At a Glance
- Tasks: Lead innovative marketing strategies for a tech brand with a social mission.
- Company: A purpose-driven tech company making a positive impact on people's lives.
- Benefits: Competitive salary, hybrid working, and a chance to make a difference.
- Other info: Exciting opportunity for growth in a dynamic, mission-focused environment.
- Why this job: Join a talented team and shape the future of consumer engagement.
- Qualifications: Experience in consumer marketing, team leadership, and budget management.
The predicted salary is between 51750 - 63250 £ per year.
Amersham - Hybrid working 2 - 3 days in the office per week
£70-75k
Born out of charity and heartfelt social mission, this business is an incredible place to work with a talented, driven team. The heart of the product is a tech platform, serving consumers at their time of need and creating huge charitable opportunities. With unprecedented market share and strong growth, they are entering the next phase of their expansion and awareness.
If you've thought about putting your commercial marketing career and experience to use with a business that affects people's lives in a genuinely positive way, this could be the opportunity you have been waiting for.
The Role
While the historical marketing goals and audiences have centred around the B2B aspects of their business, this year heralds a new push for consumer brand awareness, with an exciting relaunch and campaign plans starting to formulate. You'll lead this journey and come with expertise on how to execute this additional strategy effectively while improving and investing in traditional B2B2C channels.
You'll be heading up the marketing team, consisting of a few existing members with niche skills across the existing marketing mix. Channel marketing to B2B customers and charity partners remains a core part of this role, but the consumer engagement pathway will be a huge focus in the short term. Advertising strategies, creation, deployment to measurement, tactics, and reach will all be within your expertise and experience to really make a difference.
About you
- We're looking for a mature mind, a leader with clear direction yet sensitivity, and an expert in Consumer Marketing to lead this new phase.
- Ideally, you will have either an FMCG / Retail / Consumer tech background.
- Strong skills in advertising, media, and mass communications - although budget conscious.
- Skills in B2B marketing and working with channel partners for brand and sales growth.
- Team leadership and man management experience are a must.
- Budget development and management skills.
Please consider when applying that this role is hybrid and means you will need to be in the office location 2 - 3 days a week. There is no room for complete remote working.
Head of Marketing - Tech for Good Brand employer: PIE Recruitment
Our client is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in Leeds. With a strong focus on employee growth, they provide comprehensive benefits including a matched pension scheme, Bupa cash plan, and generous holiday allowances, ensuring that team members feel valued and supported. This role not only allows for significant influence over product strategy but also offers the chance to lead a talented team in a thriving consumer business, making it an ideal environment for those seeking meaningful and rewarding employment.
