At a Glance
- Tasks: Drive sustainable growth for aftermarket products through market analysis and strategic planning.
- Company: Join PHINIA, a leader in sustainable solutions with over 100 years of expertise.
- Benefits: Competitive salary, health benefits, and opportunities for professional development.
- Other info: Inclusive culture with a focus on collaboration and employee development.
- Why this job: Make a real impact on sustainability while advancing your career in a dynamic environment.
- Qualifications: Degree in Marketing/Business and 3+ years in a marketing role, preferably in automotive.
The predicted salary is between 60000 - 75000 £ per year.
PHINIA is an independent, market-leading, premium solutions and components provider with over 100 years of manufacturing expertise and industry relationships. We provide fuel systems, electrical systems, and aftermarket products and solutions of the highest quality — developed and manufactured responsibly — that are designed to enhance efficiency and reduce the environmental impact of vehicles, industrial machinery, and other applications.
Our Culture: PHINIA promotes and cultivates an inclusive culture and diverse perspectives, strives to maintain its reputation for excellence, thrives on the power of collaboration, and fosters the development of our talented employees.
JOB PURPOSE: The Category Manager position is responsible for driving accelerated, profitable, and sustainable demand growth for PHINIA EMEA aftermarket products and solutions by delivering the right products, with the right messaging, at the right price, at the right time, through the right channels.
KEY RESPONSIBILITIES
- Market analysis: Lead & co-ordinate market & competitor research to identify trends, opportunities & risks, and put in place appropriate strategies & tactics to address these.
- Use EMEA-level internal & external data to drive decision-making & optimise product focus.
- Define market penetration strategies to enhance customer adoption.
- Act as product experts, ensuring deep knowledge of product features, benefits & applications.
- Develop & execute customer-centric GTM strategies for the product line(s) of responsibility.
- Lead development of segmentation, targeting & positioning framework for the products.
- Own the product range policy for New-To-Range (NTR) and phase-outs.
- Optimise product range & SKU performance to align with market needs.
- Lead successful product launches & post-launch performance tracking & actions.
- Identify & capitalise on new product/segment/channel opportunities.
- Deliver additional technical & workshop solutions to support product success in the market.
- Sales enablement & product communications: Lead development of compelling, fact-based product messaging.
- Own product-centric content creation & marketing plans in collaboration with regional teams.
- Ensure product line(s) information and data is complete & updated (catalogue, specs, training).
- Be the product Subject Matter Expert (SME), supporting training for internal teams & customers.
- Implement strategies & tactics to drive revenue, profitability, and market expansion.
- Analyse sales performance & pricing to ensure market competitiveness.
- Track NTR & product success to refine future launches.
- Identify & lead CI opportunities for marketing for EMEA.
WHAT WE’RE LOOKING FOR
- Qualification in Marketing and/or Business (minimum degree-level).
- Minimum of 3 years’ experience in a marketing role (category marketing / product marketing / trade marketing), preferably in the Automotive Industry.
- Previous exposure to, and understanding of, the usage of key economic indicators, financial drivers & business metrics to generate strategies and produce positive results.
- Experience of working in a marketing environment in a multi-country role with a strong focus on customer interaction and engagement.
- Demonstrable experience and capability in turning trends, data and insights into marketing strategies, tactics and creative messaging to address market and customer needs.
- Excellent communication skills – able to effectively convey a vision, and build strong and trusting relationships with internal and external stakeholders.
- Team player – with a can-do attitude and sense of humour.
- Accurate with meticulous attention to detail.
- Fluent in English; 2nd language a benefit.
WHAT WE OFFER
We provide compensation and benefits programs intended to attract, motivate, reward, and retain an incredibly talented, globally diverse workforce at all levels within our organization. Our compensation programs are informed by market data and business needs, and we are committed to providing equitable and competitive compensation.
SAFETY
You will consistently hear us say Safety First! We are committed to continually improving our strong safety performance supporting the health and wellness of our employees!
EQUAL EMPLOYMENT OPPORTUNITY
PHINIA is an equal employment opportunity employer such that all qualified applicants will receive consideration for employment without regard to race, colour, age, religion, sex, sexual orientation, gender identity/expression, national origin, disability or protected veteran status.
VISA SPONSORSHIP
PHINIA does provide sponsorship for employment visa status based on business need. However, for this role, applicants must be currently authorized to work on a full-time basis, in the country where the position is currently based.
Category Manager - EMEA employer: PHINIA
At PHINIA, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our commitment to employee growth is evident through our comprehensive development programs and competitive benefits, including health resources and family-centric policies. Located in a vibrant EMEA market, this role not only provides the opportunity to lead impactful insights but also to thrive in an agile workplace that values safety and well-being.
StudySmarter Expert Advice🤫
We think this is how you could land Category Manager - EMEA
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PHINIA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PHINIA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PHINIA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PHINIA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Category Manager - EMEA
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PHINIA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PHINIA:Show us that you’ve done your homework! In your application, briefly mention what you admire about PHINIA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PHINIA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PHINIA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PHINIA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
