Senior Commercial Data Analyst

Senior Commercial Data Analyst

Full-Time 42000 - 84000 £ / year (est.) No working from home possible
PHMG

At a Glance

  • Tasks: Join us as a Senior Commercial Data Analyst, driving data strategies to boost sales and revenue.
  • Company: PHMG is a leading audio branding agency, transforming businesses with creative sound solutions.
  • Benefits: Enjoy hybrid working, competitive salary up to £60k, and a supportive team culture.
  • Other info: Collaborate with diverse teams and shape the future of our digital landscape.
  • Why this job: Be part of a data-driven transformation, where your insights directly impact business success.
  • Qualifications: Experience in data roles supporting B2B sales, with skills in SQL or Python required.

The predicted salary is between 42000 - 84000 £ per year.

Location: Old Trafford, Manchester with hybrid working

Hours: 8.45am – 5.15pm (Monday – Friday)

As PHMG continues its transformation into a more data‑driven organisation, we’re looking for a Senior Commercial Data Analyst to play a key role in shaping how our commercial teams target, prioritise and win business, while also supporting client growth, retention and service performance.

Combining strong analytical capability with sharp commercial instinct, you’ll work at the intersection of data, Sales, Client Services and strategy to deliver clear insights, scalable processes and actionable recommendations that drive revenue efficiency and enhance client outcomes.

Partnering closely with senior commercial leaders and key stakeholders, you’ll influence territory strategy, lead prioritisation, campaign targeting, pipeline optimisation and client portfolio strategy. You will also play a key role in identifying retention opportunities and improving commercial processes across the business.

Key Responsibilities

  • Stakeholder Partnership: Partner with senior Sales, Client Services and commercial stakeholders to understand priorities, challenge assumptions and translate business needs into actionable data solutions.
  • Insight Communication: Present clear, commercially relevant insights to senior stakeholders and help drive confident decision‑making.
  • Data Strategy & Design: Design and improve commercial data workflows that support segmentation, territory planning, campaigning, pipeline management, client portfolio planning, retention activity and service performance insight.
  • Commercial Growth Insight: Build and optimise lead enablement and client growth/retention insight approaches that improve targeting, conversion and overall revenue performance across B2B sales and existing client portfolios.
  • Commercial Process Insight: Analyse and refine Sales and Client Service processes, uncovering inefficiencies and proposing enhancements to improve conversion, retention and overall performance.
  • Cross‑Functional Collaboration: Work with BI, Data Engineering, Marketing, Sales and Client Services teams to create scalable, reliable data processes and automation and align commercial data efforts with broader business goals.
  • Team Mentorship: Support and mentor junior commercial analysts, helping to build capability and best practice across the team.

Required Experience

  • Proven experience in a stakeholder‑facing data role, particularly supporting B2B Sales and Client Services teams.
  • Strong commercial judgement and the ability to connect analysis to measurable business impact.
  • Advanced SQL and advanced Excel skills, ideally with experience using Snowflake or Fabric.
  • Experience working with CRM data, ideally Salesforce.
  • Experience designing or improving data‑driven sales or Client Services workflows, campaign logic, segmentation, pipeline processes or client portfolio processes.
  • Confidence working with technical teams to support workflow automation and scalable data solutions.
  • Strong communication skills, with the ability to present insight clearly to senior stakeholders.
  • A collaborative approach and an interest in supporting and mentoring more junior analysts.
  • Python, Databricks, Jira, MS Teams and strong presentation skills in PowerPoint desirable.
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Senior Commercial Data Analyst employer: PHMG

PHMG is an exceptional employer, offering a dynamic work environment in Manchester that champions innovation and collaboration. With a strong focus on employee growth, the company provides opportunities for professional development and encourages open dialogue, ensuring that every team member's ideas are valued. The hybrid working model and commitment to a supportive culture make PHMG an attractive choice for those seeking a meaningful career in data-driven decision-making.

PHMG

Contact Details:

PHMG Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Commercial Data Analyst

Tip Number 1

Familiarise yourself with PHMG's business model and how data drives their sales strategy. Understanding their approach to audio branding and client engagement will help you tailor your discussions during interviews.

Tip Number 2

Brush up on your SQL and Python skills, as these are crucial for the role. Consider working on a small project or case study that showcases your ability to manipulate data and derive insights relevant to B2B sales.

Tip Number 3

Network with current or former employees of PHMG on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Senior Commercial Data Analyst role.

Tip Number 4

Prepare to discuss specific examples of how you've previously influenced sales outcomes through data analysis. Highlighting your commercial mindset and stakeholder collaboration will demonstrate your fit for the role.

We think you need these skills to ace Senior Commercial Data Analyst

Stakeholder Management
Data Strategy Development
Sales Workflow Optimisation
Lead Generation Strategies
Customer Segmentation Models
Predictive Analytics
SQL Data Manipulation

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience in data analysis, particularly in a B2B sales context. Emphasise your skills in SQL or Python and any experience with CRM systems like Salesforce.

Craft a Compelling Cover Letter:In your cover letter, demonstrate your understanding of the role and how your background aligns with PHMG's goals. Mention specific examples of how you've influenced revenue outcomes through data-driven insights.

Showcase Stakeholder Engagement:Highlight your experience working with stakeholders, especially in sales environments. Provide examples of how you've successfully partnered with teams to drive data initiatives and improve processes.

Prepare for Potential Questions:Anticipate questions related to your experience with data workflows and sales processes. Be ready to discuss how you've designed and optimised data-driven campaigns and the impact they had on business performance.

How to prepare for a job interview at PHMG

Understand the Role

Make sure you have a clear understanding of what a Senior Commercial Data Analyst does. Familiarise yourself with the key responsibilities mentioned in the job description, such as stakeholder partnership and data strategy design. This will help you articulate how your experience aligns with their needs.

Showcase Your Technical Skills

Be prepared to discuss your hands-on experience with data manipulation tools like SQL or Python. You might be asked to solve a problem or analyse a dataset during the interview, so brush up on your technical skills and be ready to demonstrate them.

Prepare for Scenario-Based Questions

Expect questions that assess your ability to handle real-world scenarios, especially those related to B2B sales and data-driven decision-making. Think of examples from your past work where you successfully influenced revenue outcomes through data insights.

Communicate Effectively

Since this role involves presenting analytical findings to senior stakeholders, practice how you communicate complex data insights in a clear and concise manner. Use storytelling techniques to make your points relatable and impactful.