At a Glance
- Tasks: Lead PR initiatives, manage media relations, and craft compelling brand narratives.
- Company: Join Photoroom, the leading AI photo editor with a global impact.
- Benefits: Competitive salary, stock options, remote work, and generous relocation support.
- Other info: Diverse and inclusive culture with flexible hours and exciting team retreats.
- Why this job: Shape our brand story and connect with top media in a creative environment.
- Qualifications: 6-8 years in PR, strong communication skills, and a flair for storytelling.
The predicted salary is between 64000 - 76000 £ per year.
About Us
Photoroom launched in 2020 after being accepted into Y Combinator and has become the world's most popular AI photo editor over the past four years. Our goal is to create the technology allowing anyone to create studio‑level product images in minutes. With over 300 million downloads and processing 5+ billion images annually, we serve both individual creators and major enterprises such as Amazon, DoorDash, and Decathlon through our B2C app and B2B API solutions.
Salary and Benefits
€80‑90 k* + Stock‑Options/BSPCE. Remote‑friendly company based in Europe, with the option to work from anywhere in Europe. Teams meet in Paris once a month (fully reimbursed). Substantial relocation support (10 k€ signing bonus), new MacBook Pro, monitor, keyboard, etc. Biannual company retreats, monthly team gatherings in Paris. Language lessons available.
About The Role
Our mission is to help businesses create amazing visuals. Your part in that mission is to increase our brand reach by telling Photoroom’s story to the world.
- Own Photoroom’s relationship with the media: Handle all media communications, press releases, and interview prep for our executive team. Build and maintain relationships with key journalists, bloggers, and influencers, especially in English‑speaking markets. Work closely with the executive team to prioritize and react to opportunities.
- Lead our global PR program: Onboard and brief local partners to build relationships and secure coverage in key markets (US, UK, Brazil, Mexico, Japan). Collaborate with agencies and international team members to understand local audience stories. Drive agency performance to deliver high‑quality results against measurable KPIs.
- Own our brand messaging and positioning: Regularly review and refine brand messaging to resonate with target audiences. Communicate positioning internally so every team member understands the core narrative. Create brand narratives as content pillars for PR and thought‑leadership strategies. Collaborate with marketing to ensure all marketing surfaces reflect brand positioning.
- Find and tell compelling data‑driven stories to the media: Analyze recent press stories, internal data, industry trends, surveys, and user stories to identify newsworthy narratives. Collaborate with subject‑matter experts to craft engaging press releases, thought‑leadership pieces, and pitches. Track and report on the success of PR initiatives and use learnings to inform future plans.
About You
- 6‑8 years of experience in PR or a related field, with a proven track record of leading campaigns and securing significant media coverage for apps or SaaS products targeting SMB/ecommerce audiences.
- Creative thinker who turns insights into campaigns that cut through noise and generate coverage with media and influencers.
- Data‑driven, comfortable diving into dashboards, commissioning surveys, and asking the right questions to craft data‑backed narratives.
- Outstanding written and verbal communication in English, with storytelling flair and experience developing brand‑level messaging.
- Skilled at interviewing, asking questions to uncover valuable information from experts, and presenting it clearly.
- Media savvy with a strong network and ability to build and maintain relationships with journalists, influencers, and industry partners.
- Decisive, able to identify opportunities, react quickly, and manage challenges without losing sight of the bigger picture.
- Internationally minded, experienced with US and other markets, sensitive to cultural nuances in a global context.
- Design and photography oriented, with an interest in photography and an understanding of what makes a great image.
Hiring Process
- Screening call with the Talent Manager.
- Technical interview with the Hiring Manager.
- Home technical assignment, followed by a review with the team.
- Culture fit interview and meet the team.
- Reference check & offer.
Diversity, Equity, Inclusion, and Belonging
We're committed to enabling everyone to feel included and valued at work. We believe our company and culture are strongest when composed of diverse experiences and backgrounds. We also offer flexible working hours, remote work, and extended parental leave. All qualified applicants receive consideration for employment without regard to age, color, family, gender identity, marital status, national origin, physical or mental disability, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws.
Senior PR Communication Manager employer: PhotoRoom
Photoroom is an exceptional employer that champions creativity and innovation in the tech industry, offering a remote-friendly work environment across Europe. With competitive salaries, substantial relocation support, and opportunities for professional growth through biannual retreats and monthly team gatherings, employees are empowered to thrive both personally and professionally. The company's commitment to diversity, equity, and inclusion ensures a welcoming culture where every voice is valued, making it an ideal place for passionate individuals looking to make a meaningful impact in the world of AI-driven visual solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Senior PR Communication Manager
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like PhotoRoom. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like PhotoRoom, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research PhotoRoom inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Senior PR Communication Manager
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of PhotoRoom. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at PhotoRoom.
How to prepare for a job interview at PhotoRoom
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
