At a Glance
- Tasks: Lead marketing initiatives and own the full digital funnel for impactful campaigns.
- Company: Established leader in enterprise digital transformation solutions, growing and innovative.
- Benefits: Competitive salary, performance bonus, hybrid working, and clear progression opportunities.
- Other info: Manage a team and develop your career in a dynamic environment.
- Why this job: Take charge of marketing and shape the future of a thriving company.
- Qualifications: B2B software marketing experience and strong digital marketing skills required.
The predicted salary is between 50000 - 60000 £ per year.
Our client is an established, market-leading provider of enterprise digital transformation solutions - profitable, growing, and expanding their team. They need a hands-on Marketing Lead to take full ownership of the function. You'll report directly to the leadership team, work closely with the Sales Director, and have a path to Head of Marketing as the business scales.
What you'll own:
- The full digital funnel and lead generation
- Outbound campaigns: email, webinars, events
- ABM alongside the sales team
- Website, SEO, and social channels
- Content, PR, and thought leadership
- Campaign reporting and ROI
- Two marketing assistants to manage and develop
What you'll bring:
- Solid B2B software marketing experience
- A track record of campaigns that drive real pipeline
- Strong digital marketing knowledge and a data-led mindset
- Confident with copy and content
- HubSpot experience an advantage
What's on offer:
- £50,000 - £60,000
- Performance-related bonus
- Hybrid working - work from home on Fridays!
- A genuine progression path - and the chance to build/make something of your own
Marketing Lead in Woking employer: Phillips Grant Associates Ltd
Contact Detail:
Phillips Grant Associates Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead in Woking
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for a Marketing Lead role. You never know who might have the inside scoop on openings or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your best campaigns and achievements. This is your chance to demonstrate your digital marketing prowess and make a lasting impression.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to B2B software marketing. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and show off your data-led mindset.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Marketing Lead in Woking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Lead. Highlight your B2B software marketing experience and any campaigns that have driven real pipeline. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can take ownership of the function. Don’t forget to mention your experience with HubSpot if you have it – it’s a nice bonus for us!
Showcase Your Data-Driven Mindset: Since we’re all about that data-led approach, make sure to include examples of how you've used data to inform your marketing strategies. This will show us that you understand the importance of ROI in campaigns.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Phillips Grant Associates Ltd
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge before the interview. Be ready to discuss specific campaigns you've led, especially those that drove real pipeline. Highlight your experience with tools like HubSpot and how you've used data to inform your strategies.
✨Showcase Your Leadership Skills
Since you'll be managing two marketing assistants, it's crucial to demonstrate your leadership abilities. Prepare examples of how you've developed team members in the past and how you plan to foster a collaborative environment. This will show that you're not just a hands-on marketer but also a great mentor.
✨Prepare for Campaign Discussions
Expect to dive deep into your past campaigns during the interview. Have a few case studies ready that showcase your approach to lead generation, outbound campaigns, and content creation. Be prepared to discuss the ROI of these campaigns and how they align with business goals.
✨Align with Their Vision
Research the company’s current marketing strategies and their position in the market. Be ready to share your thoughts on their digital funnel and how you can enhance it. Showing that you understand their business and have ideas for improvement will set you apart from other candidates.