✨Understand the Company’s Market Position
Research the company’s position in the vehicle leasing market. Familiarise yourself with their competitors and be ready to discuss how your skills can help them stand out and grow their market share.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with Sales and Pricing teams, think of examples where you've successfully collaborated across departments. Be ready to explain how you can bridge gaps between marketing and other functions.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you use data and SEO tools to inform your marketing strategies. Prepare to share examples of how data analysis has led you to pivot strategies for better performance in past roles.
