At a Glance
- Tasks: Lead and own Phoenix's marketing strategy, focusing on healthcare and pharma sectors.
- Company: Fast-growing technical consulting firm with a remote-first culture.
- Benefits: Flexible working, full ownership of marketing function, and direct influence on strategy.
- Other info: Collaborative team culture with opportunities for growth and influence.
- Why this job: Shape Phoenix's brand and thought leadership in the healthcare and pharma technology space.
- Qualifications: Substantial marketing experience and familiarity with the pharma market required.
The predicted salary is between 56700 - 69300 £ per year.
Located in the South East (commutable to Tunbridge Wells) or North West (commutable to Manchester) (this is a requirement of the role, though work is fully remote).
About Phoenix Consulting: We are a fast-growing technical consulting and implementation partner, helping organisations deliver end-to-end digital transformation across enterprise IT platforms, Cyber Security, systems integration, cloud and ERP, with Salesforce as one of the platforms we specialise in. Our business focus includes energy, Healthcare, and we have a long track record of success through organic and new business growth. We are trusted by our customers for our ability to deliver complex, high-value programmes and for working in deep partnership with their teams.
As we continue to expand our UK presence, we are creating a new Marketing Lead role to own our marketing strategy, brand, and media presence. This new position reports to the CEO and Leadership team, and focuses on building Phoenix's profile and thought leadership within the healthcare and pharma sector, alongside leading our broader marketing function.
The Role: We are looking for an experienced Marketing Lead to own Phoenix's marketing function end to end: strategy, brand, content, and channel presence. This is a senior, largely autonomous role for someone who can build and run a marketing department, not just execute against a plan handed to them. A core focus of this role is our presence in the healthcare and pharma sector. We are looking for someone genuinely familiar with the pharma market who can act as a thought leader in healthcare and pharma technology consulting, shaping how Phoenix is positioned and perceived among clients and prospects in this space, and building the credibility, content, and relationships that support our growth there. You will work closely with the CEO and wider leadership team to set marketing direction, and will have ownership over how the department operates, including bringing in and directing further support as the function grows.
Key Responsibilities:
- Own Phoenix's marketing strategy end to end, aligned with business development and growth goals.
- Build and lead Phoenix's marketing function, including processes, channels, and any future team members.
- Develop Phoenix's positioning and thought leadership within the healthcare and pharma sector specifically.
- Create and oversee content, including original, expert-level content, across LinkedIn and other relevant channels.
- Maintain and evolve Phoenix's brand identity and tone of voice across all external materials.
- Own production of marketing collateral such as case studies, newsletters, pitch decks, and client-facing materials.
- Manage Phoenix's website presence and ensure messaging is current, accurate, and aligned with active service lines.
- Track and report on marketing performance, and refine strategy based on results.
- Build relationships and visibility within healthcare and pharma industry networks, events, and publications.
- Support employer-branding and recruitment marketing to help attract consulting talent.
- Coordinate with leadership and consultants to source stories, wins, and insights suitable for external content.
About You:
Essential:
- Based in the UK (this is a requirement of the role, though work is fully remote).
- Substantial marketing experience, ideally including ownership of a marketing function or department.
- Genuine familiarity with the pharma market, and credibility to operate as a thought leader in healthcare and pharma.
- Strong understanding of how to market expertise and credibility (thought leadership, case studies, LinkedIn strategy) within a B2B or professional services environment.
- Excellent written English, with the ability to adapt tone across formats and audiences.
- Confident using LinkedIn and other social platforms for organic B2B growth.
- Comfortable working independently and owning a function with minimal oversight.
- Strong organisational and leadership skills, with the ability to direct others as the team grows.
Desirable:
- Prior experience marketing into healthcare, pharma, or life sciences organisations specifically.
- Familiarity with Salesforce, SAP, NetSuite, or the wider technology consulting landscape.
- Experience with design tools (e.g. Canva, Adobe Creative Suite) for producing on-brand visual content.
- Previous experience marketing within a small or scale-up consultancy.
Why Join Phoenix:
- A genuinely remote-first, flexible working culture.
- Full ownership of the marketing function, with real influence over strategy and direction.
- Work directly with senior leadership on brand and growth strategy.
- The opportunity to build Phoenix's profile as a genuine voice in healthcare and pharma technology consulting.
- A collaborative, supportive team culture across a growing consultancy.
Marketing Lead (UK) in London employer: Phoenix Consulting
At Phoenix Consulting, we pride ourselves on our 'people first' culture that fosters collaboration and individual growth, making us an exceptional employer for the Business Development Director role. With a strong emphasis on teamwork and a supportive environment, you will have access to deep technical expertise and a clearly defined sales structure, allowing you to thrive as we expand our UK presence. Join us to make a meaningful impact in a dynamic industry while enjoying competitive compensation and performance-based incentives.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Lead (UK) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Phoenix Consulting and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Phoenix Consulting are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Phoenix Consulting on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Phoenix Consulting. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Lead (UK) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Phoenix Consulting. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Phoenix Consulting:Show us that you’ve done your homework! In your application, briefly mention what you admire about Phoenix Consulting’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Phoenix Consulting
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Phoenix Consulting will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Phoenix Consulting, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
