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- Tasks: Drive email marketing campaigns and support sales initiatives.
- Company: Join PIB Employee Benefits, an award-winning and innovative organisation in the insurance industry.
- Benefits: Enjoy flexible working, competitive salary, and discounts on tech and travel.
- Why this job: Be part of a supportive team focused on growth and learning in digital marketing.
- Qualifications: Strong communication skills and experience with email marketing platforms required.
- Other info: Ideal for ambitious individuals looking to kickstart their career in a dynamic environment.
The predicted salary is between 28800 - 48000 £ per year.
Are you looking for an opportunity to further your career in digital marketing and become part of a successful and supportive team? We have an exciting opportunity within our Employee Benefits marketing team for a motivated individual to take on a role that will support lead generation and nurturing. PIB Employee Benefits is an innovative and forward-thinking organisation, winning Firm of the Year at the 2024 Corporate Adviser awards. PIB Group was voted by Insurance Times as top of its broking High Flyers list in the 2023 Top Brokers feature, PIB is known for delivering exceptional results and is the ideal place to launch your journey into the Insurance industry. In this role you will help support both our Marketing and Sales teams to deliver their key objectives, while you are being supported by our fantastic Learning & Development team in your training.
Responsibilities:
- Drive our email marketing campaigns – across newsletters, product campaigns and external advertisements
- Design and develop automated sales enablement flows to increase conversion and support sales follow-up
- Support on the distribution of our internal communications
- Liaise with internal stakeholders to identify and initiate opportunities
- Ensure our CRM is kept up-to-date with contact activity, as required
- Collaborate with wider Group stakeholders on cross-selling marketing initiatives
- Work with the sales and marketing teams to deliver cross-function activities
Experience & Attributes:
- Strong communication skills and an eye for detail
- Experience using an email marketing platform (we use Campaign Monitor) and creating automated communication flows
- Able to engage and build relationships internally and externally with various partners
- Highly organised and someone who can juggle multiple deadlines
- Flexible and adaptable to changing business needs
- Ambitious, driven and shows initiative
- Positive attitude to learning and immersing in our industry and business
Desirable Experience:
- 2+ years experience in a B2B marketing role
- Knowledge of Employee Benefits/General Insurance
- Understanding and awareness of compliance and FCA regulation
Why Join Us?
- Competitive salary and benefits package
- Flexible working and holiday options
- Pension, enhanced parental leave, and life insurance
- Discounts on technology, travel, and leisure
- Learning and development opportunities
- Volunteering and charity support days
Join a company that values innovation, growth, and its people. Apply now to take the next step in your career.
Email Marketing Specialist employer: pib Group
Contact Detail:
pib Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Specialist
✨Tip Number 1
Familiarise yourself with Campaign Monitor, as it's the email marketing platform we use. Consider taking a short online course or tutorial to get hands-on experience with its features, especially in creating automated communication flows.
✨Tip Number 2
Network with professionals in the insurance and employee benefits sectors. Attend industry events or join relevant online forums to connect with potential colleagues and learn more about the current trends and challenges in the field.
✨Tip Number 3
Showcase your strong communication skills by engaging with our social media channels. Comment on posts or share relevant content to demonstrate your interest in our company and the industry, which can help you stand out during the selection process.
✨Tip Number 4
Prepare to discuss how you can contribute to lead generation and nurturing during the interview. Think of specific examples from your past experiences where you've successfully driven email marketing campaigns or collaborated with sales teams.
We think you need these skills to ace Email Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in email marketing and digital campaigns. Emphasise any specific tools you've used, like Campaign Monitor, and showcase your ability to manage multiple projects.
Craft a Compelling Cover Letter: Write a cover letter that reflects your enthusiasm for the role and the company. Mention your understanding of the insurance industry and how your skills align with their needs, particularly in lead generation and nurturing.
Showcase Your Communication Skills: Since strong communication is key for this role, consider including examples of how you've successfully engaged with stakeholders or collaborated on marketing initiatives in your application.
Highlight Your Learning Attitude: Demonstrate your willingness to learn and adapt by mentioning any relevant training or courses you've undertaken. This will show that you're proactive and ready to grow within the company.
How to prepare for a job interview at pib Group
✨Showcase Your Email Marketing Skills
Be prepared to discuss your experience with email marketing platforms, especially Campaign Monitor. Highlight specific campaigns you've worked on and the results they achieved to demonstrate your expertise.
✨Demonstrate Strong Communication Abilities
Since this role requires liaising with various stakeholders, practice articulating your thoughts clearly. Use examples from past experiences where your communication skills made a difference in a project or campaign.
✨Emphasise Your Organisational Skills
The ability to juggle multiple deadlines is crucial for this position. Prepare to share how you prioritise tasks and manage your time effectively, perhaps by discussing tools or methods you use to stay organised.
✨Express Your Willingness to Learn
Show enthusiasm for learning about the insurance industry and the company's operations. Discuss any relevant courses or training you've undertaken and how you plan to continue developing your skills in this area.
