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- Tasks: Lead brand planning and execution for a dynamic drinks portfolio across the UK and Europe.
- Company: A category-leading drinks business with a bold ambition to dominate globally.
- Benefits: Competitive salary, bonus, car allowance, healthcare, and pension contributions.
- Why this job: Shape impactful campaigns and drive innovation in a fast-paced, entrepreneurial environment.
- Qualifications: Experience in brand planning within FMCG and strong commercial instincts.
- Other info: Join a tight-knit team with autonomy and opportunities for real influence.
The predicted salary is between 48000 - 56000 £ per year.
They are a category-leading drinks business with a standout portfolio and a clear ambition to dominate globally. Nearly two decades in the UK market, they continue to scale at pace, launching new brands, winning awards, and strengthening their trading relationships across the On and Off Trade. The blend of structure and entrepreneurial energy makes this a strong environment for someone who wants influence, development, and the chance to shape activation in a business that is a genuine force in the category.
This is a chance to step into a commercially minded brand role where you can genuinely shape how a bold, characterful drinks portfolio shows up in the UK and across key European markets. You will lead the charge on a fast-growing brand that thrives on strong storytelling, sharp execution and proper commercial thinking.
If you want a role where you can own the plan rather than simply manage it this will suit you well. You will work end to end on strategy, execution and performance, partnering with agencies and in-house specialists to make meaningful moves in competitive markets. There is room to stretch, influence and build something with real momentum.
You will also play an important supporting role in delivering campaigns and innovation on a major global brand across several EU markets. It is a tight-knit team with the autonomy and pace to get things done.
What you will be doing:
- Leading annual brand planning and execution for the UK and key European markets
- Driving visibility, advocacy and engagement through smart comms, partnerships and agency management
- Working with commercial, shopper and category teams to spot market opportunities and land NPD
- Supporting wider brand and innovation delivery across the portfolio where needed
What you will need to bring:
- Solid brand planning experience in FMCG, ideally across multiple markets
- Strong commercial instincts with a clear grasp of category and consumer insight
- Confident project and stakeholder management
- Agency management experience with a practical understanding of social and digital comms
If this sounds like the perfect next step for you, reach out today.
Senior Brand Manager – Category Leading Drinks Business in London employer: PIE Recruitment
Contact Detail:
PIE Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager – Category Leading Drinks Business in London
✨Tip Number 1
Network like a pro! Reach out to people in the drinks industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company’s recent campaigns and innovations. Show them you’re not just another candidate; you’re genuinely interested in how they operate and how you can contribute to their success.
✨Tip Number 3
Practice your storytelling skills! As a Senior Brand Manager, you’ll need to convey ideas clearly and compellingly. Use examples from your past experiences to illustrate your points during interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Senior Brand Manager – Category Leading Drinks Business in London
Some tips for your application 🫡
Show Your Passion for Brands: When you're writing your application, let your enthusiasm for brand management shine through. We want to see how you connect with the drinks industry and what makes you tick when it comes to building brands.
Tailor Your Experience: Make sure to highlight your relevant experience in FMCG and brand planning. We’re looking for solid examples that demonstrate your commercial instincts and understanding of consumer insights, so don’t hold back!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. This will help us see how you can contribute to our ambitious goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at PIE Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand portfolio. Understand their key products, recent campaigns, and market positioning. This will not only show your genuine interest but also help you discuss how your experience aligns with their brand strategy.
✨Showcase Your Commercial Acumen
Prepare to discuss specific examples where you've successfully identified market opportunities or driven brand growth. Use metrics to back up your claims, as this demonstrates your strong commercial instincts and understanding of category insights.
✨Master Stakeholder Management
Think of instances where you've effectively managed stakeholders or collaborated with agencies. Be ready to share how you navigated challenges and ensured successful project execution, as this role requires confident project management skills.
✨Be Ready for Creative Problem Solving
Expect questions that assess your ability to think creatively under pressure. Prepare scenarios where you've had to innovate or adapt strategies in response to market changes. This will highlight your entrepreneurial spirit and readiness to shape brand activation.
