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For Companies At a Glance
- Tasks: Lead exciting marketing campaigns and engage with customers using innovative tools.
- Company: Join a rapidly growing training software company with a vibrant brand and unique tech solutions.
- Benefits: Enjoy hybrid working, a competitive salary, bonuses, and a strong benefits package.
- Why this job: Be part of a dynamic team that values creativity and offers opportunities for personal growth.
- Qualifications: Proven experience in B2B marketing, especially in generating leads and running email campaigns.
- Other info: You'll own the space at events and conferences, making a real impact in the industry.
The predicted salary is between 42000 - 66000 £ per year.
Up to £55k base with bonus and strong benefits package. Hybrid working within a very well connected team.
This rapid growth training software business has captured the interest of the market with both a unique tech solution and vibrant brand. Looking for an addition to the marketing team to strengthen their customer acquisition from both existing large enterprise customers, their subsidiaries and related markets.
You will work with marketing tools such as LinkedIn Campaign Navigator and HubSpot to engage the customer base. Using a bank of existing content at first, but as you progress, creating your own, you will create some unique and engaging campaigns. Understanding testing and tracking, you will refine the methodology to make sure every bit of time and airspace is maximised.
Events and in-person engagement is also a critical part of this role; there are expos and conferences to stay on top of and get ahead of the game with, breakfast clubs, sponsorships - you name it, you own the space.
Experience in a similar role is key here; you will be able to confidently talk about your track record in B2B marketing success and delivering MQLs or Leads through your efforts.
- A deep understanding of running content-driven email campaigns.
- Experience to track, analyse and optimise email marketing campaigns.
- Practical knowledge of LinkedIn Campaign Manager.
- Compelling content creation skills.
- Experience of creating design assets for both LinkedIn Ads and Email campaigns.
Marketing and Campaigns Manager (Hybrid Working) employer: PIE Recruitment
Contact Detail:
PIE Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Campaigns Manager (Hybrid Working)
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially in the software sector. This will not only help you understand the market better but also allow you to speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the industry through LinkedIn and relevant marketing events. Building connections can provide you with valuable insights and potentially lead to referrals for the Marketing and Campaigns Manager position.
✨Tip Number 3
Showcase your experience with tools like HubSpot and LinkedIn Campaign Manager by creating a portfolio of past campaigns you've managed. Highlighting your practical knowledge will set you apart from other candidates.
✨Tip Number 4
Stay updated on the company's recent campaigns and initiatives. Being able to discuss their current marketing strategies and suggest improvements during your interview will demonstrate your genuine interest in the role and the company.
We think you need these skills to ace Marketing and Campaigns Manager (Hybrid Working)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly any successes in customer acquisition and lead generation. Use specific metrics to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss your familiarity with marketing tools like LinkedIn Campaign Manager and Hubspot, and how you plan to leverage them in this position.
Showcase Your Campaign Experience: Provide examples of past campaigns you've managed, focusing on your ability to create engaging content and optimise email marketing efforts. Highlight any experience with events and in-person engagement as well.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial in marketing roles.
How to prepare for a job interview at PIE Recruitment
✨Showcase Your B2B Marketing Success
Be prepared to discuss your previous experience in B2B marketing. Highlight specific campaigns you've managed, the results achieved, and how you generated MQLs or leads. This will demonstrate your capability and confidence in the role.
✨Familiarise Yourself with Key Tools
Since the role involves using tools like LinkedIn Campaign Manager and HubSpot, make sure you know how to navigate these platforms. If possible, share examples of how you've used them effectively in past roles to engage customers and track campaign performance.
✨Prepare for Content Creation Discussion
Expect questions about your content creation skills. Bring examples of compelling content you've developed for email campaigns and LinkedIn ads. Discuss your creative process and how you ensure that your content resonates with the target audience.
✨Understand the Importance of Events
Since events and in-person engagement are crucial for this role, be ready to talk about your experience with expos, conferences, and other networking opportunities. Share how you've leveraged these events to enhance brand visibility and customer acquisition.
